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Branch linking platform: Use-Cases, Insights and Reviews | 2024 Cuspera

4.6 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

(3211)

Mobile linking platform, with solutions that unify user experience and mobile measurement

AI Powered

Branch linking platform Overview

Branch links users to desired destinations, creating seamless experiences. Mobile attribution and campaign ROI are effectively measured.

Use Cases

Customers recommend Engagement Management, Advertisement, Communication Management, as the business use cases that they have been most satisfied with while using Branch linking platform.

Other use cases:

Onboarding
Content Sharing
Campaign Management
Channel Marketing
Referral Management
Social Media Analytics
Product Marketing

See all use cases See less use cases

Business Priorities

Improve Internal Communications and Improve ROI are the most popular business priorities that customers and associates have achieved using Branch linking platform.

Other priorities:

Enhance Customer Relationships
Increase Sales & Revenue
Increase Customer Life Time Value
Acquire Customers
Scale Best Practices
Improve Efficiency
Improve Brand Engagement
Grow Market Share
Improve Digital And Social Presence
Enter New Markets Internationally Or Locally
Build Brand Awareness
Improve Consistency
Improve Visibility
Launch New Products

See all business priorities See less business priorities

Branch linking platform Use-Cases and Business Priorities: Customer Satisfaction Data

Branch linking platform works with different mediums / channels such as Mobile, Social Media, and E-Mail,

Branch linking platform's features include Alerts: Popups & Notifications, Personalization, Dashboard, etc.

Reviews

"Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purcha...se tracking across desktop, mobile web, and native app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack." - William Fong

Branch linking platform, Leanplum, MoEngage, CleverTap, Braze, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Branch linking platform

Top Industries

Consumer Services
Computer Software
Retail

Popular in

Small Business
Mid Market
Large Enterprise

Branch linking platform is popular in Consumer Services, Computer Software, and Retail and is widely used by Small Business, Mid Market, and Large Enterprise.

Comprehensive Insights on Branch linking platform Use Cases

How can Branch linking platform optimize your Engagement Management Workflow?

The platform helps businesses improve mobile user engagement. It provides deep linking, mobile banners, and personalized experiences. This helps drive app downloads, engagement, and conversion.

"...As the app sees higher levels of engagement, the team needed to create a seamless connection between these channels to increase conversions...." Case Study PatPat

How efficiently Does Branch linking platform manage your Advertisement?

The platform helps businesses track and optimize their advertising campaigns across various channels, including ads, social media, email, and referrals. It allows businesses to redirect users directly to the desired content within the app, avoiding unnecessary redirects through the app store. While the platform is effective for mobile apps, it does not offer robust capabilities for advertising on websites.

"...Strava saved thousands of dev hours and saw immediate increases in click-to-install rate from Facebook Ads (up to 75%) and email clicks resulting in app engagement (up to 41%). ..." Case Study Strava

Why is Branch linking platform the best choice for Communication Management?

The platform allows for sending messages and tracking who has read them. It makes it easy to contact employees and post announcements. Sometimes the platform experiences delays, leading to delayed messages.

"...And with Branch s cross-platform data, we have more visibility into user behavior and can send personalized emails based on that behavior...." Peer review by Renee Liu, Operation Manager, ZAFUL

Why is Branch linking platform the best choice for Onboarding?

The platform effectively streamlines the onboarding process for new users by providing personalized experiences and valuable analytics. The platform also offers deep linking capabilities for seamless navigation within mobile applications. The platform's limitations include a lack of cohort analysis functionality.

"...Are they completing the onboarding process or using a specific feature?..." SaaS Data Planning: A Start-to-Finish Guide to Implementation

What Are the key features of Branch linking platform for Content Sharing?

Branch Linking Platform enables content sharing between users across various social media applications. Users can share links to app content that open directly within the app, regardless of the platform. Branch Linking Platform also helps track sharing activity and attributes installs to users who share content. However, the platform lacks the ability to post links and share GIFs directly.

"...We are currently using branch on our Ionic app and receiving high ammount of data on analytics that provide deep info on how our users share our content...." Peer review by Wésley Q

51+ more Business Use Cases

23 buyers and buying teams have used Cuspera to assess how well Branch linking platform solved their Mobile Marketing needs. Cuspera uses 3211 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
William Fong Co-Founder & CTO Boxed	Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purchase tracking across desktop, mobile web, and native... app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack. Testimonial By William Fong
Alex Macintosh Product Manager - Growth Strava	Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, Branch has also enabled us to provide smooth user e...xperiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house. Testimonial By Alex Macintosh

CUSTOMERS	TESTIMONIALS
William Fong Co-Founder & CTO Boxed	Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purchase tracking across desktop, mobile web, and native... app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack. Testimonial By William Fong
Alex Macintosh Product Manager - Growth Strava	Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, Branch has also enabled us to provide smooth user e...xperiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house. Testimonial By Alex Macintosh

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
PatPat Apparel & Fashion	Apparel & Fashion	Case Study PatPat How PatPat Quadrupled its Cross-Platform Users with Branch Read More
Dailymotion Media Production	Media Production	Case Study Dailymotion Dailymotion Unlocks Higher Engagement & Retention Rates Read More
Geekbuying Consumer Electronics	Consumer Electronics	Case Study Geekbuying Geekbuying Drives Organic Traffic and Increases Web to App Conversions with Branch Read More

Video

Branch Overview

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Frequently Asked Questions(FAQ)

for Branch linking platform

What is Branch linking platform?

Branch is a mobile linking platform with solutions that unify user experience and measurement across different devices, platforms, and channels. It helps to improve internal communications and ROI.

Branch's People-Based Attribution gives the power to connect customers from every channel with conversions on any platform. It gives the ability to recognize the customers everywhere. Its a complete visibility into all marketing activities. Its deep links, deliver the user experience with powerful marketing links that work on every platform and every channel.

Branch supports every stage of the user lifecycle like converting web visitors into app users with smart banners, track ad conversions across every device and platform to understand true campaign ROI, increase engagement and down-funnel conversion rates by offering a seamless journey from email to app, give users links to share app content to increase user engagement and retention by linking directly to shared content and much more.

What is Branch linking platform used for?

Branch linking platform is a Mobile Marketing Software mainly used by its customers to Improve Internal Communications and Improve ROI by Engagement Management, Advertisement and Communication Management .

What are the top features of Branch linking platform?

Alerts: popups & Notifications, Personalization and Dashboard are some of the top features of Branch linking platform.

Who uses Branch linking platform?

Branch linking platform is used by Consumer Services, Computer Software and Retail among other industries.

What are Branch linking platform alternatives?

Leanplum, MoEngage, CleverTap and Braze are popular alternatives for Branch linking platform.

Where is Branch linking platform located?

Branch linking platform is headquartered at 1400 Seaport Blvd, Building B, 2nd Floor, Redwood City, CA 94063, USA.

lightning

Peers used Branch linking platform for engagement management and advertisement

Branch linking platform Competitors

More Branch linking platform Alternatives...

Branch linking platform Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	4.59/5 ★ Read Reviews (15)
Analytics	4.12/5 ★ Read Reviews (141)
Custom Reports	3.74/5 ★ Read Reviews (282)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	4.59/5 ★ Read Reviews (15)
Analytics	4.12/5 ★ Read Reviews (141)
Custom Reports	3.74/5 ★ Read Reviews (282)

Branch linking platform Integrations

Branch linking platform integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

3.71/5 ★

Read Reviews (225)

Data Import

2.83/5 ★

Read Reviews (264)

Few API Integrations for Branch linking platform

Consensus

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Kissflow Cloud Platform

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

iCapture

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

ForceManager Mobile CRM

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Branch linking platform

Overall Risk Meter

Low Medium High

Top Failure Risks for Branch linking platform

Branch Profile

Company Name

Branch

Company Website

https://branch.io/

Year Founded

2014

HQ Location

1400 Seaport Blvd, Building B, 2nd Floor, Redwood City, CA 94063, USA

Employees

251-500

Social

Financials

SERIES F