Hootsuite Overview
Hootsuite enables management and analysis of social posts across 20+ networks. Key features streamline social media flow.
Use Cases
Customers recommend Social Media Management, Communication Management, Engagement Management, as the business use cases that they have been most satisfied with while using Hootsuite.
Business Priorities
Improve Digital And Social Presence and Acquire Customers are the most popular business priorities that customers and associates have achieved using Hootsuite.
Hootsuite Use-Cases and Business Priorities: Customer Satisfaction Data
Hootsuite works with different mediums / channels such as Social Media.
Hootsuite's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Hootsuite support capabilities include AI Powered, Phone Support, Email Support, etc. also Hootsuite analytics capabilities include Analytics, and Custom Reports.
Reviews
"It's difficult to know if you're hiring a skilled social media marketing professional. I'm so thankful there's now a standard for social media education and recognized certification we can reference when evaluating skills." - Darian Kovacs
Hootsuite, Renderforest Video, Walls.io, Statusbrew, Eclincher social media management, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Hootsuite
Top Industries
- Marketing and Advertising
- Education
- Non-Profit Organization Management
Popular in
- Small Business
- Mid Market
- Enterprise
Hootsuite is popular in Marketing And Advertising, Education, and Non-Profit Organization Management and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Hootsuite Use Cases
What makes Hootsuite ideal for Communication Management?
Why is Hootsuite the best choice for Engagement Management?
What solutions does Hootsuite provide for Content Management?
89+ more Business Use Cases
23 buyers and buying teams have used Cuspera to assess how well Hootsuite solved their Social Media Marketing needs. Cuspera uses 58847 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
It's difficult to know if you're hiring a skilled social media marketing professional. I'm so thankful there's now a standard for social media education and recognized certification we can reference when evaluating skills. Testimonial By Darian Kovacs |
|
A social media strategy presents us with a guide on how to modernize and personalize the CMA. Using ASMS as a blueprint, we did an audit of our social channels, determined our maturity, and established a social media strategy that included employee advocacy and social campaigns. Testimonial By Dominique Jolicoeur |
|
Hootsuite and Syracuse University are both renowned in their industries. With this higher education, I am confident that I can grow from manager to director of social media as I bring that much more to the table. Testimonial By Jason Boucher |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Darian Kovacs Principal and Director of Strategy Jelly Marketing |
It's difficult to know if you're hiring a skilled social media marketing professional. I'm so thankful there's now a standard for social media education and recognized certification we can reference when evaluating skills. Testimonial By Darian Kovacs |
|
Dominique Jolicoeur Advisor, Digital Marketing CMA |
A social media strategy presents us with a guide on how to modernize and personalize the CMA. Using ASMS as a blueprint, we did an audit of our social channels, determined our maturity, and established a social media strategy that included employee advocacy and social campaigns. Testimonial By Dominique Jolicoeur |
|
Jason Boucher Social Media Manager UNH |
Hootsuite and Syracuse University are both renowned in their industries. With this higher education, I am confident that I can grow from manager to director of social media as I bring that much more to the table. Testimonial By Jason Boucher |
Case Studies
CASE STUDY NBA team
CASE STUDY Ochsner Health
CASE STUDY Royal Australian College of General Practitioners (RACGP)
CASE STUDY Global insurance provider
CASE STUDY Sodexo Universities
CASE STUDY Antalis
Video
How to Use the App Directory in Hootsuite
Frequently Asked Questions(FAQ)
for Hootsuite
What is Hootsuite?
Hootsuite is a social media management platform for advertising ,social media , digital marketing teams to find prospects and schedule content, review analytics, and engage with customers.
It provides capability to improve ad effectiveness, make data driven business decisions, monitor brands, and expand social reach by using social analytics solution. It helps in scheduling, managing report on social media content .There are both full and lite versions of the service.
It provides a browser-based dashboard that allows users to keep their social media brands updated. It provides ability to submit messages to a variety of social media services, through its integrations with Facebook, Google, Twitter etc. It helps build smart, scalable and automated workflows for delivering and demonstrating ROI.
What is Hootsuite used for?
What are the top features of Hootsuite?
Who uses Hootsuite?
What are Hootsuite alternatives?
Where is Hootsuite located?
Peers used Hootsuite for social media management and communication management
Hootsuite Competitors
Hootsuite Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (48) |
| Analytics | Read Reviews (3366) |
| Custom Reports | Read Reviews (7387) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (48) |
| Analytics | Read Reviews (3366) |
| Custom Reports | Read Reviews (7387) |
Hootsuite Integrations
Hootsuite integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Hootsuite
Software Failure Risk Guidance
?for Hootsuite
Overall Risk Meter
Top Failure Risks for Hootsuite
Hootsuite Inc. News
Customer reviews earn Hootsuite 200+ Leader Badges in G2 Winter 2025 Reports
Hootsuite has been awarded over 200 Leader Badges in G2's Winter 2025 Reports, highlighting its leadership in social media management. This recognition is based on more than 4,000 positive reviews, positioning Hootsuite as a top solution in categories like Social Media Analytics and Management. CEO Irina Novoselsky emphasizes the company's commitment to empowering businesses with actionable social insights.
Hootsuite Dominates G2s 2025 Best Software Awards
Hootsuite secured top positions in G2's 2025 Best Software Awards, excelling in categories like 'Best Software Products' and 'Best Marketing Products'. Recognized for its leadership in social media marketing, Hootsuite topped eight categories, including 'Best Enterprise Products'. CEO Irina Novoselsky highlighted the company's commitment to enhancing social media value for businesses.
Outdated AI Drains Marketers' Time and Budgets
Hootsuite launched OwlyGPT, a generative AI assistant designed for social media, powered by real-time social data. This tool addresses the limitations of traditional AI, which often relies on outdated data, by providing marketers with timely insights to enhance content creation and campaign performance. OwlyGPT aims to reduce the time and budget wasted on inefficient AI tools, helping marketers stay relevant and make informed decisions.
Hootsuite Enterprise enhances asset management - DMNews
Hootsuite Enterprise has improved its asset management capabilities, enhancing how users manage digital assets within the platform.
Hootsuite Inc. Profile
HQ Location
5 E 8th Ave, Vancouver, BC V5T 1R6, Canada
Employees
501-1000
Social
Financials
SERIES C
How does Hootsuite address your Social Media Management Challenges?