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adverity: Reviews, Testimonials and Expert Opinions
(1054)Adverity | Data Intelligence Platform for Business Growth
Top 30 adverity Alternatives : 2025
OWOX
OWOX BI Your Personal Marketing Analyst
Adverity and OWOX are leading solutions in the Marketing Data Intelligence category, each offering specialized capabilities to enhance digital strategies. Adverity excels in campaign and helpdesk management, appealing to a broad range of businesses with an emphasis on enterprise-level clients in marketing and advertising. In contrast, OWOX focuses sharply on advertisement and communication management, with features like tracking and monitoring, attracting mainly large enterprises in software and IT services. Both provide comprehensive vendor support, yet differ in channels and user segments, reflecting their unique operational fits. ...
Everflow
Partner Marketing Platform that Amplify Performance Marketing
Everflow is a Partner Marketing Platform that tracks, manages, and analyzes the performance of multiple marketing campaigns, from one single dashboard. It is designed to aid marketers with understanding and improving their marketing techniques, for influencers, affiliates, referrals, media buying, and in-app publishers. It helps to drive results from partners, event tracking, conversion timing, and investigate any click. ...
It delivers multi-dimensional analytics, rich data visualizations and powerful reporting capabilities for tracking and analyzing campaign performance. It starts blocking low-quality traffic sources, auto-optimizing based on fraud flags, and receiving notifications whenever attention is needed. It helps to track results like Google Analytics, impression tracking, use MMP integrations and postbacks, and credit partners on usage.
Some of its features include track performance without using links, curated partners, drill-down reporting, fast real-time reporting, auto-optimization, instant Shopify integration, auto-optimize towards KPIs, and more.
CB Insights
cbinsights.com - Machine Intelligence Platform
CB Insights is a market intelligence platform. Its insights platform provides companies with comprehensive data, expert insights, and work management tools that enable them to discover and understand the technologies that will help them drive growth and improve operations. ...
CB Insights fuses machine learning, algorithms, data and visualizations to help large enterprises ask, answer and articulate compelling answers to difficult questions about growth, about competition and the markets and technologies of the future. Its machine learning technology mines vast numbers of unstructured documents such as patents, earnings calls, news articles, company websites, regulatory filings, social media and more to derive insights into the future of the global economy.
CB Insights features include a syndicate dashboard, market mosaic, predict emerging trends, identify and respond to disruption, reveal competitor strategy, stalk the smart money, and more.
Crayon
Competitive intelligence software to see and seize opportunities
Crayon is a business intelligence software platform that helps companies identify opportunities and take advantage of them to be successful. It helps the users can find out about their competitors' revenue and funding, their traffic rankings and social statistics, their state of competitive intelligence, and modify their battle card templates. This helps the sales team to gain deals against the competition and drives up the competitive win rate. ...
Crayon’s collaboration and analytics tools facilitate data sharing within teams and between different stakeholders based on the analytics and trend reports, allowing for quicker data-based decision-making. It also provides automated and actionable market intelligence analytics for businesses.
The platform features Competitive insights, curated analytics on market intelligence and tools for organization and prioritization of data.
G2 Seller Solutions
G2 Marketing Solutions | G2
G2 Marketing Solutions provides consulting services to companies that want to grow through executing strategic pursuits, sales and marketing training, strategic planning, benchmarking and facilitation. It helps to grow revenue faster with a full-funnel of marketing and selling solutions. ...
G2 Marketing Solutions helps to identify in-market buyers, respond directly to customers who have reviewed product or service, and show off success.
AYTM
Online Market Research | AYTM Market Research
Adverity shines in marketing data intelligence with strong campaign and social media analytics, supporting large enterprises in sectors like marketing and media production. AYTM caters to diverse user needs in market research, focusing on scaling practices and brand awareness in IT and research fields. Both offer robust analytics, yet Adverity stands out in integrated campaign capabilities, while AYTM provides deeper market insights. ...
Funnel
Automated Data Collection & Marketing Reports
Funnel is a marketing data intelligence platform for agencies, eCommerce, retail that supports data collection from any marketing or advertising data source and transforms marketing data into automated marketing reports. It helps to improve ROI and acquire customers. ...
Funnel helps marketers automate their data collection so they can focus on analysis and taking actions. It replaces manual reports with software that is always up to date, more detailed, and less error-prone which is beneficial from accuracy and timely reporting on the results of the marketing programs that can often have a big impact on the business.
Funnel features include better, faster, and stronger marketing reports, enable better business decisions by utilizing a data core and focus on secure, scalable, and accurate solutions for data collection and transformation.
Improvado
Unified modern data stack for revenue operations
Improvado is a Marketing ETL (Extract Transform Load) Platform usable in Enterprises, Agencies, ECommerce & Retail, and Healthcare and Education. It helps revenue teams understand where to invest their dollars and how to multiply them. With the power of the modern data analytics stack, businesses can drive growth and increase customer loyalty by making decisions backed with actionable insights. ...
Improvado collects Sales and Marketing data from various sources and of different dimensions, transforms it and makes it available for marketers to view with actionable insights. It has around 180 integrations and has provisions for adding more.
Improvado consolidates the collected data and is normalized by its ONE module. Data is then transformed and stored in the Improvado Database or any other specified by the client.
Improvado provides various modes for accessing the data which include direct requests to API, or SQL Access.
ReportGarden
Reportgarden | Marketing Agency Software for Management and Reporting
ReportGarden is a reporting and dashboards platform that helps digital marketing agencies prepare analysis and performance reports for their clients. It is suitable for marketing agencies of all sizes. ...
It offers configurable marketing reports and dashboards for search engine optimization (SEO), pay per click (PPC), marketing analytics, social-media performance and website backlinks. It links with their adwords, analytics, bing ads accounts using APIs and loading data into their reports. It offers deep segmentation and filtration of the data from all the ad services(Adwords, Analytics, etc).
Users can choose from various pre-built templates and dashboards, configure them to meet user needs or create custom reports. Reports include multi-channel reporting that can compare performance on sites such as Twitter, Pinterest, LinkedIn and Facebook. ReportGarden also offers white-labeling features, which allow companies to brand reports with custom colors and logos. Other features include tools to track SEO keyword rankings, campaign health monitoring, campaign alerts and more.
PitchBook
Venture Capital, Private Equity and M&A Database
Pitchbook provides public and private market financials and funding data for use by business professionals for identifying business opportunities and making data based decisions. Pitchbook’s data ...
Pitchbook’s entire data can be accessed through Desktop Chrome or Mobile versions - iOS or Android.
Swydo
Reporting, monitoring and workflow platform - Swydo
Swydo is a Marketing Intelligence Platform that helps to create online marketing reports and dashboards, save time and show the impact. It helps to acquire customers and improve ROI. Swydo helps ...
Swydo’s easy to use reporting and dashboarding platform with advanced features include create comprehensive, customized reports in minutes, easily manage multiple clients, keep track of the KPIs, multi-language reports and many more.
Smartly.io
Smartly.io - Powering Beautifully Effective Ads
Smartly.io is a Social Media marketing platform that is a simple to use software for automating all aspects of Social media advertising and Video advertising, and is built for scaling up with the business. The software can be deployed in industries such as Retail, Gaming, E-commerce, Travel, Media & Entertainment and more. ...
The software enables bringing together creatives, data and media into one centralised hub on the cloud, that helps in driving better performance across all the social media platforms. Smartly.io’s customizable templates enable design and creation of personalized ads, within minutes, in the form of videos or images.
Smartly.io’s centralized campaign management and automated workflows help in dynamic updation of content that is published and visible in real-time and also helps optimize targeting and increase conversion rates by leveraging predictive algorithms, creatives, budgets and more. The unified data view also helps in tracking performance and getting actionable insights for making data based decisions and define campaign strategy.
beckon
Marketing Intelligence, Analytics, Reports & Dashboards
Beckon, The Source of Truth for Marketing™ is a data management, reporting and analytics platform, built specifically for Marketing. It can be used by Marketing Leaders, Campaign managers, Marketing Analysts across industries such as Consumer Electronics, Financial Services, Media & Entertainment, Travel and more. ...
Beckon Connect feature pulls in and synchronizes all the data from all the sources, Beckon Data is a data management tool enabling normalization of data from the various sources for enabling insights and analysis, Beckon Analytics provides automated real-time analytics based on marketing best-practices.
Beckon Answers is a tool for collecting business critical questions that can range from complex business questions to performance by products, or market segments or brands. The answers will be in the forms of tables or charts or graphs that can be sliced or drilled down for details. Beckon Dashboard communicates what’s working, in the form of reports that can be secured with permissions and access controls. Beckon Scorecard provides the big picture view and Beckon Calendar provides the campaign schedule.
Crunchbase Enterprise
Crunchbase.com | Supercharge Your Pipeline‚
Crunchbase Enterprise is a software providing company details that could assist Market Research, Business intelligence, or data for making strategic decisions. The software provides all the details ...
Crunchbase integration with Salesforce enables company information to flow through the Salesforce instance. The Crunchbase API access enables company information to flow into the CRM system of the business. It also enables export of the data into excel files for analysis.
TapClicks Marketing Operations Platform
Marketing Operations Platform - tapclicks.com
Tapclicks is a Marketing Operations Platform providing Marketing data and Performance Management software, for use by Media Companies, Agencies, Franchises, Brands and Healthcare. TapClicks ...
TapClicks solutions include an automated entry tool for orders, with inventory entered into a calendar view including provision for workflow processes. Tapclicks provides a Reporting solution that enables online reports in any format and data dashboards that can be viewed or customised. It also provides analytics and a workflow management tool for completing orders, billing and ad operations.
NinjaCat
Marketing Reports, Dashboards and Data Pipelines
NinjaCat is a reporting platform which provides the user with the capability to deliver PPC, SEO, social and call tracking reports to the user’s clients in one user friendly PDF or dashboard. It is designed for digital agencies, helps to convert and retain clients through report generation, campaign management, call tracking and budget monitoring. ...
NinjaCat platform provides tools for PPC reporting, budget monitoring, call tracking, campaign monitoring, SEO reporting, and more. With NinjaCat, digital marketing agencies can generate reports for clients by tracking their calls, monitoring their budgets, and managing their campaigns. Reports on metrics such as click performance, top ads, campaign performance, search trends, demographic data, and more can be automated and presented to clients in white label PDF or dashboard format. SEO progress can be presented to clients through SEO reports created using one of the in-built templates including analytics summaries, topic performance, account performance, or AdWords ad performance.
NinjaCat provides a call tracking tool in order to help agencies prove to clients that their marketing efforts are generating more phone leads. Budget monitoring is facilitated through a centralized budget dashboard which clearly displays all client’s budgets in one place, with color-coding and indicators for those close to overspending or on-target. NinjaCat integrates with call tracking providers including CallRail, CallTrackingMetrics, and Marchex, and through integrations with Google Analytics and AdWords calls can be automatically logged in all systems.
Adstage
PPC Software & Advanced PPC Reporting - AdStage
Adstage is a powerful cross-channel advertising management platform helping in-house marketers, and digital agencies easily report, automate, and manage paid search and social campaigns under one roof. ...
Adstage’s reporting and automation platform is a self-serve cross-network online advertising platform which helps to create and manage campaigns across networks as well as automate the workflow, enabling enterprises to measure the performance of Ads, gain full insight into their campaign performance and streamline campaign optimization.
AdStage includes both a global dashboard, which displays the performance of all accounts, and separate dashboards for each campaign, with visualizations of key metrics, and customizable date ranges for displayed data. Conversion metrics can be tracked with native tools, the AdStage pixel, and through Google Analytics integration. AdStage can then produce both scheduled and custom reports, with pre-built templates included, such as account group and cross-campaign reports, which can be customized by network, and can be exported in both PDF and CSV formats.
Similarweb
SimilarWeb | Website Traffic Statistics & Market Intelligence
SimilarWeb is a business intelligence and analytics platform for marketing, sales, research and investment teams to help make better decisions. It primarily helps with analyzing conversation, ...
It comes with multidimensional approach, leveraging four primary data sources including Global Panel Data Data Partnerships Public Data Sources Direct Measurement Data.
Marketing Cloud Intelligence (formerly Datorama)
AI-powered marketing intelligence for smarter marketing decisions
Marketing Cloud Intelligence (formerly Datorama) by Salesforce is an AI-powered marketing intelligence platform that unifies marketing data across multiple channels to create a centralized place for all marketing data. It helps marketers optimize their business impact, marketing performance, and consumer loyalty. ...
It automatically unifies marketing data across marketing and advertising ecosystems, allowing users to capture, model, and visualize data in one place. Datorama's KPIs and data visualization layer enables users to organize/classify data with comprehensive dashboards and built-in data model intelligence.
Key features include Centralized, Creating expert dashboards, Gaining cross-channel visibility, Optimizing performance, Holistic marketing intelligence, AI-driven technology, and more.
PeerSpot (formerly IT Central Station)
Buying Intelligence for Enterprise Technology
PeerSpot is a buying intelligence platform that helps vendors reach buyers through the voice of their customers. It helps vendors capture and leverage the authentic product feedback that users want to see while conducting product research and due diligence. ...
PeerSpot provides in-depth reviews, online forums, direct Q&A support and more, giving professionals the confidence to make the right decision and the happiness of reality meeting expectations. Generates detailed user reviews at scale and then leverages them to create content that drives sales. Identify and access highly targeted, qualified audiences for lead generation and high conversion rates.
OfferIt
Offerit: Performance Marketing Software for Affiliate Networks
OfferIt is a fully featured Performance Marketing software for Affiliate Networks. It is designed for any internet based business for advanced real-time reporting with powerful features and unsurpassed support. ...
It features easy integration, scalability, setup and customization. It also provides 24/7 support, hosting, branding control, Ad Manager, conversion tracking, analytics and reporting.
It is a SaaS application and offers easy setup and configuration in a user friendly web-based admin with zero programming. It provides detailed statistics to analyze data broadly and in detail to maximize earning potential. It also delivers offers, commissions, affiliates, brand advertisers, mailing, messaging, API & postbacks.
Capterra
Advanced Analytics Software | SAS
Capterra is a marketing data intelligence platform that helps to search, compare, and choose the right software for the businesses. It helps to acquire customers. Capterra provides research and ...
Its features include providing popular software categories, boost productivity with guides and resources, ability to search and filter product reviews depending on requirements, and so on.
Forrester Analytics
helps you understand and anticipate customers, whether they are consumers or B2B buyers
Forrester Analytics is a Marketing Data Intelligence Platform which provides proprietary research, consumer and business data, custom advisory and consulting, events, online communities and executive programs globally. It helps business and technology leaders to drive customer-obsessed vision, strategy, and execution that accelerate growth. ...
Forrester Analytics helps to understand and anticipate customers, whether they are consumers or B2B buyers; provides a view into potential future change; and offers powerful Customer Experience measures and models to create a blueprint for growth.
ChannelMix
ChannelMix Control Center
ChannelMix is a Marketing intelligence platform providing automated workflows and dashboard solutions that enable better control over Marketing strategy. It can be used in various industries such as Entertainment, Financial Services, Healthcare, Insurance, Retail and more. ...
ChannelMix provides automated data aggregation and storage, with a dedicated data warehouse for every solution, cross channel campaign tracking, data normalization and unification and built-in multi-channel attribution models for predicting media performance.
The Unify feature enables OneView that creates unified datasets for assessing marketing performance cross channel or cross campaign. The MasterView is a combination of multiple OneViews to get performance across clients or business units. The Visualize feature enables the analysed data to be viewed through visualization tools such as Tableau, Google Data Studio and more. The software also provides its own Quick-start dashboards and customizable ones on request.
Pathmatics
Advertiser Database & Digital Marketing Intelligence
Pathmatics is a Marketing Intelligence Software. It is a digital advertising intelligence platform designed to bring transparency to digital advertising. Pathmatics's platform provides data analytics, digital advertising activity and delivers real-time, actionable intelligence, enabling publishers to take action to increase their revenues and defend their user-base. It provides solutions for Agencies, Brands and Publishers. ...
Pathmatics’s patent-pending Path Source Technology gives a unique way to show how each impression makes the journey from the publisher to advertiser including programmatic channels. PathSource captures information in each of these parties, from publisher to advertisers, providing a complete view of the site’s advertising operations. It supports Explorer Intelligence Platform, Connect Data Feed, Custom Data Solutions.
Pathmatics Connect’s data feed powers a wide variety of systems and tools, ranging from attribution models to BI tools to CRM platforms and beyond. Pathmatics Custom digital advertising solutions vary, from a simple recurring report to an entirely custom solution. Pathmatics’s Explorer delivers the most complete and accurate picture of the digital advertising landscape by relying on two leading data sourcing technologies: crawler- and panel-based.
TrustRadius
Software Reviews You Can Trust
TrustRadius a marketing data intelligence platform and is a review site for business technology. It helps to enhance customer relationships and launch new products. TrustRadius helps buyers make ...
TrustRadius reviewers include end-users, implementers, consultants, business stakeholders, and decision-makers. All TrustRadius reviewers are authenticated via LinkedIn or their work email address before writing a review. Before publishing a review, TrustRadius research staff verifies that each reviewer has recent experience with the product. TrustRadius publish reviews from resellers but does not include the ratings in the overall score calculations. It is committed to ensuring all reviewers are providing quality, straightforward opinions that are trustable.
IBM Spss Statistics
Propel research & statistical analysis
IBM SPSS Statistics empowers decisions using advanced analytics tools for impactful insights. Features enable precision analysis for users.
Voluum
Voluum Affiliate Tracker
Voluum Ad Tracker is a cloud based Affiliate tracking software for enterprises and agencies. It also has a mobile app for tracking on the go. Voluum Ad Tracker can be used for tracking affiliate ...
Voluum Ad Tracker has an AI engine for traffic distribution which enables redistribution of traffic, optimizing on best ROI. A fraud detection and protection kit for identifying bot traffic, a listicle tracking feature, mobile notifications, and collaboration tools for organizing and sharing work with teams.
Nielsen
Market Research on What People Watch, Listen To and Buy | Nielsen ...
Nielsen is a data analytics company providing Consumer insights that help businesses with the Market Intelligence required for making faster better data based decisions. Nielsen provides data on ...
The News Center and downloadable reports carry info on current consumer trends and habits, in addition to a comprehensive end-to-end consumer insights solution.
S&P Global
Essential Intelligence to make decisions with conviction
S&P Global is a market intelligence platform that provides financial information and data analytics services. It provides credit ratings, benchmarks, and analytics in the global capital and commodity markets. ...
It operates through four segments: Ratings, Market Intelligence, Global Platts, and Dow Jones Indices. Ratings segment provides credit ratings, research, and analytics, offering investors and other market participants information, ratings, and benchmarks. The Market Intelligence segment delivers multi-asset-class data, research, and analytical capabilities, which integrate cross-asset analytics and desktop services.
Its Platts segment provides information and benchmark prices for the commodity and energy markets. The Indices segment offers an index that maintains various valuation and index benchmarks for investment advisors, wealth managers, and institutional investors.
