Appier CrossX Advertising Overview

Appier's CrossX is a prediction-driven advertising platform that identifies high lifetime value users. It automates user acquisition and re-engagement, reducing manual effort and costs.

Use Cases

Customers recommend Advertisement, Engagement Management, Digital Marketing, as the business use cases that they have been most satisfied with while using Appier CrossX Advertising.

Other use cases:

  • Generation Of New Leads
  • Identify Target Customers
  • Segmentation And Targeting
  • Promotion Management
  • Competitive Intelligence
  • Creative Agency
  • Conversion Management
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Business Priorities

Scale Best Practices and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Appier CrossX Advertising.

Other priorities:

  • Acquire Customers
  • Increase Sales & Revenue
  • Improve Brand Engagement
  • Improve ROI
  • Launch New Products
  • Grow Market Share
  • Build Brand Awareness
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Appier CrossX Advertising Use-Cases and Business Priorities: Customer Satisfaction Data

Appier CrossX Advertising works with different mediums / channels such as Mobile. and Mobile App.

Appier CrossX Advertising's features include Personalization, SEM, and Alerts: Popups & Notifications. and Appier CrossX Advertising support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Appier CrossX Advertising analytics capabilities include Custom Reports, and Analytics.

Appier CrossX Advertising, Taptica, Nexxen, Epom Ad Server, Kintegra Platform, etc., all belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Appier CrossX Advertising

Top Industries

  • Hospitality
  • Consumer Goods
  • Apparel & Fashion

Popular in

Appier CrossX Advertising is popular in Hospitality, Consumer Goods, and Apparel & Fashion and is widely used by

Comprehensive Insights on Appier CrossX Advertising Use Cases

How does Appier CrossX Advertising facilitate Engagement Management?

What Are the key features of Appier CrossX Advertising for Digital Marketing?

What benefits does Appier CrossX Advertising offer for Generation Of New Leads?

Why is Appier CrossX Advertising the best choice for Identify Target Customers?

8+ more Business Use Cases

38 buyers and buying teams have used Cuspera to assess how well Appier CrossX Advertising solved their Cross Channel Advertising needs. Cuspera uses 543 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.

Case Studies

Financial Services

CASE STUDY Shin Kong Life Insurance

Shin Kong Life Insurance used Appier’s AIXON, AIQUA, and BotBonnie to improve big data marketing and customer engagement. They built holistic customer profiles and used AI to target high-potential cu...stomers. The company reduced advertising cost per click by 25% and gained over 35,000 new policyholders. This helped them match customers with service reps, improve satisfaction, and boost agent sales. The partnership created more profits, met sales goals, and increased policyholder loyalty.

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CASE STUDY The Sandbox

The Sandbox used Appier's CrossX solution to boost its Alpha Season 3 campaign in Hong Kong and Taiwan. The challenge was to find new users and increase engagement after third-party cookies were depr...ecated. Appier's AI model helped The Sandbox target users with expanded interests and localized insights. The campaign used creative ad formats and tailored messages for each region. As a result, The Sandbox saw a 16% CTR increase in Hong Kong and a 50% CTR increase in Taiwan.

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Retail

CASE STUDY watashi+ by shiseido taiwan

Appier's AiDeal helped watashi+ by shiseido taiwan boost online sales during the pandemic. The brand used machine learning to target hesitant buyers with exclusive face mask rewards and limited-time ...offers. This approach increased conversion rates by 47%, add-to-cart ratios by 28%, and transaction completion rates by 15%. Orders completed within 15 minutes rose by 13%, and those within 15-30 minutes by 36%. The solution kept prices consistent with physical stores and improved the online shopping experience.

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Automotive

CASE STUDY Toyota Motor Philippines Corporation (TMPC)

Appier helped Toyota Motor Philippines boost site traffic for its 'Here For You' campaign. Toyota wanted to reach more customers online and spend less on ads. Appier used AI to define target audience...s and segment users by interests like automobile and finance. They delivered ads across devices and premium sites. Toyota's site visits grew three times, reaching over 44,300 visits in one month, beating their KPI. The campaigns became more cost-efficient and effective.

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CASE STUDY Zephyr Mobile

CrossX helped Zephyr Mobile boost ROAS and lower CPI for its Get Color game. The campaign targeted high-value gamers in the US, Germany, Japan, Korea, and the UK. Zephyr Mobile used creative localiza...tion and inventory strategies to engage users. The team aimed for 40% D7 ROAS within 4 weeks of launch. Data-driven insights led to better user acquisition and higher in-app purchases from key segments.

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Entertainment

CASE STUDY TapNation

Appier’s CrossX Retargeting solution helped TapNation, a mobile gaming publisher, boost user lifetime and target high-LTV players despite iOS privacy restrictions. TapNation used dynamic video ads to... optimize CPC and CVR, focusing on CPA to achieve ROAS. Within 10 days of a 1.5-month learning period, TapNation reached 130% ROAS. Continuous optimization of the high-ROI user model led to stable ROAS and a shorter investment recoup period compared to classic SDK networks.

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Frequently Asked Questions(FAQ)

for Appier CrossX Advertising

What is Appier CrossX Advertising used for?

Appier CrossX Advertising is a Cross Channel Advertising Software mainly used by its customers to Scale Best Practices and Enhance Customer Relationships by Advertisement, Engagement Management and Digital Marketing .

What are the top features of Appier CrossX Advertising?

Personalization, SEM and Alerts: popups & Notifications are some of the top features of Appier CrossX Advertising.

Who uses Appier CrossX Advertising?

Appier CrossX Advertising is used by Hospitality, Consumer Goods and Apparel & Fashion among other industries.

What are Appier CrossX Advertising alternatives?

Taptica, Nexxen, Epom Ad Server and Kintegra Platform are popular alternatives for Appier CrossX Advertising.

Where is Appier CrossX Advertising located?

Appier CrossX Advertising is headquartered at 8F, No. 123, Songren Road, Taipei, Taiwan 110, TW.
lightning

Peers used Appier CrossX Advertising for advertisement and engagement management

Appier CrossX Advertising Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.09/5 ★

Read Reviews (171)
Custom Reports

4.03/5 ★

Read Reviews (39)
Analytics

4.01/5 ★

Read Reviews (92)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.09/5 ★

Read Reviews (171)
Custom Reports

4.03/5 ★

Read Reviews (39)
Analytics

4.01/5 ★

Read Reviews (92)

Appier CrossX Advertising Integrations

Appier CrossX Advertising integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

3.32/5 ★

Read Reviews (3)
Data Import

2.94/5 ★

Read Reviews (1)

Lotame

4.31 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Branch linking platform

4.6 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Adjust

4.61 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Appier CrossX Advertising

Overall Risk Meter

Low Medium High

Top Failure Risks for Appier CrossX Advertising

Appier Inc. News

Financial

Appier posts strong 1Q25 growth, eyes Middle East expansion - digitimes

Appier reported a 27% year-on-year revenue increase in Q1 2025, reaching about JPY9.4 billion (US$64.17 million). Gross profit rose 26% to JPY4.8 billion. The company is also planning expansion into the Middle East, signaling international growth ambitions in AI-driven marketing solutions.

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Customer

L'Oral Leverages Appier AI to Scale SkinCeuticals' eShop - PR Newswire

L'Oral is using Appier's AI-driven marketing technology to scale the SkinCeuticals eShop. This collaboration enables L'Oral to optimize digital marketing campaigns, personalize customer engagement, and drive e-commerce growth for the SkinCeuticals brand.

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Customer

L'Oral Leverages Appier AI to Scale SkinCeuticals' eShop - Laotian Times

L'Oral partnered with Appier to enhance SkinCeuticals' e-commerce platform using Appier's Ad Cloud and Personalization Cloud. The collaboration delivered a data-driven, AI-powered marketing strategy that improved performance and set new standards for AI in beauty e-commerce.

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Customer

LOral Powers Up SkinCeutical eShop Growth with Appier AI - Driven Advertising and Marketing Solutions

L'Oral has leveraged Appier's AI-driven advertising and marketing solutions to accelerate growth for its SkinCeutical eShop, enhancing customer engagement and driving online sales through advanced targeting and personalization technologies.

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Appier Inc. Profile

Company Name

Appier Inc.

Company Website

https://www.appier.com/

HQ Location

8F, No. 123, Songren Road, Taipei, Taiwan 110, TW

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