Freshmarketer Overview
Freshmarketer is a marketing automation software that enhances customer experience through behavioral segmentation, AI chatbots, and personalized campaigns. Key features include CRM customization, A/B testing, and a drag-and-drop journey builder.
Use Cases
Customers recommend Funnel Analysis, Engagement Management, Campaign Management, as the business use cases that they have been most satisfied with while using Freshmarketer.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Freshmarketer.
Freshmarketer Use-Cases and Business Priorities: Customer Satisfaction Data
Freshmarketer works with different mediums / channels such as Website. and E-Mail.
Freshmarketer's features include Personalization, Recording, Landing Page, etc. and Freshmarketer support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Freshmarketer analytics capabilities include Analytics, and Custom Reports.
Reviews
"...- Able to send out bulk email campaigns - Set up cadences - Analyze web pages with heatmaps and session replays...." Peer review by Sanjana M, Product Marketing Specialist
Freshmarketer, Plumb5, Aritic PinPoint, RD Station, Makesbridge, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Freshmarketer
Top Industries
- Marketing and Advertising
- Computer Software
- Information Technology and Services
Popular in
- Small Business
- Enterprise
- Mid Market
Freshmarketer is popular in Marketing And Advertising, Computer Software, and Information Technology And Services and is widely used by Small Business, Enterprise, and Mid Market.
Comprehensive Insights on Freshmarketer Use Cases
How efficiently Does Freshmarketer manage your Funnel Analysis?
What solutions does Freshmarketer provide for Engagement Management?
What Are the key features of Freshmarketer for Campaign Management?
What Are the key features of Freshmarketer for Digital Marketing?
How does Freshmarketer address your Generation Of New Leads Challenges?
30+ more Business Use Cases
11 buyers and buying teams have used Cuspera to assess how well Freshmarketer solved their Marketing Automation needs. Cuspera uses 547 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
Case Studies
| COMPANY | INDUSTRY | CASE STUDIES |
|---|---|---|
Food & Beverages
|
Food & Beverages |
CASE STUDY HelloFreshRead More |
Frequently Asked Questions(FAQ)
for Freshmarketer
What is Freshmarketer?
Freshmarketer is a marketing automation software that transforms marketing by delivering exceptional customer experience. It attracts website visitors, starts contextual conversations, gathers behavior data, and turns the website into a lead generation machine. It is ideal for marketing teams looking to deliver more personalized customer experiences and build a better partnership between marketing and sales.
Freshmarketer enables level up marketing by creating unique buyer experiences, features such as behavioral segmentation, behavioral targeting, and personalization provide insights into customer behavior and allow to segment customers based on their actions and run personalized campaigns, also comes with a self-serve landing page builder and native CRO, and automate conversations using AI chatbots integrated as chat widgets on website and instant messaging apps like Facebook Messenger. CRM customization features like the auto-profile enrichment can automatically update lead, contact, and customer account profiles save time on doing repetitive administrative work.
Key features include behavioral segmentation, basic segmentation, tasks and appointments tracking, advanced CRM customization, drag and drop marketing Journey builder, A/B testing, heatmap, freddy AI insights, session replay, form analysis, landing page builder, and more.
What is Freshmarketer used for?
What are the top features of Freshmarketer?
Who uses Freshmarketer?
What are Freshmarketer alternatives?
Where is Freshmarketer located?
Peers used Freshmarketer for funnel analysis and engagement management
Freshmarketer Competitors
Freshmarketer Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (4) |
| Analytics | Read Reviews (85) |
| Custom Reports | Read Reviews (106) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (4) |
| Analytics | Read Reviews (85) |
| Custom Reports | Read Reviews (106) |
Software Failure Risk Guidance
?for Freshmarketer
Overall Risk Meter
Top Failure Risks for Freshmarketer
Freshworks Inc News
Freshworks Unveils Easy-To-Use AI Agent to Improve the Customer and Employee Experience - GlobeNewswire
Freshworks launched a user-friendly AI agent to enhance experiences for customers and employees.
Freshworks Unveils Easy - To - Use AI Agent to Improve the Customer and Employee Experience
Freshworks Inc. launches an easy-to-use AI agent to enhance customer and employee experiences, aiming to simplify interactions.
Murali Swaminathan named Chief Technology Officer at Freshworks
Murali Swaminathan is the new Chief Technology Officer at Freshworks.
Freshworks Inc Feeds
Freshworks Names Enterprise SaaS Veteran as Chief Product Officer to Lead AI Strategy - StockTitan
Freshworks appoints a new Chief Product Officer to lead its AI strategy, focusing on enterprise SaaS.
Freshworks Appoints Srinivasan Raghavan as Chief Product Officer - GlobeNewswire
Freshworks has appointed Srinivasan Raghavan as their new Chief Product Officer.
Freshworks Revenue Surges 22% to $187M, Launches $400M Stock Buyback Program | FRSH Stock News - StockTitan
Freshworks sees a 22% revenue increase to $187M and announces a $400M stock buyback program.
Freshworks Inc Profile
HQ Location
2950 S. Delaware Street, Suite 201, San Mateo CA 94403
Employees
1001-5000
Social
Financials
SERIES H
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