Infegy Atlas Overview

Infegy harnesses the power of consumer intelligence and social listening to drive data-driven decision-making for agencies and enterprises. This award-winning platform enables businesses to delve into consumer behavior and gain actionable insights from social media conversations. Companies ranging from emerging agencies to Fortune 500 giants use Infegy to understand market trends and customer preferences. The software’s analytics capabilities transform social data into strategic assets, allowing businesses to align their strategies with consumer needs. One standout feature is its ability to answer complex consumer questions, facilitating deeper market understanding and fostering informed business strategies.

Use Cases

Customers recommend Market Research, Helpdesk Management, Social Media Management, as the business use cases that they have been most satisfied with while using Infegy Atlas.

Other use cases:

  • Tracking & Monitoring Communications
  • Lead Analytics
  • Competitive Intelligence
  • Advertisement
  • Campaign Management
  • Public Relations
  • Funnel Analysis
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Business Priorities

Build Brand Awareness and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using Infegy Atlas.

Other priorities:

  • Acquire Customers
  • Grow Market Share
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Launch New Products
  • Scale Best Practices
  • Establish Thought Leadership
  • Improve ROI
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Infegy Atlas Use-Cases and Business Priorities: Customer Satisfaction Data

Infegy Atlas works with different mediums / channels such as Social Media.

Infegy Atlas's features include Dashboard, Feedback Surveys, Rewards, etc. and Infegy Atlas support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Infegy Atlas analytics capabilities include Analytics, and Custom Reports.

Reviews

"...This competes for priority with market research (demographic analysis, consumer insights) and PR (sentiment analysis, brand monitoring, reputation management) for top spot in terms of most-desired application of social listening technology...." Peer review by Evan Dunn, Digital Mktg, Transform (formerly OneAccord Digital)

Infegy Atlas, Walls.io, YouScan, Publer, HeyOrca, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Infegy-atlas offers consumer intelligence and social listening software. Research-based business decisions are empowered by its award-winning platform.

Popular Business Setting

for Infegy Atlas

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Research

Popular in

  • Small Business
  • Enterprise
  • Mid Market

Infegy Atlas is popular in Marketing And Advertising, Information Technology And Services, and Research and is widely used by Small Business, Enterprise, and Mid Market.

Comprehensive Insights on Infegy Atlas Use Cases

How can Infegy Atlas enhance your Market Research process?

What Are the key features of Infegy Atlas for Helpdesk Management?

What makes Infegy Atlas ideal for Social Media Management?

How can Infegy Atlas optimize your Tracking & Monitoring Communications Workflow?

How does Infegy Atlas address your Lead Analytics Challenges?

29+ more Business Use Cases

46 buyers and buying teams have used Cuspera to assess how well Infegy Atlas solved their Social Media Marketing needs. Cuspera uses 707 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Case Studies

Marketing and Advertising

CASE STUDY Signal Theory

Infegy Atlas helped Signal Theory, a marketing agency, understand audience reactions for their client John Deere. The team used social listening to track responses to a video focused on female farmer...s. The video received 93 million views and 100% positive sentiment. One year later, people still mention the video four to five times per day. Signal Theory expanded their use of Infegy Atlas to support all clients after this success.

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Marketing and Advertising

CASE STUDY Whispr Group

Infegy Atlas helped Whispr Group deliver data-driven marketing insights for a beauty industry client. The team used Infegy Atlas to analyze Instagram, Pinterest, and TikTok data. They delivered 11 ac...tionable insights to the client's marketing agency. The strategy led to a 70% increase in the client's Instagram following in five months. The platform enabled fast audience segmentation and trend discovery. Whispr Group identified new demand for a niche skincare product.

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Marketing and Advertising

CASE STUDY Moroch Partners

Infegy Consumer Intelligence helped Moroch Partners use social listening to target local consumer needs for McDonald’s franchise owners in Texas. The agency used Infegy’s platform to identify young a...udiences and their preferences, focusing on high school football culture. Insights from Infegy led to a digital campaign offering free fries with app downloads. The campaign exceeded guest count goals by 18.2%, increased app downloads by 83,447, and surpassed average check goals by 10%. Moroch Partners credits Infegy’s data for driving positive results and market share gains.

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CASE STUDY Technomic

Infegy's social listening platform helps Technomic predict foodservice trends. Technomic uses Infegy's data in its Ignite Menu dashboard to track consumer sentiment and menu trends. The solution enab...les Technomic to predict industry trends with 95% accuracy. This helps foodservice clients quickly adapt menus and capitalize on new opportunities. Technomic values Infegy's flexibility and responsive support.

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CASE STUDY Mintel

Infegy Atlas helps Mintel use social listening to understand consumer sentiment and trends. Mintel uses these insights to guide packaging decisions and customize sales proposals. The platform improve...s client retention and increases client lifetime value. Mintel can now provide better recommendations to clients and support new product ideas. Social listening data also helps Mintel's clients prepare for IPOs and understand viral trends.

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Marketing and Advertising

CASE STUDY Noble People

Infegy's social listening platform helped Noble People, a media agency, solve the challenge of understanding niche B2B audiences. They used Infegy to go beyond basic demographics and build custom aud...ience segments for better media planning. The Influencer tab helped them find the right partners and content sources for campaigns. Key metrics like volume of mentions, sentiment, and passion score guided campaign and competitor tracking. Using Infegy, one client saw a 30% increase in online mentions among their target audience.

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Infegy Atlas - Short Demo

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Frequently Asked Questions(FAQ)

for Infegy Atlas

What is Infegy Atlas?

Infegy Atlas is a Social listening platform that provides tools and services and actionable insights from online consumer conversations that can help with market research, customer persona development, brand research, campaign tracking, competitive intelligence, demographics, industry white space, sentiment analysis and more.

Infegy Atlas consists of a Social Data module providing data from billions of online conversations, Search module providing tools for unlimited search and filter system, and Reporting module with data visualization and refinement and sharing facility. The Infegy reporting platform enables customizable real-time dashboards and reports that can be designed and refined suitably for use directly in client presentations and team meetings.

Some of the other features of Infegy Atlas are Volume of conversation which provides reports on the growth or shrinkage of topics over time, Topic Clouds - providing topics and ideas important to consumers.

What is Infegy Atlas used for?

Infegy Atlas is a Social Media Marketing Software mainly used by its customers to Build Brand Awareness and Improve Brand Engagement by Market Research, Helpdesk Management and Social Media Management .

What are the top features of Infegy Atlas?

Dashboard, Feedback surveys and Rewards are some of the top features of Infegy Atlas.

Who uses Infegy Atlas?

Infegy Atlas is used by Marketing And Advertising, Information Technology And Services and Research among other industries.

What are Infegy Atlas alternatives?

Walls.Io, YouScan, Publer and HeyOrca are popular alternatives for Infegy Atlas.

Where is Infegy Atlas located?

Infegy Atlas is headquartered at 5901 NW 63rd Terrace #100, Kansas City, MO 64151.
lightning

Peers used Infegy Atlas for market research and helpdesk management

Infegy Atlas Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.44/5 ★

Read Reviews (10)
Analytics

4.46/5 ★

Read Reviews (223)
Custom Reports

4.06/5 ★

Read Reviews (94)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.44/5 ★

Read Reviews (10)
Analytics

4.46/5 ★

Read Reviews (223)
Custom Reports

4.06/5 ★

Read Reviews (94)

Software Failure Risk Guidance

?

for Infegy Atlas

Overall Risk Meter

Low Medium High

Top Failure Risks for Infegy Atlas

Infegy, Inc Profile

Company Name

Infegy, Inc

Company Website

https://www.infegy.com/

Year Founded

2006

HQ Location

5901 NW 63rd Terrace #100, Kansas City, MO 64151

Employees

11-50

Social

Facebook Linkedin Twitter

Financials

PRIVATE