Innovid Overview
Innovid transforms how advertisers and publishers engage with consumers through its omnichannel advertising platform. Users can create dynamic ad experiences that resonate with audiences, driving meaningful interactions and measurable business growth. The platform supports seamless ad delivery and optimization, ensuring that campaigns reach the right audience at the right time. Innovid's integration capabilities allow for smooth collaboration with top-tier partners, enhancing its usability. Advertisers benefit from detailed analytics that provide insights into consumer behavior, enabling data-driven decisions. This makes Innovid a go-to solution for those looking to elevate their advertising strategies in a competitive market.
Use Cases
Customers recommend Advertisement, Engagement Management, Channel Marketing, as the business use cases that they have been most satisfied with while using Innovid.
Business Priorities
Improve Brand Engagement and Acquire Customers are the most popular business priorities that customers and associates have achieved using Innovid.
Innovid Use-Cases and Business Priorities: Customer Satisfaction Data
Innovid works with different mediums / channels such as Mass Media. Television. Video etc.
Innovid's features include Personalization, and Dashboard. and Innovid support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Innovid analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Innovid is an online video marketing platform, designed to help advertisers and agencies leverage the power of digital to create interactive and personalized video...." Peer review
Innovid, Opteo, Ad Sales Genius, Datagame, LiveIntent, etc., all belong to a category of solutions that help Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Innovid is an independent CTV advertising and measurement platform for major brands. Advanced TV analytics and advertising solutions are provided.
Popular Business Setting
for Innovid
Top Industries
- Food & Beverages
- Education
- Internet
Popular in
- Mid Market
- Enterprise
- Small Business
Innovid is popular in Food & Beverages, Education, and Internet and is widely used by Mid Market, Enterprise, and Small Business.
Comprehensive Insights on Innovid Use Cases
Why is Innovid the best choice for Advertisement?
What benefits does Innovid offer for Engagement Management?
How does Innovid facilitate Channel Marketing?
How can Innovid enhance your Competitive Intelligence process?
How does Innovid address your Sending & Publishing Communications Challenges?
21+ more Business Use Cases
21 buyers and buying teams have used Cuspera to assess how well Innovid solved their Advertising needs. Cuspera uses 517 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Advertising needs.
Case Studies
CASE STUDY CMI Media Group
CASE STUDY Jan Kelley
CASE STUDY PMG
CASE STUDY OBI
CASE STUDY Xumo
CASE STUDY Yahoo DSP (for Verizon Fios)
Video
Innovid Releases Harmony Direct to Optimize CTV Ads
Frequently Asked Questions(FAQ)
for Innovid
What is Innovid?
Innovid is an Advertising platform. Innovid provides a powerful video platform that empowers advertisers and marketers to create, deliver and measure the impact of highly engaging video experiences on any device and media channel at scale, efficiently.
The Innovid platform includes several modules. Video experience builder makes it easy to create immersive video experiences that scale. Real-time analytics provides media quality, viewability, fraud, and brand safety, and performance. Optimization Suite helps to trigger notifications, suspending delivery/real-time video ad blocking, etc. User can integrate personalized videos using third-party data in CRM or marketing automation platforms.
Innovid has a suite of targeting and optimisation tools, and a creative platform which allows dynamic video ad creation to focus on ad targeting at the creative level. Innovid empowers advertisers to personalize, deliver and measure the most innovative advertising experiences on any device and media outlet through a single platform.
What is Innovid used for?
What are the top features of Innovid?
Who uses Innovid?
What are Innovid alternatives?
Where is Innovid located?
Peers used Innovid for advertisement and engagement management
Innovid Competitors
Innovid Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (58) |
| Custom Reports | Read Reviews (66) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (58) |
| Custom Reports | Read Reviews (66) |
Innovid Integrations
Innovid integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Innovid
Overall Risk Meter
Top Failure Risks for Innovid
Innovid, Inc. News
Innovid, Meta to launch Threads Ads integration
Innovid has integrated Metas Threads Ads into its Social Ads Manager platform, becoming one of the first ad tech partners to leverage the new Threads API. Marketers can now manage Threads ad campaigns alongside Instagram and Facebook, using Innovids centralized tools for campaign creation, automation, and unified reporting. This expansion enables brands to reach Threads 350 million users and optimize cross-channel social advertising.
Innovid Named One of the First Ad Tech Partners for Metas Threads API Launch - Yahoo Finance
Innovid has been named one of the first ad tech partners for Metas Threads API launch. This partnership enables advertisers to deliver, manage, and measure omnichannel campaigns on Threads using Innovids independent ad platform. The integration expands Innovids reach across emerging social media channels, strengthening its position in digital advertising technology.
Innovid Extends Outcomes Suite to Measure Purchase Impact at Scale, Taps Affinity Solutions as Launch Partner - Business Wire
Innovid has expanded its Outcomes Suite to enable advertisers to measure the direct impact of ad campaigns on consumer purchases at scale. The new capability integrates real-time purchase data from Affinity Solutions, allowing brands to connect ad exposure to in-store and online sales across channels. This enhancement aims to provide marketers with actionable insights into return on ad spend and campaign effectiveness, strengthening Innovids position in omnichannel advertising measurement.
Innovids Feature Beat: New Social Advertising Tools to Drive Performance & Streamline Execution
Innovid has launched a holistic frequency management solution designed to optimize ad campaigns across connected TV (CTV) and digital channels. This new product enables advertisers to control ad frequency, reduce wasted impressions, and improve campaign performance by providing unified measurement and management across platforms. The solution addresses a key challenge in omnichannel advertising and enhances ROI for marketers.
Innovid, Inc. Profile
Company Name
Innovid, Inc.
Company Website
https://www.innovid.com/HQ Location
30 Irving Place, Floor 12, New York, NY 10003, US
Employees
101-250
Social
Financials
IPO
