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Ortto: Reviews, Testimonials and Expert Opinions
(3470)Marketing automation software to personalize the customer journey
Top 41 Ortto Alternatives : 2025
AgencyAnalytics
SEO Reporting Tool & Marketing Dashboards for Agencies
AgencyAnalytics is the industry's leading reporting software for marketing agencies. Boost revenue, save time, and impress the clients with insightful automated reports and live dashboards that show the full impact of the marketing efforts. ...
Monitor all of the clients' marketing channels in one place. AgencyAnalytics integrates with over 70 platforms to report on SEO, PPC, call tracking, social media, email marketing, and more. The entire platform is fully white-labeled for the agency and includes a full suite of optional SEO tools.
Yespo Оmnichannel CDP
Multichannel marketing strategies to increase business efficiency
Yespo Оmnichannel CDP is a Customer data platform that enables businesses to manage customer segmentation, email marketing, multiple campaigns, and more. Some of its features include a single ...
omnisend
Omnisend: Ecommerce Marketing Automation for Smart Marketers
Omnisend is an ecommerce marketing automation platform for marketing teams to increase sales, revenue and increase customer engagement. Omnisend helps marketing teams to send designated and ...
Omnisend comes with advanced automations, campaign boosters to reengage with the inactive customers, omnisend uses combination of forms and dynamic email capture features to collect visitor information.
VBOUT
An all-in-one, powerful and easy-to-use marketing automation platform
VBOUT is a Marketing Automation platform that can be adapted to requirements. It can be deployed in Enterprises and small Businesses and industries such as SaaS, eCommerce and Education. VBOUT ...
VBOUT enables managing all social media posts from one place, with a drag and drop calendar. Tracking of all the activities across different channels can be done from one place, with a customizable dashboard, and custom branded reports.
Klaviyo
Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth
Klaviyo is a Marketing and E-mail Automation software for online / e-commerce businesses, (entrepreneurs, marketers, brand managers, product managers, digital marketers), to grow their sales. It can be used by businesses of any size, ranging from start-ups to large enterprises. ...
The software helps the business owner understand the customer better by building customer profiles, segmenting them, analyzing them and engaging with them effectively using various campaigns such as call, email and social media, with a data-driven analytical approach.
Some salient features include One-click integrations, ROI-based reporting, E-mail Personalization, profiles segmentation, customer analytics, pre-built autoresponders, Facebook advertising, website tracking, dynamic data blocks, product recommendations, custom activity fields, drag-and-drop email design, smart sending, responsive e-mail templates, E-mail newsletters, automated list imports, real-time tracking of e-mail campaigns and AB Testing to optimize.
Bloomreach
Bloomreach - Powering Enterprise CMS and Optimizing Commerce Experiences
Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. ...
Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer. It is built specifically for brands, retailers and B2B companies who want to grow their revenue online while delivering each of their customers a premium, personalized experience. It helps to improve consistency and increase sales and revenue.
Bloomreach is backed by over a decade of AL/ML investment focused on digital commerce. Its models, algorithms, category-specific taxonomies, synonym libraries, and semantic AI and machine-learning outperform the market and drive meaningful revenue growth for clients. It also leverages the learnings from searches and transactions with an API-first set of solutions meant to help them reach and exceed the business goals.
Its features include semantic search to find products fast, working in tandem with merchandisers to help them be more data-driven and impactful, creating and controlling the whole experience across all channels, product discoverability with pathways, creating rules, and customizing the product list to achieve business goals and more.
Zapier
The easiest way to automate your work
Zapier is an automation platform that allows users to integrate and automate workflows between web applications. It automates the work by connecting the apps and then moving information between them according to the rules that have been set. ...
Zapier connects over 5,000 apps, allowing conversations to flow automatically. It uses no code to automate repetitive tasks between two or more apps. When an event occurs in one app, Zapier can notify another app to perform or do a specific action, increasing business efficiency.
Some of its features are accounting integration, application management, business process automation, collaboration tools, compliance management, configurable workflow, ERP, email management, multiple data sources, no-coding and many more.
ProcessGene BPM Software
BPM Software | ProcessGene
ProcessGene offers simple, powerful, and affordable BPM software. Complex business processes are efficiently managed using their platform.
Alyce
AI-Powered Direct Mail and Swag Platform | ABM Gifting
Ortto and Alyce both excel in marketing automation, yet cater to distinct user needs. Ortto is tailored for larger enterprises with strong capabilities in communication management and customer acquisition through email and website channels. Alyce, on the other hand, focuses on smaller businesses with robust AI-powered features and diverse support options for effective engagement and lead management. Understanding these distinct strengths can help businesses choose the right fit based on their specific operational scale and marketing strategies. ...
Firebase
Build, Improve, Grow | Mobile App Success Made Simple?
Firebase is Google's development platform aiding developers in building user-friendly apps and games. It provides tools and services for seamless app creation and management.
Sendoso
Automation tool to connect with customers and drive revenue
Sendoso is a Marketing Automation Software. Sendoso helps companies to engage with customers throughout the buyer’s journey. By integrating digital and physical sending strategies, companies can increase the effectiveness of their existing go-to-market programs and improve their relationships with customers. ...
Users can centrally manage a team of users, assign budgets, create templates, and view activity metrics. Direct mail and gifting experts guide users through the process of building successful campaigns. It enhances the unboxing experience for users recipients with custom boxes, filling, and finishing. It supports to view users inventory in real-time and send with just a click of a button. User can set alerts for low inventory. Actual human beings to handwrite every note and package every box in the warehouse for that extra special touch.
Sendoso will post events directly into users Outreach activity feed to track the status of users' gifts without ever leaving Outreach. It optimizes buyer’s journey, accelerates sales funnel with customers getting more options than ever. It helps to build real relationships with employees, recruits, beta testers, partners, investors, donors, and more by sending anything at scale with Sending Platform.
MailerLite
Email marketing platform with advanced features and powerful tools
Mailerlite is an email and digital marketing automation platform for marketing teams to increase customers, to enhance customer relationships and sales. Mailerlite helps marketing teams to build ...
Mailerlite comes with drag and drop editor, rich text editor, custom html editor, newsletter template and ecommerce campaigns for creating amazing campaigns. It uses prebuilt template to build creative and attractive landing pages. It uses A/B testing split testing for find the best performing landing page and make landing page GDPR complaint. It uses drag and drop builder to create pop-ups without having to code and build custom surveys by using the pre-built blocks.
ActiveCampaign
CXA Platform to engage with their customers
In the Marketing Automation sector, ActiveCampaign and Ortto both offer a range of capabilities but cater differently to user needs. ActiveCampaign excels with its extensive integration options and robust support system, making it ideal for large enterprises, especially in Marketing and Advertising. Ortto focuses on ease of migration and basic support features, appealing to smaller businesses that seek simple automation tools, particularly in the Marketing and IT sectors. ...
WebEngage
Marketing Automation tool to craft contextual and personalized campaigns
WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels. ...
Product and marketing practitioners, across the world, design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively.
WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, Online Retail.
Tatango
Text Message Marketing Software Platform
Tatango is a cloud-based mass text messaging marketing solution which allows enterprise marketers to send SMS, MMS, and RCS messages to customers and subscribers as part of marketing campaigns. It is designed specifically for high volume mass text messaging, and offers messaging speed, customization tools, and personalized support to help enhance marketing campaigns for brands. ...
Tatango helps marketers track and visualize subscriber trends based on date ranges and subscriber count using graphical representation tools. Subscribers can be managed within the system and sorted into segments based on demographic data or historical actions, in order to facilitate more personalized targeting.
Tatango offers features such as workflow configuration, subscriber segmentation, and trend analytics, to help facilitate high volume mass text messaging. Users can customize messaging workflows with the ability to configure requests for information (RFIs), opt-in and opt-out messages, failed message retries, and event-triggered actions. Analytics are generated to provide insight into metrics such as subscriber trends, number of opt-ins and opt-outs, message opens, message bounces, number of unsubscribes, and more. Tatango integrates with a range of third party systems including MailChimp, HubSpot, Marketo, ActiveCampaign, and more to facilitate seamless data sync and subscriber management across platforms.
Sharpspring
Sales & Marketing Automation Platform to boost conversions and deliver results.
Sharpspring is robust for large enterprises, with strong capabilities in automation and analytics, catering to marketing and advertising sectors. Its comprehensive vendor support adds to its appeal for intricate workflows. Ortto leans towards engaging communications for mid-market businesses, with distinct training support and adaptability for smaller user bases. Its simplified engagement tools suit industries needing streamlined customer outreach. ...
Kizen
Next-Gen Platform To Power The Future of Business
Kizen is a sales, marketing, and experience platform that helps companies drive smarter, faster growth, deliver amazing, personalized customer experiences, and unleash their full potential. It helps the teams save time, work smarter, and deliver personalized experiences that drive faster growth. It also helps in acquiring customers and increases customer lifetime value. ...
Kizen provides powerful capabilities to attract and convert new buyers and create customers for life. It helps to drive more sales from any device with a modern, intuitive interface. It also combines all data from across the customer journey providing a complete, and highly accurate view of the business. It is a single repository to store all of the data, completely customizable to the business.
Its key features are the ability to create amazing and effective data-driven campaigns with ease, keep all of the most important priorities, prospects, deals, and customers automatically organized and accessible, provides accurate, actionable insights that help in making the best decisions possible, real-time tool to access the most important data quickly and easily and more.
HubSpot
Marketing Automation Software for inbound marketing and sales
Hubspot is a Growth Platform consisting of a stack of Marketing, Sales and Service software. It includes a Marketing Hub, Sales Hub, Service Hub and a free CRM module. It can be used by Sales Leaders, Marketers, Customer Service Teams, Business Owners, and Operations Managers. ...
Hubspot CRM includes automated Sales pipeline data in a dashboard format, updated in real-time, Sales tracking tools, email templates, updated contacts list, live chat and more.
Hubspot Marketing Hub includes landing pages and email templates for content creation, diversion of web-traffic to key pages, drip-campaigns and email tools for converting leads into customers. Hubspot Marketing Hub features also include Marketing automation tools, customising content and campaigns to increase leads and referrals and customer conversions.
Hubspot Sales Hub features include automated follow-up emails, live chat with prospects and leads, website visitor information in real-time, predictive lead scoring and pipeline management.
Hubspot Customer Service includes tools for enhancing customer experience such as one universal Inbox that brings in sync communication from all channels, automated and self-service customer help tools.
LeadSquared Marketing Automation
Marketing Automation and CRM Software for higher sales productivity
LeadSquared Marketing Automation stands out with its lead-centric capabilities, targeting customer engagement and lead management, crucial for industries like education and IT services. It is favored by large enterprises for its comprehensive support options. Ortto excels in communication management and integration features, catering to marketing and advertising sectors. Its focus on engagement management aligns well with enterprises seeking to scale their outreach efforts. ...
Drip
The Ecommerce Revenue Engine
Drip and Ortto are prominent marketing automation tools tailored for diverse operational scales and industries. Drip excels in offering drip marketing and workflow management, attracting large enterprises, especially in wholesale and food industries, prioritizing email and website channels. Ortto focuses on engagement management and lead nurturing, appealing to enterprises in marketing and IT sectors, leveraging channels like SMS and chat. Both provide robust support but cater to different customer dynamics and operational flows. ...
LeadFWD
Unstoppable Growth Platform with the power of AI and Machine Learning
Leadfwd is a B2B Prospecting, Sales Outreach and Account-Based Marketing together with the power of Artificial Intelligence and Machine Learning. It's an unstoppable growth Platform that helps to fill the pipeline, engage key accounts and track their journey, close the revenue, automate and repeat. It enables organizations to customize their solution based on their current challenges and their desired outcome focusing on the right accounts and the right decision-makers. ...
It helps to grow sales faster by instantly growing the pipeline with qualified prospects and automated sales outreach, save time and exceed the closing revenue and leverages outbound engagement to build a pipeline of interested buyers. It also helps to leverage the power of AI to turn anonymous traffic into identified leads.
Some of its features include generating Pipeline instantly, create multi-step sales sequences with emails, tasks, calls, to automate the work and boost sales productivity, instant access to the DNA of the leads and customers, AI sales agents can touch hundreds of prospects each day, build smart automated journey’s that target specific audiences and more.
OutboundEngine
Marketing Automation platform to target new customers, build loyalty and close more business
OutboundEngine is a cloud-based email and social media marketing software through which clients can build and run campaigns for online marketing. It enables customers to craft a well-rounded marketing strategy using email and social media tools. ...
OutboundEngine automates sending of newsletters to clients through email and social media posts. It updates to content on different online platforms to keep the audience engaged and generates a track report of all social media activities. It allows clients to create custom marketing campaigns for businesses, automate email marketing, social media marketing and referral campaigns and create online business profiles.
OutboundEngine features include Referrals, review management, business listing management, social media advertising, email newsletters, social media management and more. The tool also helps plan marketing calendars with every email and social media update remaining topically consistent and relevant.
Act-On
An automated Growth Marketing Platform
Act-on is a Marketing Automation software which enables Marketing professionals across industries such as Banking, Wealth Management, Insurance, Manufacturing, Technology and agencies to build effective marketing campaigns that achieve higher Return on Investment (ROI) ...
It is primarily used to bring in new customers and engage effectively with existing ones, using e-mail, call, sms, webinars, website and social media channels.
Act-on hepls to create personalized automated mail campaign, using predictive e-mail technology. By using AI-driven content recommendations on the website, right content is delivered at the right time to the website visitor and ensures better engagement. The campaign reports are available in interactive dashboards using BI & data visualization, which helps to derive better business insights
Ontraport Marketing Automation
Ontraport | Marketing Automation Platform to create campaigns for any aspect of customer lifecycle
Ontraport Marketing Automation and Ortto are both marketing automation tools with distinct features catering to various user needs. Ontraport focuses on improving customer relationships and sales, with strong capabilities in communication and engagement management. It is used primarily by large enterprises and is popular in marketing and education industries. Ortto, on the other hand, excels in acquiring customers and entering new markets, with robust features in integration and workflow management. It is favored by a larger base of enterprise customers, particularly in marketing and tech sectors. ...
SMS-Magic
Conversational Text Messaging for Business
SMS-Magic is a leading text messaging platform for businesses like financial services, higher education, retail, staffing, wellness, and more. It helps to create powerful, personalized connections with the customers. It helps to scale best practices and improve ROI. ...
SMS-Magic allows business text messaging to turn the CRM into a powerful conversational platform. It delivers native Salesforce SMS messaging, featuring deep integration at an architectural level. SMS-Magic helps to grow the pipeline with text messaging campaigns, and grow revenue with relevant conversations.
Some of its features include automatically generating native Visualforce components, creating campaigns as easy as click, click, text, using clickable campaign builder and providing guidance alerts to new messages, creates rep worklists and monitors high-value conversations.
Customer.io
Send Automated Messages. Deliver Results.
Customer.io is a marketing automation tool for sending relevant messages like emails, push notifications, and SMS based on behavior across web and mobile products. It helps to build brand awareness and acquire customers. ...
An integration with Customer.io provides the complete information of the user which helps in sending personalized messages to the individual. It’s A/B testing helps to review the data and further improve the performance.
Customer.io provides multiple ways to get real-time business data from the product which updates the user database. Its segmentation platform helps to enhance the performance by calculating the real-time and performance scale of the business and the workflow builder allows to create high-performance campaigns in an intuitive drag-and-drop interface to reach the customer whenever and wherever they are.
Zoho Campaigns
Email marketing software that drives sales.
Zoho campaigns is an email marketing automation product that helps to drive sales and revenue. The software helps to create, send and track email campaigns. This platform works on a pay-as-you-go ...
The marketing automation software offers a real time tracking of email that opens, number of clicks, and forwards. It also automatically manages the unsubscribes and email bounces. The users can choose either drag-and-drop editor or pre-defined email templates to draft responsive email campaigns. Apart from this, the tool helps devise email campaign strategy with insights from historical campaign performances.
Appian
Low-Code - Enterprise Application Development - BPM ...
Appian streamlines business processes through low-code process automation and mining. Efficiency is driven by connecting customers, employees, and systems.
dotDigital Engagement Cloud
Omnichannel marketing automation for B2C, B2B, and NFP marketers
dotdigital engagement cloud is a multi-channel customer engagement platform for Ecommerce teams, CRM Teams, Tech Teams, B2C Marketers, B2B Marketers teams to increase leads and acquire more customers. ...
It is primarily used to stay in touch with prospects and existing customers to keep them warm by periodic engagement using call, email, social media, SMS, Ads, mobile, web and offline.
Some key features of dotdigital engagement cloud include Marketing Automation, Segmentation, Reporting & Analytics, Pages & Forms, Ecommerce, as well as leveraging Artificial Intelligence and predictive Product Recommendations. Various integrations are possible too, such as Magento, Shopify and Microsoft Dynamics365 etc.
Nintex Process Platform
Process Management and Automation - Nintex
Nintex integrates with major ecosystems to offer the most complete platform for process automation. Businesses can speed up workflows using the Nintex Process Platform.
GetResponse
Marketing Software for Small Businesses by GetResponse
GetResponse is a comprehensive marketing automation platform for marketing teams to boost sales, increase revenue and increase traffic to your website. GetResponse helps marketing teams to create ...
GetResponse comes with powerful email templates to send responsive emails, it offers scoring and tagging marketing automation to know the customer behavior in detail, using GetResponse automation workflows teams can automate marketing communications and build a complete marketing campaign with ready-made funnels.
Iterable
Cross-Channel Marketing Platform to Improve Customer Experiences
When comparing Iterable and Ortto, both excel in the marketing automation sphere, but they cater to distinct needs. Iterable shines with its strong analytics and comprehensive integration features, appealing to enterprises aiming to streamline customer interactions. Ortto, however, focuses on lead nurturing and communication, making it ideal for businesses looking to engage customers efficiently across various platforms. Understanding these differences helps businesses choose the right tool for enhancing customer engagement and achieving strategic goals. ...
Adobe Marketo Engage
Marketing Automation Software for lead management and B2B marketers
Adobe Marketo Engage is a Marketing Automation Software and is a complete solution for lead management and B2B marketers who are looking to transform customer experiences by engaging across every stage of complex buying journeys. The Adobe Marketo marketing automation solutions aim to help business users generate more high-quality sales leads and win more business with less manual effort to improve marketing return on investment (ROI). ...
Key feature of Adobe Marketo Engage includes: Create, automate and measure campaigns across channels, Account Insights & Profiling, Identify the right target accounts using data and AI, Engage customers with relevant conversations in minutes, Communicate with customers wherever they are, Integrate social to find customers and make them advocates, Target the right customers with personalized display ads, Interact dynamically with customers on website, Drive more pipeline faster with Sales and Marketing coordinated engagements.
Adobe Marketo Engage provides native integrations with leading CRM platforms, including Salesforce and Microsoft Dynamics, which help sync both marketing team and sales team for better collaboration and awareness. Marketing automation tools within software facilitate the creation of long-term relationships with customers through the creation and deployment of cross-channel marketing campaigns. Email marketing campaigns can be automated in addition to tools such as event triggers, A/B testing for campaigns, automatic member updates, performance reports and dashboards, tailored in-app mobile messages, location tracking, visitor behavior tracking, and much more.
CleverReach
THE Email Marketing Solution - CleverReach
CleverReach is an email marketing provider that helps companies to create, send, and evaluate email marketing campaigns. It helps to acquire customers and enhance customer relationships. ...
CleverReach helps in sending bulk emails for free without any obligations, ensures high email deliverability and security, and automatically filters and removes invalid or incorrect addresses. It also helps in creating a free newsletter in minutes with a flexible editor, better understanding through real-time reporting, and with free e-commerce and CRM interfaces.
CleverReach features include optimizing newsletter campaigns with A/B and multivariate tests, email templates for newsletters, multilingual interface, design and spam tests, and many more.
Adobe Campaign
Personalize and deliver campaigns across all - online and offline channels.
Adobe Campaign is a Customer Journey and Experience platform used in email automation, delivery and reporting. It allows users to create, coordinate and deliver dynamic campaigns through emails, mobile platforms and offline channels. ...
Adobe Campaign’s key features include email management, cross-channel marketing, segmentation and targeting. The platform’s cross-channel marketing comes with campaign management, campaign reporting, direct mail, email reporting, offer management, preference centers, SMS and push notification tools.
Adobe Campaign also offers multilingual email support to adjust and translate email content based on preferences. The platform integrates with Adobe Analytics, Adobe Experience Cloud and Creative Cloud. Its Adobe Analytics’ integration allows users to conduct cross-channel reporting and understand post-click attribution.
Salesforce Account Engagement (Formerly Pardot)
Marketing Cloud Account Engagement with marketing and sales alignment
Salesforce Account Engagement (Formerly Pardot) is a B2B Marketing Automation software, which helps marketers to generate more leads, grow their pipeline and improve buyer engagement. It is ...
Salesforce Account Engagement uses Artificial Intelligence and provides insightful reports and actionable analytics to maximize marketing and sales efforts, whilst establishing a personalized connection with their leads and customers.
Oracle Eloqua
Oracle | Integrated Cloud Applications and Platform Services
Oracle Eloqua and Ortto both excel in the Marketing Automation domain, but their strengths lie in different areas. Oracle Eloqua is favored by Mid Market and Enterprise users, prominently used in the Computer Software industry, emphasizing campaign management and integration features. Ortto is popular among Large Enterprises and Marketing sectors, focusing on engagement management and workflow processes. Both products cater to their clientele with varied support options and adaptable features. ...
Rungopher
SMS Marketing 2.0. Creating Automated Conversations with Rungopher
RunGopher offers an SMS platform with a user-friendly interface, conversational journeys, and automated drip feed campaigns. It simplifies business text message marketing efficiently.
CM Commerce
Connect your store and grow your brand with automated email marketing.
CM Commerce: Email automation for ecommerce stores, increases sales and revenue with premade workflows ready in minutes. Time is saved with efficient ecommerce email marketing.
HH Global
Procurement and Creative Production Solutions
HH Global provides tech-enabled creative production and procurement solutions. Sustainable growth for brands is facilitated through impactful strategies.
Broadridge Distributed Marketing Solution
Distributed Marketing Solution for Wealth Management Firms | Broadridge
Broadridge-Distributed-Marketing-Solution enhances financial advisor lead generation and ensures compliance. This financial services tool streamlines marketing efforts effectively.
