adverity Overview

Adverity is an integrated data platform for automating data connectivity, transformation, and governance at scale. Businesses can streamline data management efficiently.

Use Cases

Customers recommend Helpdesk Management, Campaign Management, Advertisement, as the business use cases that they have been most satisfied with while using adverity.

Other use cases:

  • Social Media Analytics
  • Competitive Intelligence
  • Digital Marketing
  • Training & Onboarding
  • Channel Marketing
  • Media Planning
  • Media Buying
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Business Priorities

Improve ROI and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using adverity.

Other priorities:

  • Improve Efficiency
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Improve Digital And Social Presence
  • Shorten Ramp Up Time
  • Improve Internal Communications
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adverity Use-Cases and Business Priorities: Customer Satisfaction Data

adverity works with different mediums / channels such as Omnichannel. and Social Media.

adverity's features include Dashboard, Widgets, Calculator, etc. and adverity support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also adverity analytics capabilities include Custom Reports, and Analytics.

Reviews

"...We import data form a wide range of social media and advertising platforms and have implemented our own software to process the data as well as our own importers for many of those platforms...." Peer review by Jan H, Senior Software Engineer

adverity, OWOX, Everflow, Upwave, CB Insights, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for adverity

Top Industries

  • Marketing and Advertising
  • Education
  • Media Production

Popular in

  • Mid Market
  • Small Business
  • Large Enterprise

adverity is popular in Marketing And Advertising, Education, and Media Production and is widely used by Mid Market, Small Business, and Large Enterprise.

adverity Customer wins, Customer success stories, Case studies

How efficiently Does adverity manage your Helpdesk Management?

How efficiently Does adverity manage your Campaign Management?

Why is adverity the best choice for Social Media Analytics?

What Are the key features of adverity for Competitive Intelligence?

8 buyers and buying teams have used Cuspera to assess how well adverity solved their Marketing Data Intelligence needs. Cuspera uses 1054 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Hotspex - Marketing And Advertising

Adverity helped Hotspex cut report creation time by 40%. The media agency used Adverity’s data integration platform to automate campaign data collection and unify metrics. This improved data quality ...and provided a single source of truth. The team now spends more time on insights and client optimization. Customer satisfaction and retention increased with better reporting efficiency.

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Mindshare - Marketing And Advertising

Adverity helped Mindshare automate data collection from over 70 sources. The platform replaced manual spreadsheet work, saving time and improving accuracy for 100+ clients. Mindshare gained faster, m...ore accurate reporting and deeper insights with interactive dashboards. Teams could make quick decisions and show clients better results. Adverity boosted productivity and client satisfaction for this large marketing agency.

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UPC Switzerland - Telecommunications

Adverity’s data integration platform helped UPC Switzerland cut reporting time by 90%. The telecommunications leader automated data collection, ending manual spreadsheet work. All sales and marketing... data now sits in one place, improving cross-channel reporting. Teams access accurate, timely data for better decisions. Real-time dashboards boost campaign analysis and collaboration.

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Accord - Marketing And Advertising

Adverity helped Accord, a performance marketing agency, automate their data pipelines. Accord reduced reliance on data engineers and increased data confidence. Teams set up data connections without e...ngineering help. They onboarded over 100 data streams and 500+ endpoints in 3–6 months. Accord now delivers more value to clients with faster, granular insights.

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Carter's - Retail

Adverity helped Carter's automate data collection and reporting for marketing campaigns. The team replaced manual spreadsheets with automated data ingestion. This saved time and let them focus on cus...tomer strategy. Carter's improved budget control by connecting customer behavior to campaign engagement. They used data-driven segmentation to enhance marketing performance. The solution enabled faster, more accurate campaign optimization.

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BairesDev - Information Technology And Services - Large

Adverity Data helped BairesDev manage and harmonize marketing data at scale. The platform enabled BairesDev to collect data from all sources and send it directly to their warehouse. Adverity Data imp...roved data quality and consistency for BairesDev. The solution made it easier for BairesDev to access and secure their data. BairesDev benefited from streamlined data workflows and better marketing analytics.

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Adverity Platform Guide | How to create a visualization in Adverity’s Data Explorer

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Frequently Asked Questions(FAQ)

for adverity

What is adverity?

Adverity is a Marketing Analytics platform enabling data acquisition, visualizations, and augmented analytics to provide data based insights that can be used by agencies and brands for performance optimization and growth. It can be used across industries such as eCommerce, Telecom, Travel, Hospitality and more.

Adverity’s Data Integration module enables connection to data sources for importing and collecting data, cleaning and normalising, and consolidating and transforming it to be used or transferred for further use. The Data Visualization module enables visualization through reports and dashboards providing insights about business performance.

The augmented analytics module uses machine learning and AI methods to analyze large amounts of data, identify trends, and deliver suggestions for improvements.

What is adverity used for?

adverity is a Marketing Data Intelligence Software mainly used by its customers to Improve ROI and Enhance Customer Relationships by Helpdesk Management, Campaign Management and Advertisement .

What are the top features of adverity?

Dashboard, Widgets and Calculator are some of the top features of adverity.

Who uses adverity?

adverity is used by Marketing And Advertising, Education and Media Production among other industries.

What are adverity alternatives?

OWOX, Everflow, Upwave and CB Insights are popular alternatives for adverity.

Where is adverity located?

adverity is headquartered at Rathausstrabe 1, 2nd Floor, Vienna, 1010, AT.
lightning

Peers used adverity for helpdesk management and campaign management

adverity Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.88/5 ★

Read Reviews (2)
Custom Reports

4.67/5 ★

Read Reviews (226)
Analytics

4.67/5 ★

Read Reviews (122)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.88/5 ★

Read Reviews (2)
Custom Reports

4.67/5 ★

Read Reviews (226)
Analytics

4.67/5 ★

Read Reviews (122)

Software Failure Risk Guidance

?

for adverity

Overall Risk Meter

Low Medium High

Top Failure Risks for adverity

Adverity GmbH News

Product

The Currency of Action: Introducing Adverity Intelligence

Adverity has launched "Adverity Intelligence," a suite designed to transform data into actionable insights for marketing teams. The platform introduces features like Data Conversations, Notebooks, and Intelligent Agents to streamline data analysis and decision-making. It aims to enhance marketing outcomes by automating technical barriers and enabling teams to focus on strategic tasks. The suite includes Insight Intelligence for increasing data literacy and Intelligent Action for automating workflows.

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Product

Adverity Launches Adverity Intelligence to Shape the Future of Data-Driven Marketing

Adverity has introduced a new AI-powered analytics layer that enhances its data platform. This feature allows users to perform conversational queries and includes agents for complex tasks like preparing data sets for marketing mix models. While Adverity ingests and unifies customer data, it lacks real-time data access to fully qualify as a CDP.

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Product

CDP-ish Adverity Adds Analytics - CDP Institute

Adverity has introduced a new AI-powered analytics layer enabling users to perform conversational queries and automate complex tasks like preparing data sets for marketing mix models. This enhancement adds significant analytics capabilities to Adverity's platform, although it still lacks real-time data access to fully qualify as a Customer Data Platform (CDP).

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Product

Adverity debuts AI-powered intelligence layer for marketing analytics - PPC Land

Adverity debuts AI-powered intelligence layer for marketing analytics - PPC Land

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Adverity GmbH Profile

Company Name

Adverity GmbH

Company Website

https://www.adverity.com/

HQ Location

Rathausstrabe 1, 2nd Floor, Vienna, 1010, AT

Employees

101-250

Social

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Financials

SERIES B