Inuvo Overview

Inuvo is an advertising technology company that connects consumers with advertisers at the right time. Its technology enables a mix of highly viewable and relevant search and display ads.

Here's the scoop on Inuvo! We've gathered over 63 insights from folks who use it, and know it inside out—from peer reviews to customer testimonials and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Inuvo, belong to a category of solutions that help Buyer Intent Data Providers. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Inuvo is right for your needs? Our Cuspera AI engine can evaluate how Inuvo fits your specific business needs, industry, and context. Get your personalized assessment report today.

Inuvo supports business activities such as:

  • Advertisement
  • Sending & Publishing Communications
  • Lead Qualification: Technographic
  • Engaging And Following Up
  • Campaign Management

It can help manage these activities if you use Display Advertisement for these needs. As a solution, Inuvo's capabilities include SEM.

Inuvo Reviews

11 buyers and buying teams have used Cuspera to assess how well Inuvo solved their Buyer Intent Data Providers needs. Cuspera uses 63 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Buyer Intent Data Providers needs.

Use Cases

Peers recommend Advertisement , Sending & Publishing Communications , Lead Qualification: Technographic , as the business use cases that they have been most satisfied while using Inuvo.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Advertisement with Display Advertisement

4.10/5 ★

Read Reviews (8)

"...Inuvo’s unique technology and partnerships enables a sophisticated mix of search and display ads, which are highly viewable, relevant, and calibrated to enhance the user experience. ..." Inuvo Helps Children s Research Hospital Find Miracle Workers
Sending & Publishing Communications

4.11/5 ★

Read Reviews (5)

"...Inuvo is an advertising technology company that delivers superior results for advertisers and publishers by connecting the right consumers with the right advertisers at the right time...." Automotive Dealers Cruise to Lower CPAs for Both Tier 2 and Tier 3 with the IntentKey
Lead Qualification: Technographic

4.13/5 ★

Read Reviews (4)

"...Inuvo is an advertising technology company that delivers superior results for advertisers and publishers by connecting the right consumers with the right advertisers at the right time...." Case Studies
PEER EXPERIENCES
Advertisement with Display Advertisement

4.10/5 ★

Read Reviews (8)

"...Inuvo’s unique technology and partnerships enables a sophisticated mix of search and display ads, which are highly viewable, relevant, and calibrated to enhance the user experience. ..." Inuvo Helps Children s Research Hospital Find Miracle Workers
Sending & Publishing Communications

4.11/5 ★

Read Reviews (5)

"...Inuvo is an advertising technology company that delivers superior results for advertisers and publishers by connecting the right consumers with the right advertisers at the right time...." Automotive Dealers Cruise to Lower CPAs for Both Tier 2 and Tier 3 with the IntentKey
Lead Qualification: Technographic

4.13/5 ★

Read Reviews (4)

"...Inuvo is an advertising technology company that delivers superior results for advertisers and publishers by connecting the right consumers with the right advertisers at the right time...." Case Studies

Case Studies

COMPANY CASE STUDIES
Inuvo case study
CASE STUDY Regional auto dealers’ association

IntentKey by Inuvo helped a regional auto dealers’ association get more leads. The goal was to increase auto sales by reaching more buyers. The campaign used precision targeting and geo-level strategies. Over 16 months, leads went up by 93%. The cost per lead dropped by 77%. The campaign grew from ...10 to 60 markets after this success.

Read More
Inuvo case study
CASE STUDY National home improvement retailer

IntentKey helped a national home improvement retailer build brand awareness and drive traffic to a new store in the Northeast. The technology found that local shoppers were willing to travel up to 120 miles for home renovation materials due to low inventory elsewhere. The campaign expanded its geog...raphic targeting, which increased store traffic. The retailer used these insights to target more in-market shoppers for other locations.

Read More
Inuvo case study
CASE STUDY major CPG brand

IntentKey helped a major CPG brand increase awareness for a healthy veggie dip. The goal was to reach PTA moms interested in healthy snacks. IntentKey targeted topics like low fat snacks and healthy meals. The campaign beat click-through rate goals by 188%. Strong results led to more campaigns for ...other CPG products.

Read More

Based on peer insights

Cuspera recommends Inuvo for

Use Cases Advertisement , Sending & Publishing Communications , Lead Qualification: Technographic
Medium Display Advertisement
Features SEM

Peer and Expert Opinion on Features

for Inuvo

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
SEM

3.49/5 ★

Read Reviews (5)
FEATURES RATINGS AND REVIEWS
SEM

3.49/5 ★

Read Reviews (5)

IT and Other Capabilities

for Inuvo

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.78/5 ★

Read Reviews (5)
Data Export

3.31/5 ★

Read Reviews (3)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.78/5 ★

Read Reviews (5)
Data Export

3.31/5 ★

Read Reviews (3)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.52/5 ★

Read Reviews (3)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.52/5 ★

Read Reviews (3)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.31/5 ★

Read Reviews (3)
Custom Reports

3.49/5 ★

Read Reviews (5)
Analytics

2.93/5 ★

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.31/5 ★

Read Reviews (3)
Custom Reports

3.49/5 ★

Read Reviews (5)
Analytics

2.93/5 ★

Read Reviews (1)

Software Failure Risk Guidance

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for Inuvo

Top Failure Risks for Inuvo

Vendor Profile Details

Company Name

Inuvo, Inc.

Company Website

//inuvo.com

HQ Location

500 President Clinton Avenue,Suite 300,Little Rock, AR 72201, US

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