OWOX Overview
OWOX BI transforms business data into actionable insights, enhancing collaboration between data teams and business users. This self-service analytics platform supports over 165,000 users by providing unified metrics and trusted reports. It facilitates informed decision-making by ensuring data is accessible where teams work, eliminating dashboard bottlenecks. A key feature is its adaptability in handling data from various sources, making it a valuable asset for marketing data intelligence. The platform's ability to scale insights rather than just dashboards provides a significant operational advantage, allowing businesses to focus on strategic outcomes.
Use Cases
Customers recommend Advertisement, Tracking & Monitoring Communications, Campaign Management, as the business use cases that they have been most satisfied with while using OWOX.
Business Priorities
Improve ROI and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using OWOX.
OWOX Use-Cases and Business Priorities: Customer Satisfaction Data
OWOX works with different mediums / channels such as Social Media. Phone Calls. Website etc.
OWOX's features include Dashboard, Calculator, SEM, etc. and OWOX support capabilities include Phone Support, Email Support, AI Powered, etc. also OWOX analytics capabilities include Analytics, and Custom Reports.
Reviews
"...It literally pulls up everything you might want to know, including data from the app, CRM and a call tracking tool...." Peer review by Vitaliy K, Co-founder
Peer review evidence (same sources as the product rating summary)
"...Also data from Ad accounts(Facebook, Google Ads, etc) automatically will stream to Google Analytics...." Peer review by Dmitriy K, Director Of Internet Marketing
"...I like the way OWOX BI operates and how quickly it can combine different data from many sources, a call-tracking tool and the CRM system...." Peer review by Заяц , CMO
"...if you want you GA Data to be complete - you have to import cost from any marketing campaign on GA...." Peer review by Vlad V, Marketer
OWOX, Everflow, CB Insights, The Brief, Crayon, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
OWOX BI automates digital marketing reporting by effortlessly collecting, preparing, and analyzing data. This solution provides precise control over performance metrics.
Popular Business Setting
for OWOX
Top Industries
- Computer Software
- Information Technology and Services
- Marketing and Advertising
Popular in
- Small Business
- Mid Market
- Enterprise
OWOX is popular in Computer Software, Information Technology And Services, and Marketing And Advertising and is widely used by Small Business, Mid Market, and Enterprise.
OWOX Customer wins, Customer success stories, Case studies
How can OWOX enhance your Advertisement process?
How efficiently Does OWOX manage your Tracking & Monitoring Communications?
What makes OWOX ideal for Campaign Management?
What benefits does OWOX offer for Channel Marketing?
16 buyers and buying teams have used Cuspera to assess how well OWOX solved their Marketing Data Intelligence needs. Cuspera uses 2125 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.
Top 7 Use Cases of Server-Side Tracking
Frequently Asked Questions(FAQ)
for OWOX
What is OWOX?
OWOX is a business intelligence suite designed for marketing analytics. Pipeline helps automate data import to Google Analytics and Google BigQuery. It helps CMOs plan out their brand, campaign and marketing strategy, capture cost estimates accurately and identify growth opportunities by extracting and consolidating data from a variety of sources for insights.
OWOX consolidates data from various disparate sources, user interactions with the website, cost data from advertising services, transactions and returns from CRM/ERP systems, data from call-tracking and email marketing services.
OWOX BI consists of three products BI Smart Data, BI Attribution, and BI Pipeline. Together, they centralize all marketing-relevant data to help answer critical questions, such as the next steps to reach marketing goals, best vs least performing advertising efforts and how to minimize repetitive processes. OWOX BI Attribution helps reveal the contribution of advertising campaigns to the user's progression through the purchase funnel. The model credits each session in the conversion process with a percentage of the total conversion value.
What is OWOX used for?
What are the top features of OWOX?
Who uses OWOX?
What are OWOX alternatives?
Where is OWOX located?
Peers used OWOX for advertisement and tracking & monitoring communications
OWOX Competitors
OWOX Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (407) |
| Custom Reports | Read Reviews (530) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (407) |
| Custom Reports | Read Reviews (530) |
Software Failure Risk Guidance
?for OWOX
Overall Risk Meter
Top Failure Risks for OWOX
OWOX, Inc. News
Free Facebook Ads to BigQuery Connector by OWOX
OWOX has launched a free, open-source Facebook Ads to BigQuery connector, part of its Data Marts platform. This tool allows users to load and manage Facebook Ads data in BigQuery without costly ETL tools or vendor lock-in. It offers full API access, transparency, and customization, empowering analysts to control their data workflows.
Free LinkedIn Pages to BigQuery Connector by OWOX
OWOX has launched a free, open-source LinkedIn Pages to BigQuery connector, enabling users to seamlessly transfer LinkedIn Page metrics into BigQuery without coding. This tool allows digital and marketing analysts to efficiently manage and analyze data, bypassing traditional ETL tools. The connector offers full control over data importation and structure, supporting scalable reporting and integration with CRM data.
Free Open Exchange Rates to BigQuery Connector by OWOX
OWOX has launched a free, open-source connector that integrates Open Exchange Rates data into Google BigQuery. This tool allows users to automate the import of exchange rate data without code or fees, enhancing financial analysis and reporting. It offers full control over data pipelines, enabling analysts to customize and manage currency data efficiently. The connector is part of OWOX Data Marts and is available on GitHub.
Free Reddit Ads to BigQuery Connector by OWOX
OWOX has launched a free, open-source Reddit Ads to BigQuery connector, enabling users to transfer Reddit campaign data directly to BigQuery for advanced analysis. This tool offers full transparency, flexibility, and control over data integration without hidden costs or restrictions. It supports various metrics and allows for customizable data pipelines, enhancing reporting capabilities for marketing and data teams.
OWOX, Inc. Profile
Company Name
OWOX, Inc.
Company Website
https://www.owox.com/HQ Location
340 S Lemon Ave Ste 2021 Walnut Ca 91789 United States
Employees
101-250
Social
Financials
PRIVATE
How does OWOX facilitate Social Media Analytics?