Microsoft Power BI Overview

Microsoft Power BI enables data visualization and integration into daily-used apps. A unified platform for self-service and business intelligence is provided.

Use Cases

Customers recommend Competitive Intelligence, Communication Management, Social Media Analytics, as the business use cases that they have been most satisfied with while using Microsoft Power BI.

Other use cases:

  • Collaboration
  • Funnel Analysis
  • Engagement Management
  • Lead Analytics
  • Forecasting
  • Helpdesk Management
  • Training & Onboarding
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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Microsoft Power BI.

Other priorities:

  • Increase Sales & Revenue
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Improve ROI
  • Grow Market Share
  • Manage Risk
  • Improve Digital And Social Presence
  • Improve Visibility
  • Improve Efficiency
  • Improve Stakeholder Relations
  • Improve Brand Engagement
  • Establish Thought Leadership
  • Launch New Products
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Microsoft Power BI Use-Cases and Business Priorities: Customer Satisfaction Data

Microsoft Power BI works with different mediums / channels such as Website.

Microsoft Power BI's features include Dashboard, Personalization, Calculator, etc. and Microsoft Power BI support capabilities include Phone Support, Email Support, AI Powered, etc. also Microsoft Power BI analytics capabilities include Analytics, and Custom Reports.

Reviews

"Such an initiative to manage end-to-end loan underwriting process for a wholesale lending business is rarely seen in the financial services industry. Through this implementation we were able to create digital footprints across loan lifecycles, which... will help us make data-driven decision for years, reinforcing the confidence of our stakeholders and end users." - Viral Gandhi

Microsoft Power BI, CARTO Platform, Hevo, Phocas, ZAP Data Hub, etc., all belong to a category of solutions that help Business Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Microsoft Power BI

Top Industries

  • Information Technology and Services
  • Insurance
  • Education

Popular in

  • Enterprise
  • Mid Market
  • Small Business

Microsoft Power BI is popular in Information Technology And Services, Insurance, and Education and is widely used by Enterprise, Mid Market, and Small Business.

Comprehensive Insights on Microsoft Power BI Use Cases

What Are the key features of Microsoft Power BI for Competitive Intelligence?

What solutions does Microsoft Power BI provide for Communication Management?

Why is Microsoft Power BI the best choice for Social Media Analytics?

What solutions does Microsoft Power BI provide for Collaboration?

How can Microsoft Power BI enhance your Funnel Analysis process?

62+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Microsoft Power BI solved their Business Intelligence needs. Cuspera uses 16790 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Business Intelligence needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Microsoft Power BI testimonial

Viral Gandhi

CIO

Piramal Capital & Housing Finance

Such an initiative to manage end-to-end loan underwriting process for a wholesale lending business is rarely seen in the financial services industry. Through this implementation we were able to create digital footprints across loan lifecycles, which will help us make data-driven decision for years,... reinforcing the confidence of our stakeholders and end users.

Testimonial By Viral Gandhi
Microsoft Power BI testimonial

Samuel Wong

Group Station Superintendent, Stations Process Improvement

MTA

We are going to continue to work tirelessly to regain the trust of our riders and to get them back into the subways, the buses, the rails. Delivering apps and technology at life-saving speed and taking advantage of tools on our Office 365 platform will help make that happen. Testimonial By Samuel Wong
Microsoft Power BI testimonial

Amy Djeridi

Group Head of Workplace Products

AXA

With Microsoft 365, we’ve turned a corner when it comes to security regulations for different countries. We have deployed the solution almost everywhere, while remaining compliant with local regulations. Testimonial By Amy Djeridi
CUSTOMERS TESTIMONIALS
Microsoft Power BI testimonial

Viral Gandhi

CIO

Piramal Capital & Housing Finance

Such an initiative to manage end-to-end loan underwriting process for a wholesale lending business is rarely seen in the financial services industry. Through this implementation we were able to create digital footprints across loan lifecycles, which will help us make data-driven decision for years,... reinforcing the confidence of our stakeholders and end users.

Testimonial By Viral Gandhi
Microsoft Power BI testimonial

Samuel Wong

Group Station Superintendent, Stations Process Improvement

MTA

We are going to continue to work tirelessly to regain the trust of our riders and to get them back into the subways, the buses, the rails. Delivering apps and technology at life-saving speed and taking advantage of tools on our Office 365 platform will help make that happen. Testimonial By Samuel Wong
Microsoft Power BI testimonial

Amy Djeridi

Group Head of Workplace Products

AXA

With Microsoft 365, we’ve turned a corner when it comes to security regulations for different countries. We have deployed the solution almost everywhere, while remaining compliant with local regulations. Testimonial By Amy Djeridi

Case Studies

Retail

CASE STUDY Liverpool

Microsoft Advertising helped Liverpool, Mexico's largest department store chain, boost sales during their 'La Venta Nocturna' event. Liverpool used separate Search campaigns for Brand and Non-Brand t...actics and launched a detailed Performance Max campaign. These strategies increased online visibility and conversions. Liverpool generated over 128% revenue above their target. The campaigns delivered strong incremental revenue and return on ad spend.

Apparel & Fashion

CASE STUDY s.Oliver

Microsoft Advertising helped s.Oliver run a festive campaign called 'Celebrate Togetherness.' The challenge was to manage high ad volume and connect with a broad audience during a short 14-day peak s...eason. s.Oliver used online video ads and impression-based remarketing on Microsoft Advertising. The campaign achieved a 10% lower CPM and a 50x higher CTR than other platforms. Impression-based remarketing lists delivered a 27% conversion rate, compared to 21% for in-market audiences.

Non-Profit Organization Management

CASE STUDY St John Ambulance

Microsoft Advertising helped St John Ambulance use generative AI tools to improve their digital advertising. The charity wanted to cut production costs, increase creative agility, and keep their bran...d consistent. With Ads Studio and Copilot, they made high-quality ad assets faster and cheaper. They used AI to create custom images for campaigns, showing products like AEDs in real-life settings. This made their ads more relevant and helped protect their brand identity.

Hospitality

CASE STUDY Villa Finder

Microsoft Advertising helped Villa Finder, a premium villa rental service, solve low conversion rates caused by premium pricing and seasonal booking drops. Villa Finder used Responsive Search ads, Mu...ltimedia ads, and Audience Ad campaigns to reach high-intent audiences. Predictive targeting and exact match keywords improved campaign efficiency. The partnership led to a 25% increase in conversions and a 52% lift in clicks for their largest 2024 campaign. Microsoft Advertising also kept cost per acquisition strong and minimized seasonal lows.

Information Technology and Services

CASE STUDY RelevanC

Microsoft Invest DSP helped RelevanC lower the carbon emissions of digital ad campaigns. RelevanC used A/B testing with GreenMetrics and Impact+ to optimize for low carbon impact. They targeted low e...mission websites, adjusted device and connection types, and set viewability thresholds. The solution cut power consumption by up to 8.2 times for IAB formats and 6.6 times for video. GEF emissions dropped by up to 10 times for IAB formats and 6.8 times for video, while ad performance stayed the same or improved.

Consumer Electronics

CASE STUDY Samsung Electronics Germany

Microsoft Advertising helped Samsung Electronics Germany boost e-commerce sales with AI-powered advertising tools. Samsung used Performance Max and Microsoft Copilot to run smarter, multichannel camp...aigns. The solution used predictive targeting to reach more customers and improve ad relevance. Samsung worked with Starcom and relaunched campaigns for Black Friday 2024 with better goals and creative assets. The new approach helped Samsung expand market share and improve campaign performance.

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Power BI Update - April 2024

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Frequently Asked Questions(FAQ)

for Microsoft Power BI

What is Microsoft Power BI?

Microsoft Power BI is a business intelligence platform that provides a suite of analytics tools for analyzing business data and sharing insights via rich visualizations. It is used to find insights within an organization's data. It helps to connect disparate data sets, transform and clean the data into a data model and create charts or graphs to provide visuals of the data.

It brings all that data, wherever it resides, together to form a complete picture of key metrics that can then be queried using natural language. With Power BI Desktop, users can author reports using intuitive drag-and-drop tools and share amongst colleagues through the online Power BI Service. Power BI Mobile keeps remote connectivity consistent across native apps for Windows Mobile, iOS and Android devices, adding intuitive gesture-based operation. Live dashboards can be viewed on the fly, alongside full report sharing capabilities and data-driven alerts.

Key features include customizable dashboards, datasets, reports, navigation pane, ad hoc reporting, ad hoc analysis, online analytical processing (OLAP), trend indicators, interactive reports authoring, complete reporting and data visualization tools, and more.

What is Microsoft Power BI used for?

Microsoft Power BI is a Business Intelligence Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Competitive Intelligence, Communication Management and Social Media Analytics .

What are the top features of Microsoft Power BI?

Dashboard, Personalization and Calculator are some of the top features of Microsoft Power BI.

Who uses Microsoft Power BI?

Microsoft Power BI is used by Information Technology And Services, Insurance and Education among other industries.

What are Microsoft Power BI alternatives?

CARTO Platform, Hevo, Phocas and ZAP Data Hub are popular alternatives for Microsoft Power BI.

Where is Microsoft Power BI located?

Microsoft Power BI is headquartered at Redmond, WA.
lightning

Peers used Microsoft Power BI for competitive intelligence and communication management

Microsoft Power BI Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.60/5 ★

Read Reviews (103)
Analytics

4.46/5 ★

Read Reviews (1685)
Custom Reports

4.13/5 ★

Read Reviews (4811)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.60/5 ★

Read Reviews (103)
Analytics

4.46/5 ★

Read Reviews (1685)
Custom Reports

4.13/5 ★

Read Reviews (4811)

Microsoft Power BI Integrations

Microsoft Power BI integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.03/5 ★

Read Reviews (3003)
Data Export

4.00/5 ★

Read Reviews (2306)

Few API Integrations for Microsoft Power BI

Software Failure Risk Guidance

?

for Microsoft Power BI

Overall Risk Meter

Low Medium High

Top Failure Risks for Microsoft Power BI

Microsoft Corporation News

Partnership

Accenture and Microsoft Expand Collaboration on Gen-AI Powered Cyber Solutions

Accenture and Microsoft have expanded their collaboration to develop generative AI-driven cybersecurity solutions. This partnership aims to enhance cybersecurity operations, reduce costs, and improve resilience for clients like Nationwide. The collaboration focuses on SOC modernization, automated data protection, security-centric migration, and enhanced IAM, leveraging Microsoft's security technologies and Accenture's expertise.

Partnership

Siemens enters collaboration with Microsoft to enhance IoT interoperability for buildings

Siemens and Microsoft have announced a collaboration to enhance IoT interoperability for buildings. This partnership will integrate Siemens' Building X platform with Microsoft Azure IoT Operations, utilizing open standards like W3C Thing Descriptions and OPC UA PubSub. The integration aims to reduce integration efforts by up to 80%, optimizing building operations and sustainability. The solution will be available in the second half of 2025.

Company

"Using AI is no longer optional" Did Microsoft just make Copilot mandatory for its staff as a ...

Microsoft has mandated the use of AI tools, including GitHub Copilot, for all employees. An internal email from Julia Liuson, President of the Developer Division and GitHub, states that AI adoption is now a core expectation for every role and level at Microsoft. This move signals a company-wide push to embed AI into daily workflows and performance metrics.

Product

Windows 12 Delayed as Microsoft Prepares Windows 11 25H2 Update | TechPowerUp

Microsoft has postponed the launch of Windows 12 and will instead release Windows 11 version 25H2 as its next major update in late 2025. The 25H2 update uses the same platform as 24H2, enabling a seamless upgrade through a small enablement package without a full reinstall. The initial 25H2 preview matches the features of the 24H2 Beta Channel.

Microsoft Corporation Profile

Company Name

Microsoft Corporation

Year Founded

1975

HQ Location

Redmond, WA

Employees

10001+

Social

Financials

IPO