MainEvent: Product updates, Customer stories, and Insights | 2026 Cuspera

MainEvent helped Momentum Worldwide manage the Share a Coke Tour for Coca-Cola. Momentum needed a better way to schedule events and report data for hundreds of locations. MainEvent built a custom eve...nt approval workflow and integrated third-party kiosk data. The platform enabled real-time data collection and live updates. Momentum tracked over one million in-field leads using MainEvent's event management software.
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Moosylvania wanted a custom software solution to manage their growing program. They partnered with MainEvent to create a central portal for their events. The new system let them collect data in real ...time and automate many tasks. This saved time and made event management easier. They used the platform to manage over 1,000 events each year and track performance data. Moosylvania said the site became bigger and better than they imagined.
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DirecToHispanic is a marketing promotions company that runs over 15,000 in-store events each year. They needed a way to track event performance and manage many brand ambassadors. MainEvent helped the...m collect data on samples, coupons, and inventory in real time. The platform let them upload event details quickly and reduced errors. DirecToHispanic now uses custom reports and dashboards to analyze and improve their events.
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U.S. Cellular needed a software solution to help with scheduling, managing, and reporting on their field marketing and experiential activities. MainEvent built a system that manages requests, approva...ls, and notifications. The solution also captures customer data, integrates with a coupon fulfillment system, and allows for custom communications. U.S. Cellular can now track leads and analyze event data in real time. Their employees use an intuitive system that matches their business needs.
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Montage Marketing Group runs many field marketing events for big clients. They needed a way to manage all their programs and share data with partners. They used MainEvent to centralize their work and... report on results. MainEvent helped them see real-time data, streamline event production, and improve communication. This made it easier to show the impact of their campaigns and keep everyone informed.
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KraftHeinz needed a way to manage their famous Wienermobile and Nutmobile mobile tours. They worked with MainEvent to create a software solution for scheduling, event requests, and data collection. T...he new system lets them handle thousands of event requests, manage logistics, and collect detailed event data. KraftHeinz can now approve events with one click and use dashboards to track everything. The solution helped them run hundreds of events each year and even saw a spike in wedding proposal requests after a viral story.
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