CB Insights Overview

CB Insights is a market intelligence platform that uses machine learning and data visualizations to provide comprehensive insights on venture capital, startups, and emerging technologies. It helps companies discover growth opportunities, understand competition, and predict future trends.

Use Cases

Customers recommend Lead Qualification: Technographic, Sending & Publishing Communications, Generation Of New Leads, as the business use cases that they have been most satisfied with while using CB Insights.

Other use cases:

  • Engagement Management
  • Social Media Analytics
  • Influencer Marketing
  • Competitive Intelligence
  • Lead Analytics
  • Market Research
  • Merger And Acquisition
See all use cases See less use cases

Business Priorities

Grow Market Share and Acquire Customers are the most popular business priorities that customers and associates have achieved using CB Insights.

Other priorities:

  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Establish Thought Leadership
  • Launch New Products
  • Improve Stakeholder Relations
  • Scale Best Practices
  • Increase Sales & Revenue
  • Build Brand Awareness
  • Improve Digital And Social Presence
  • Increase Customer Life Time Value
  • Manage Risk
  • Improve Consistency
  • Improve Visibility
See all business priorities See less business priorities

CB Insights Use-Cases and Business Priorities: Customer Satisfaction Data

CB Insights works with different mediums / channels such as Omnichannel.

CB Insights's features include Recording, Personalization, Feedback Surveys, etc. and CB Insights support capabilities include AI Powered, Chat Support, 24/7 Support, etc. also CB Insights analytics capabilities include Custom Reports, and Analytics.

Reviews

"CB Insights lets us cut through the noise and collate the most pertinent data to answer the questions being posed." - Zackery Reichenbach-Carr

Peer review evidence (same sources as the product rating summary)

"...In October, CB Insights pulled together a report analyzing the investments tech companies had made in digital health startups over the past five years. ..." Companies like Google and Microsoft are making big investments in startups looking to disrupt healthcare. Here's where 5 top tech giants are placing their bets.
"...According to a research study, published on CB Insights blog, 23% of startups failed because they did not hire the right individuals for their teams...." Six Reasons Why Startups Fail And How To Avoid Them
"...CB Insights can make your job easier, & help you spot new clients & deals...." Case Studies & Customer Success Stories

CB Insights, OWOX, Everflow, Upwave, Crayon, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for CB Insights

Top Industries

  • Financial Services
  • Manufacturing
  • Information Technology and Services

Popular in

  • Enterprise
  • Small Business
  • Mid Market

CB Insights is popular in Financial Services, Manufacturing, and Information Technology And Services and is widely used by Enterprise, Small Business, and Mid Market.

CB Insights Customer wins, Customer success stories, Case studies

What solutions does CB Insights provide for Lead Qualification: Technographic?

What Are the key features of CB Insights for Sending & Publishing Communications?

How can CB Insights optimize your Generation Of New Leads Workflow?

How does CB Insights address your Engagement Management Challenges?

How can CB Insights enhance your Social Media Analytics process?

15 buyers and buying teams have used Cuspera to assess how well CB Insights solved their Marketing Data Intelligence needs. Cuspera uses 4253 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

CUSTOMERS TESTIMONIALS
CB Insights testimonial

Zackery Reichenbach-Carr

Leader, Acceleration Center for Innovation Research Lab

RSM

CB Insights lets us cut through the noise and collate the most pertinent data to answer the questions being posed. Testimonial By Zackery Reichenbach-Carr
CB Insights testimonial

Selim Yuksel

VP of Innovation

Akbank

Using the Connect feature, CB Insights accelerated the connection process with target technology vendors and secured a meaningful meeting within days. Testimonial By Selim Yuksel
CB Insights testimonial

Cristy Stone

Research Lead, Emerging Technologies

Avanade

I love the value of seeing trends over time, and having all this disparate information pulled together. It’s the patents, investments, business relationships, in addition to the information on the technology vendor, that helps me see the bigger picture. Testimonial By Cristy Stone
CUSTOMERS TESTIMONIALS
CB Insights testimonial

Zackery Reichenbach-Carr

Leader, Acceleration Center for Innovation Research Lab

RSM

CB Insights lets us cut through the noise and collate the most pertinent data to answer the questions being posed. Testimonial By Zackery Reichenbach-Carr
CB Insights testimonial

Selim Yuksel

VP of Innovation

Akbank

Using the Connect feature, CB Insights accelerated the connection process with target technology vendors and secured a meaningful meeting within days. Testimonial By Selim Yuksel
CB Insights testimonial

Cristy Stone

Research Lead, Emerging Technologies

Avanade

I love the value of seeing trends over time, and having all this disparate information pulled together. It’s the patents, investments, business relationships, in addition to the information on the technology vendor, that helps me see the bigger picture. Testimonial By Cristy Stone
 

UNIQA Ventures - Financial Services - Small

Vienna, Austria

CB Insights helped UNIQA Ventures compete with larger VC firms. The platform filled knowledge gaps for their team. UNIQA Ventures used predictive signals to find startups early. They tracked portfoli...o performance in real time. The CEO said CB Insights helped them cover all verticals like the biggest VC firms.

 

UPS - Transportation/Trucking/Railroad - Very Large

Atlanta, USA

CB Insights gave UPS unique insights for product and strategy decisions. UPS used these insights to find new market needs and trends. The platform helped UPS track competitors and spot shifts in prod...uct strategies. UPS also used data to find strong partners and benchmark against top players. These actions shaped UPS’s product roadmap and improved decision making.

 

Zebra Technologies - Information Technology And Services - Large

Lincolnshire, USA

CB Insights helps Zebra Technologies quickly evaluate hundreds of emerging tech companies each year. Zebra uses CB Insights’ predictive intelligence to save about 20% of research time. The platform’s... market maps and AI-powered tools help Zebra narrow large lists to a focused shortlist. This leads to faster, higher-confidence investment decisions. Zebra also uses CB Insights’ research to advise major enterprise customers on technology trends.

 

Wells Fargo - Banking - Very Large

San Francisco, USA

Wells Fargo uses CB Insights to find and evaluate emerging tech startups. The platform helps them focus on the right companies and avoid list fatigue. A third of their client outreach now comes direc...tly from CB Insights. They use Mosaic scores and market maps to prioritize outreach and build relationships. This approach saves time and improves their strategic process.

Cedars-Sinai Accelerator - Hospital & Health Care - Large

CB Insights helped Cedars-Sinai Accelerator double its awareness of potential accelerator participants. The platform's real-time data and research tools let the team review twice as many companies an...d select the best 10 out of 400 applicants. Cedars-Sinai used Market Maps, Collections, and Research to find and track early-stage healthcare tech startups. This gave them confidence in their selection process and helped them advance healthcare innovation.

Moffitt Cancer Center - Hospital & Health Care - Large

CB Insights helps Moffitt Cancer Center stay ahead of disruptive healthcare trends. The platform lets the team create data-driven recommendations and key briefings fast. Reports that once took weeks ...now take a day. The solution saves over $200,000 per year. Easy-to-use research and data visualization tools keep the organization informed and strategic.

CB Insights — Instant Insights

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Frequently Asked Questions(FAQ)

for CB Insights

What is CB Insights?

CB Insights is a market intelligence platform. Its insights platform provides companies with comprehensive data, expert insights, and work management tools that enable them to discover and understand the technologies that will help them drive growth and improve operations.

CB Insights fuses machine learning, algorithms, data and visualizations to help large enterprises ask, answer and articulate compelling answers to difficult questions about growth, about competition and the markets and technologies of the future. Its machine learning technology mines vast numbers of unstructured documents such as patents, earnings calls, news articles, company websites, regulatory filings, social media and more to derive insights into the future of the global economy.

CB Insights features include a syndicate dashboard, market mosaic, predict emerging trends, identify and respond to disruption, reveal competitor strategy, stalk the smart money, and more.

What is CB Insights used for?

CB Insights is a Marketing Data Intelligence Software mainly used by its customers to Grow Market Share and Acquire Customers by Lead Qualification: Technographic, Sending & Publishing Communications and Generation Of New Leads .

What are the top features of CB Insights?

Recording, Personalization and Feedback surveys are some of the top features of CB Insights.

Who uses CB Insights?

CB Insights is used by Financial Services, Manufacturing and Information Technology And Services among other industries.

What are CB Insights alternatives?

OWOX, Everflow, Upwave and Crayon are popular alternatives for CB Insights.

Where is CB Insights located?

CB Insights is headquartered at 498 7th Ave, 17th floor, New York, NY 10018, US.
lightning

Peers used CB Insights for lead qualification: technographic and sending & publishing communications

CB Insights Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.56/5

Read Reviews (269)
Custom Reports

3.57/5

Read Reviews (595)
Analytics

3.32/5

Read Reviews (2089)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.56/5

Read Reviews (269)
Custom Reports

3.57/5

Read Reviews (595)
Analytics

3.32/5

Read Reviews (2089)

Software Failure Risk Guidance

?

for CB Insights

Overall Risk Meter

Low Medium High

Top Failure Risks for CB Insights

CB Information Services, Inc News

Product

CB Insights Brings Private Market Intelligence to Microsoft 365 Copilot and Copilot in Excel

CB Insights has integrated its private market intelligence into Microsoft 365 Copilot and Copilot in Excel. This official Microsoft connector allows users to access CB Insights’ data directly within AI-powered workflows, enhancing market analysis, investment research, and competitive monitoring capabilities. The integration supports seamless data retrieval and analysis within Microsoft tools.

Awards

Seekr Named to the 2026 CB Insights' List of the 100 Most Innovative Artificial Intelligence Startups

CB Insights has named Seekr to its 2026 AI 100 list, recognizing it as one of the most innovative AI startups. The list highlights companies with significant traction in AI, focusing on areas like autonomous security and domain-specific AI for healthcare and finance. CB Insights uses various metrics, including deal activity and team strength, to select companies for this prestigious list.

Awards

Knostic Named to the 2026 CB Insights' List of the 100 Most Innovative ...

CB Insights has named Knostic to its 2026 AI 100 list, highlighting the most innovative AI startups globally. This recognition underscores Knostic's achievements in AI observability and governance. CB Insights, known for its market intelligence, selected companies based on factors like deal activity and team strength.

Awards

Knostic Named to the 2026 CB Insights List of the 100 Most Innovative Artificial Intelligence Startups

CB Insights named Knostic to its 2026 AI 100 list, highlighting the most innovative AI startups. This recognition underscores Knostic's leadership in enterprise AI security. The AI 100 list identifies startups with significant traction and innovation in AI, chosen based on CB Insights' datasets and proprietary scores.

CB Information Services, Inc Profile

Company Name

CB Information Services, Inc

Company Website

https://www.cbinsights.com/

HQ Location

498 7th Ave, 17th floor, New York, NY 10018, US

Employees

11-50

Social

Financials

SERIES A