LiveIntent Overview

Liveintent equips brands with advertising technology to harness email, resolve identity, and drive sales. Revenue is increased for advertisers and publishers through this platform.

Use Cases

Customers recommend Advertisement, Communication Management, Engagement Management, as the business use cases that they have been most satisfied with while using LiveIntent.

Other use cases:

  • Onboarding
  • Direct Marketing
  • Product Marketing
  • Generation Of New Leads
  • International Marketing
  • Content Management
  • Digital Marketing
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Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using LiveIntent.

Other priorities:

  • Scale Best Practices
  • Enhance Customer Relationships
  • Launch New Products
  • Improve Efficiency
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
  • Improve ROI
  • Grow Market Share
  • Improve Visibility
  • Increase Customer Life Time Value
See all business priorities See less business priorities

LiveIntent Use-Cases and Business Priorities: Customer Satisfaction Data

LiveIntent works with different mediums / channels such as E-Mail. Mobile. User Generated Content etc.

LiveIntent's features include SEM, Personalization, Recording, etc. and LiveIntent support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also LiveIntent analytics capabilities include Analytics, and Custom Reports.

Reviews

"We’ve been able to generate a significant number of conversions with LiveIntent by driving quality site traffic and reaching our site visitors with relevant ads after they’ve left the site." - Emily L

LiveIntent, Opteo, Ad Sales Genius, Innovid, Datagame, etc., all belong to a category of solutions that help Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for LiveIntent

Top Industries

  • Hospital & Health Care
  • Marketing and Advertising
  • Entertainment

Popular in

  • Small Business
  • Mid Market
  • Enterprise

LiveIntent is popular in Hospital & Health Care, Marketing And Advertising, and Entertainment and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on LiveIntent Use Cases

What makes LiveIntent ideal for Communication Management?

How can LiveIntent enhance your Engagement Management process?

How can LiveIntent optimize your Onboarding Workflow?

What Are the key features of LiveIntent for Direct Marketing?

30+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well LiveIntent solved their Advertising needs. Cuspera uses 698 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Advertising needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
LiveIntent testimonial

Emily L

Display Marketing Manager

Nordstrom Rack

We’ve been able to generate a significant number of conversions with LiveIntent by driving quality site traffic and reaching our site visitors with relevant ads after they’ve left the site. Testimonial By Emily L
LiveIntent testimonial

Skylar G

Acquisition Manager

Partnerships

LiveIntent found a way to drive qualified leads at scale, allowing us to capture email sign-ups and encourage interested dog lovers to find a fresh food plan Testimonial By Skylar G
LiveIntent testimonial

Rebecca L

Marketing Manager

eBags

With advertising becoming increasingly expensive, we knew that diversification and innovation were essential to continued growth online . LiveIntent has played a key role in this effort, offering us a unique outlet through which to connect with prospective customers. LiveIntent’s dedication to deve...loping tailored solutions for our business needs assures me that the opportunities for growth here are endless.

Testimonial By Rebecca L
CUSTOMERS TESTIMONIALS
LiveIntent testimonial

Emily L

Display Marketing Manager

Nordstrom Rack

We’ve been able to generate a significant number of conversions with LiveIntent by driving quality site traffic and reaching our site visitors with relevant ads after they’ve left the site. Testimonial By Emily L
LiveIntent testimonial

Skylar G

Acquisition Manager

Partnerships

LiveIntent found a way to drive qualified leads at scale, allowing us to capture email sign-ups and encourage interested dog lovers to find a fresh food plan Testimonial By Skylar G
LiveIntent testimonial

Rebecca L

Marketing Manager

eBags

With advertising becoming increasingly expensive, we knew that diversification and innovation were essential to continued growth online . LiveIntent has played a key role in this effort, offering us a unique outlet through which to connect with prospective customers. LiveIntent’s dedication to deve...loping tailored solutions for our business needs assures me that the opportunities for growth here are endless.

Testimonial By Rebecca L

Case Studies

Internet

CASE STUDY Zoosk

LiveIntent helped Zoosk improve email newsletter monetization. Zoosk wanted to grow ad revenue and increase yield. LiveIntent advised Zoosk to allow more ad sizes in their email ads. This change led ...to a 34% increase in fill rate, 73% increase in revenue-per-open, and 14% increase in CPM. Zoosk also saw a 35% increase in overall revenue and higher engagement, with an 18% rise in impressions and 38% higher CTR.

Design

CASE STUDY Prime Publishing

LiveIntent helped Prime Publishing grow their email list. Prime Publishing wanted more leads and subscribers for their cooking and crafting newsletters. They used LiveIntent to build a custom people-...based audience and targeted new readers. This campaign brought in 60,000 new subscribers. The new subscribers were 56% more engaged than those from other channels.

Apparel & Fashion

CASE STUDY Samuel Hubbard

LiveIntent helped Samuel Hubbard boost online shoe sales. The brand wanted to find new customers outside of search and social. LiveIntent set up two campaigns using lookalike audiences based on frequ...ent buyers. Samuel Hubbard switched to promoting a work-from-home shoe during the pandemic. The campaigns brought over 9,000 conversions and a 2.5x return on ad spend. Samuel Hubbard was happy with the results and the partnership.

Retail

CASE STUDY Rue Gilt Groupe

LiveIntent helped Rue Gilt Groupe use a new optimization strategy with Predict, focusing on users adding items to their cart. This change aligned campaign goals with Rue Gilt Groupe's revenue targets.... The new approach led to a 2x higher conversion rate and a 140% increase in campaign scale year-over-year. Rue Gilt Groupe exceeded their ROAS goals and doubled new member conversion rate and order value. Automated campaign management and audience-based targeting improved efficiency and long-term results.

Consumer Goods

CASE STUDY The Farmer’s Dog

The Farmer’s Dog used LiveIntent to improve their email acquisition strategy. They wanted to lower their purchase CPA and grow their customer base. LiveIntent helped them shift focus to email sign-up...s and in-session purchases with a discount code. This new approach led to a 23% lower purchase CPA and an 8% increase in email-to-conversion rate. The Farmer’s Dog also gained new customers and built a stronger CRM for future campaigns.

Food & Beverages

CASE STUDY Perky Jerky

LiveIntent helped Perky Jerky get more qualified leads and new customers. Perky Jerky used LiveIntent's email newsletter exchange and LiveConnect tag for retargeting and conversion tracking. The camp...aign brought 8,200 new site visitors who spent six times more time on the site and had a 22% lower bounce rate than other channels. Perky Jerky added 1,330 new customers to their CRM and saw 157 coupon redemptions. The second marketing email had a 38% open rate.

Video

Consumer behaviors: email newsletters: and subscription fatigue

Video Thumbnail

Frequently Asked Questions(FAQ)

for LiveIntent

What is LiveIntent?

LiveIntent is a people-based marketing platform that helps to bridge the gap between brands and audiences everywhere. It helps to build brand awareness and increase sales and revenue.

LiveIntent helps to transform email into the simplest way to build relationships with people across all types of media to resolve identity while driving sales and increasing revenue.

LiveIntent discovers a new media channel to reach incremental audiences for profitable growth. It maximizes the revenue generated on every email open while enhancing reader experience. It builds strong connections with addressable audiences everywhere by leveraging first-party data.

What is LiveIntent used for?

LiveIntent is a Advertising Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Advertisement, Communication Management and Engagement Management .

What are the top features of LiveIntent?

SEM, Personalization and Recording are some of the top features of LiveIntent.

Who uses LiveIntent?

LiveIntent is used by Hospital & Health Care, Marketing And Advertising and Entertainment among other industries.

What are LiveIntent alternatives?

Opteo, Ad Sales Genius, Innovid and Datagame are popular alternatives for LiveIntent.

Where is LiveIntent located?

LiveIntent is headquartered at 222 Broadway, Floor 22, New York, NY 10038, US.
lightning

Peers used LiveIntent for advertisement and communication management

LiveIntent Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.74/5

Read Reviews (1)
Analytics

4.67/5

Read Reviews (12)
Custom Reports

4.13/5

Read Reviews (52)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.74/5

Read Reviews (1)
Analytics

4.67/5

Read Reviews (12)
Custom Reports

4.13/5

Read Reviews (52)

Software Failure Risk Guidance

?

for LiveIntent

Overall Risk Meter

Low Medium High

Top Failure Risks for LiveIntent

LiveIntent, Inc News

M&A

LiveIntent Lays off 35 Employees Following Zeta Global Acquisition - Adweek

LiveIntent laid off 35 employees after being acquired by Zeta Global.

M&A

Zeta Global completes acquisition of LiveIntent's email marketing platform - Mi3

Zeta Global has acquired LiveIntent's email marketing platform.

M&A

Zeta Global Completes Acquisition of LiveIntent - Yahoo Finance

Zeta Global has acquired LiveIntent, according to Yahoo Finance.

M&A

Zeta Global to acquire LiveIntent - MarTech

Zeta Global is buying LiveIntent, a company involved in marketing technology.

LiveIntent, Inc Profile

Company Name

LiveIntent, Inc

Company Website

https://www.liveintent.com/

HQ Location

222 Broadway, Floor 22, New York, NY 10038, US

Employees

101-250

Social

Financials

SERIES D