Oracle Responsys Overview
Oracle Responsys enables marketers to seamlessly manage and personalize interactions across all critical channels, creating consistent experiences and evaluating campaign performance. Individualized Email Marketing and Cross-Channel Consistency features help build exceptional consumer experiences.
Use Cases
Customers recommend Engagement Management, Campaign Management, Communication Management, as the business use cases that they have been most satisfied with while using Oracle Responsys.
Business Priorities
Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Oracle Responsys.
Oracle Responsys Use-Cases and Business Priorities: Customer Satisfaction Data
Oracle Responsys works with different mediums / channels such as E-Mail.
Oracle Responsys's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Oracle Responsys support capabilities include AI Powered, Email Support, Phone Support, etc. also Oracle Responsys analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Oracle Marketing Cloud (Responsys) enables automated lifecycle marketing and automated dynamic 1:1 marketing campaigns...." Peer review by Juston Brommel, CMO, Thrive Market
Oracle Responsys, Yespo Оmnichannel CDP, ExpertSender, Lead Liaison, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Oracle Responsys
Top Industries
- Marketing and Advertising
- Retail
- Computer Software
Popular in
- Enterprise
- Mid Market
- Large Enterprise
Oracle Responsys is popular in Marketing And Advertising, Retail, and Computer Software and is widely used by Enterprise, Mid Market, and Large Enterprise.
Comprehensive Insights on Oracle Responsys Use Cases
What Are the key features of Oracle Responsys for Engagement Management?
How efficiently Does Oracle Responsys manage your Campaign Management?
How does Oracle Responsys address your Communication Management Challenges?
What makes Oracle Responsys ideal for Segmentation And Targeting?
How efficiently Does Oracle Responsys manage your Channel Marketing?
8 buyers and buying teams have used Cuspera to assess how well Oracle Responsys solved their Marketing Automation needs. Cuspera uses 1348 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
Video
Oracle Responsys - Exploring the Responsys APIs
Frequently Asked Questions(FAQ)
for Oracle Responsys
What is Oracle Responsys?
Oracle Responsys enables marketing organizations to seamlessly manage, personalize, and orchestrate all interactions, across all critical channels of engagement.
Oracle Responsys empowers the marketer to create advanced support experiences and adaptive personalized journeys in minutes and easily construct and help manage highly advanced marketing programs by dropping and connecting campaign building blocks into the program designer.
Oracle Responsys's Individualized Email Marketing feature helps to understand consumers through their data signals and build exceptional consumer experiences, Oracle Responsys's Cross-Channel Consistency feature enables marketers to create consistent experiences for consumers engaging with their brand via mobile, display, email, and social channels. The software enables marketers to get the capabilities and data needed to directly evaluate the performance of each campaign, and the tools they need to respond to critical customer signals and data
What is Oracle Responsys used for?
What are the top features of Oracle Responsys?
Who uses Oracle Responsys?
What are Oracle Responsys alternatives?
Where is Oracle Responsys located?
Peers used Oracle Responsys for engagement management and campaign management
Oracle Responsys Competitors
Oracle Responsys Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (6) |
| Analytics | Read Reviews (76) |
| Custom Reports | Read Reviews (173) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (6) |
| Analytics | Read Reviews (76) |
| Custom Reports | Read Reviews (173) |
Oracle Responsys Integrations
Oracle Responsys integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Oracle Responsys
Overall Risk Meter
Top Failure Risks for Oracle Responsys
Oracle Corporation News
Oracle to Offer Googles Gemini Models to Customers, Accelerating Enterprises Agentic AI Journeys
Oracle and Google Cloud have expanded their partnership to integrate Google's Gemini AI models into Oracle Cloud Infrastructure (OCI) Generative AI service. This collaboration allows Oracle customers to utilize advanced AI capabilities for various enterprise applications, including finance, HR, and marketing, enhancing workflow automation and AI agent deployment.
Oracle Deploys OpenAI GPT-5 Across Database and Cloud Applications Portfolio
Oracle has integrated OpenAI's GPT-5 across its database and cloud applications, including Oracle Fusion Cloud Applications and Oracle NetSuite. This deployment allows customers to leverage advanced AI capabilities for enhanced coding, reasoning, and business insights. The integration aims to improve productivity and decision-making through sophisticated AI-driven processes.
Celent Recognizes Oracle for Excellence in Digital Banking Platforms
Oracle Financial Services has been recognized by Celent as a leader in digital banking platforms, earning the Luminary designation in corporate digital banking and multiple XCelent Awards for retail and SMB banking. This recognition highlights Oracle's innovation in scalable, secure digital banking solutions across various regions, reinforcing its leadership in the financial services industry.
Lighthouse Now Available on Oracle Cloud Marketplace
Lighthouse's platform suite is now available on Oracle Cloud Marketplace, integrating with Oracle's OPERA Cloud via the Oracle Hospitality Integration Platform (OHIP). This integration allows hoteliers to access real-time data and insights, enhancing revenue management. The deployment on Oracle Cloud Infrastructure (OCI) offers streamlined data flow and operational efficiency for hotels globally.
Oracle Corporation Profile
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