Branch linking platform Overview

Branch links users to desired destinations, creating seamless experiences. Mobile attribution and campaign ROI are effectively measured.

Use Cases

Customers recommend Engagement Management, Advertisement, Communication Management, as the business use cases that they have been most satisfied with while using Branch linking platform.

Other use cases:

  • Onboarding
  • Content Sharing
  • Campaign Management
  • Channel Marketing
  • Referral Management
  • Social Media Analytics
  • Product Marketing
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Business Priorities

Improve Internal Communications and Improve ROI are the most popular business priorities that customers and associates have achieved using Branch linking platform.

Other priorities:

  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Acquire Customers
  • Scale Best Practices
  • Improve Efficiency
  • Improve Brand Engagement
  • Grow Market Share
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Improve Consistency
  • Improve Visibility
  • Launch New Products
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Branch linking platform Use-Cases and Business Priorities: Customer Satisfaction Data

Branch linking platform works with different mediums / channels such as Mobile. Social Media. and E-Mail.

Branch linking platform's features include Alerts: Popups & Notifications, Personalization, Dashboard, etc. and Branch linking platform support capabilities include AI Powered, Phone Support, 24/7 Support, etc. also Branch linking platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, B...ranch has also enabled us to provide smooth user experiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house." - Alex Macintosh

Branch linking platform, TelemetryTV, Attentive, Cincopa, Alpha Anywhere, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Branch linking platform

Top Industries

  • Consumer Services
  • Computer Software
  • Retail

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Branch linking platform is popular in Consumer Services, Computer Software, and Retail and is widely used by Small Business, Mid Market, and Large Enterprise.

Branch linking platform Customer wins, Customer success stories, Case studies

What benefits does Branch linking platform offer for Engagement Management?

What benefits does Branch linking platform offer for Communication Management?

What Are the key features of Branch linking platform for Onboarding?

How efficiently Does Branch linking platform manage your Content Sharing?

23 buyers and buying teams have used Cuspera to assess how well Branch linking platform solved their Mobile Marketing needs. Cuspera uses 3211 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

CUSTOMERS TESTIMONIALS
Branch linking platform testimonial

Alex Macintosh

Product Manager - Growth

Strava

Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, Branch has also enabled us to provide smooth user e...xperiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house.

Testimonial By Alex Macintosh
Branch linking platform testimonial

William Fong

Co-Founder & CTO

Boxed

Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purchase tracking across desktop, mobile web, and native... app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack.

Testimonial By William Fong
CUSTOMERS TESTIMONIALS
Branch linking platform testimonial

Alex Macintosh

Product Manager - Growth

Strava

Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, Branch has also enabled us to provide smooth user e...xperiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house.

Testimonial By Alex Macintosh
Branch linking platform testimonial

William Fong

Co-Founder & CTO

Boxed

Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purchase tracking across desktop, mobile web, and native... app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack.

Testimonial By William Fong

6thStreet - Retail

Branch helped 6thStreet boost app installs by 60% month-over-month. The company switched from app install ads to web-based ads and used Branch Journeys smart banners for personalized offers. This led... to a 13% increase in return on ad spend and a 70% drop in uninstall rate. 6thStreet also used Branch deep links to improve onboarding and increase user loyalty. The results show strong growth in engaged app users and better marketing ROI.

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A+E Networks - Media Production

Branch helped A+E Networks track and optimize ad campaigns on Amazon Fire TV. A+E used Branch’s Amazon Fire SDK and Amazon Ad Partner solution to measure downstream events and campaign success. Horiz...on Media launched and optimized the campaigns using Branch data. A+E Networks saw a 78% decrease in cost per performance and a 76% decrease in cost per optimization over six weeks. Branch’s tools also improved user engagement and campaign measurement across devices.

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Aha - Entertainment

Branch helped Aha fight fraud and boost growth. Aha used Branch’s fraud detection tools to block fake installs and clicks. Fraudulent installs dropped by 82%. Fraudulent clicks fell by 80%. Aha used ...Branch Quick Links to track user actions across channels. This led to a 17% increase in organic subscriptions.

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Ancestry - Consumer Services

Branch Universal Email helped Ancestry improve app engagement. Ancestry used targeted email campaigns with personalized calls to action. App opens increased by 44% and U.S. app downloads rose by 50%.... International app downloads nearly doubled. Engagement with app features tripled. Branch made it easy for Ancestry to track and measure email campaign success.

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Anghami - Media

Branch helped Anghami connect user journeys across web, social, and email. Anghami used Branch deep links to track user actions and improve user experience. The platform made it easier for users to s...hare content and manage subscriptions. Anghami saw a 222% increase in attributed new users. New users from owned channels grew by 218%. Subscriptions from user sharing rose by 149%.

Read more →

CARS24 - Automotive

Branch helped CARS24 improve mobile growth. Eshaan Agarwal, AVP of marketing and growth at CARS24, shared his experience at a Branch event. CARS24 used Branch to master mobile success. Branch offers ...mobile linking and measurement tools. The platform unifies user experience and attribution. CARS24 benefited from Branch's solutions for mobile strategy.

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Branch Overview

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Frequently Asked Questions(FAQ)

for Branch linking platform

What is Branch linking platform?

Branch is a mobile linking platform with solutions that unify user experience and measurement across different devices, platforms, and channels. It helps to improve internal communications and ROI.

Branch's People-Based Attribution gives the power to connect customers from every channel with conversions on any platform. It gives the ability to recognize the customers everywhere. Its a complete visibility into all marketing activities. Its deep links, deliver the user experience with powerful marketing links that work on every platform and every channel.

Branch supports every stage of the user lifecycle like converting web visitors into app users with smart banners, track ad conversions across every device and platform to understand true campaign ROI, increase engagement and down-funnel conversion rates by offering a seamless journey from email to app, give users links to share app content to increase user engagement and retention by linking directly to shared content and much more.

What is Branch linking platform used for?

Branch linking platform is a Mobile Marketing Software mainly used by its customers to Improve Internal Communications and Improve ROI by Engagement Management, Advertisement and Communication Management .

What are the top features of Branch linking platform?

Alerts: popups & Notifications, Personalization and Dashboard are some of the top features of Branch linking platform.

Who uses Branch linking platform?

Branch linking platform is used by Consumer Services, Computer Software and Retail among other industries.

What are Branch linking platform alternatives?

TelemetryTV, Attentive, Cincopa and Alpha Anywhere are popular alternatives for Branch linking platform.

Where is Branch linking platform located?

Branch linking platform is headquartered at 1400 Seaport Blvd, Building B, 2nd Floor, Redwood City, CA 94063, USA.
lightning

Peers used Branch linking platform for engagement management and advertisement

Branch linking platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.59/5

Read Reviews (15)
Analytics

4.12/5

Read Reviews (141)
Custom Reports

3.74/5

Read Reviews (282)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.59/5

Read Reviews (15)
Analytics

4.12/5

Read Reviews (141)
Custom Reports

3.74/5

Read Reviews (282)

Software Failure Risk Guidance

?

for Branch linking platform

Overall Risk Meter

Low Medium High

Top Failure Risks for Branch linking platform

Branch Metrics, Inc. News

Product

Branch Unveils New Capabilities To Maximize Campaign ROI in a Privacy-First Era

Branch introduced new features to enhance campaign ROI while prioritizing user privacy. The updates focus on advanced mobile attribution and app analytics, enabling marketers to measure performance more accurately in a privacy-first environment. These capabilities help enterprises optimize digital marketing spend and comply with evolving data privacy regulations.

Product

Branch Unveils New Capabilities To Maximize Campaign ROI in a Privacy - First Era

Branch has introduced new capabilities in its Performance offering, focusing on privacy-centric attribution for growth marketers. The innovations allow organizations in regulated industries to utilize ad and data integrations while meeting HIPPA requirements.

Branch Metrics, Inc. Profile

Company Name

Branch Metrics, Inc.

Company Website

https://branch.io/

Year Founded

2014

HQ Location

1400 Seaport Blvd, Building B, 2nd Floor, Redwood City, CA 94063, USA

Employees

251-500

Social

Financials

SERIES F