Persado Overview

Persado's Motivation AI Platform transforms marketing language to enhance consumer responses. AI is leveraged for personalized engagement and increased marketing efficiency.

Use Cases

Customers recommend Engagement Management, Advertisement, Campaign Management, as the business use cases that they have been most satisfied with while using Persado.

Other use cases:

  • Onboarding
  • Content Management
  • Digital Marketing
  • Loyalty Management
  • Knowledge Management
  • Collaboration
  • Personalized Marketing
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Business Priorities

Scale Best Practices and Improve ROI are the most popular business priorities that customers and associates have achieved using Persado.

Other priorities:

  • Improve Brand Engagement
  • Grow Market Share
  • Improve Efficiency
  • Acquire Customers
  • Improve Internal Communications
  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Increase Customer Life Time Value
  • Build Brand Awareness
  • Improve Digital And Social Presence
  • Launch New Products
  • Establish Thought Leadership
  • Manage Risk
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Persado Use-Cases and Business Priorities: Customer Satisfaction Data

Persado works with different mediums / channels such as Social Media, E-Mail, Facebook, etc.

Persado's features include Personalization, Alerts: Popups & Notifications, Landing Page, etc.

Reviews

"...Consistently, the subject lines generated by Persado outperform anything a human on our team could write, which leads to better open rates and more engagement with our promotions...." Peer review by Tim Taylor, Email Marketing Manager, RST Brands

Persado, Amplitude Analytics, Gainsight PX, Heap, C3 Metrics Attribution Data Cloud, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Persado

Top Industries

  • Retail
  • Marketing and Advertising
  • Internet

Popular in

  • Mid Market
  • Large Enterprise
  • Small Business

Persado is popular in Retail, Marketing And Advertising, and Internet and is widely used by Mid Market, Large Enterprise, and Small Business.

Comprehensive Insights on Persado Use Cases

How does Persado facilitate Engagement Management?

How can Persado enhance your Campaign Management process?

How can Persado enhance your Onboarding process?

Why is Persado the best choice for Content Management?

41+ more Business Use Cases

39 buyers and buying teams have used Cuspera to assess how well Persado solved their Conversion Rate Optimization needs. Cuspera uses 1294 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

Case Studies

COMPANY INDUSTRY CASE STUDIES
Persado case study

Global Clothing Retailer
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Case Study Global Clothing Retailer

How a Large Global Clothing Retailer Increased Order Rate 112% with AI

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Persado case study

Adorama
NA
Case Study Adorama

Adorama boosted engagement 163% with data science and a customer-centric strategy

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Persado case study

Online Audiobook Store
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Case Study Online Audiobook Store

How an Online Audiobook Store Increased Trial Sign-ups from their Web page by 22%

Read More

Video

Persado - Enterprise Generative AI at your fingertips.

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Frequently Asked Questions(FAQ)

for Persado

What is Persado?

Persado is an AI-powered message machine that provides its patented technology of the most optimized and best performing content for use in marketing creatives or messages to customers. Persado’s knowledge base stores tagged and scored words, phrases and images in 25 languages.

Persado provides the best performing content for a marketing creative by breaking down the content into 6 key elements, and then experimenting on message combinations to arrive at the best content. Persado Analytics provides insights on the reasoning behind the selection of the content enabling accountability in delivering results.

Persado provides a plug and play approach for installing the software into the marketing infrastructure removing the hurdles of data integration. Some of its features include emotional language personalization, AI that learns the brand voice, instant text and image generation for social media ads and more.

What is Persado used for?

Persado is a Conversion Rate Optimization Software mainly used by its customers to Scale Best Practices and Improve ROI by Engagement Management, Advertisement and Campaign Management .

What are the top features of Persado?

Personalization, Alerts: popups & Notifications and Landing page are some of the top features of Persado.

Who uses Persado?

Persado is used by Retail, Marketing And Advertising and Internet among other industries.

What are Persado alternatives?

Amplitude Analytics, Gainsight PX, Heap and C3 Metrics Attribution Data Cloud are popular alternatives for Persado.

Where is Persado located?

Persado is headquartered at 11 East 26th St New York NY, 10010.
lightning

Peers used Persado for engagement management and advertisement

Persado Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.34/5 ★

Read Reviews (314)
Analytics

4.70/5 ★

Read Reviews (147)
Custom Reports

4.49/5 ★

Read Reviews (100)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.34/5 ★

Read Reviews (314)
Analytics

4.70/5 ★

Read Reviews (147)
Custom Reports

4.49/5 ★

Read Reviews (100)

Software Failure Risk Guidance

?

for Persado

Overall Risk Meter

Low Medium High

Top Failure Risks for Persado

Persado News

Persado Wins 2024 MarTech Breakthrough Award For Email Marketing Innovation

Persado won the 2024 MarTech Breakthrough Award for Email Marketing Innovation.

14/08/2024 - source

Persado Feeds

AI 101: Natural Language Processing (NLP)

Before OpenAI’s GPT-3 burst onto the scene a few years ago with the first commercially available large language model (LLM), the modern consumer’s most likely interaction with the category of AI known as natural language processing (NLP) was customer service agents like “Ask Julie.� Amtrak introduced the virtual travel assistant in 2001 as an early...

The post AI 101: Natural Language Processing (NLP) appeared first on Persado.

20/02/2024 - source

Five AI Personalization Tools to Watch

Understanding customers’ individual needs and preferences has never been more critical for businesses striving to stay ahead in the competitive market. Marketing personalization is no longer nice to have. It’s a must-have for brands looking to optimize conversions and build customer loyalty. With advancements in artificial intelligence (AI), marketers now have a powerful arsenal of...

The post Five AI Personalization Tools to Watch appeared first on Persado.

15/02/2024 - source

Valentine’s Day Ads: The Emotional Evolution

Valentine’s Day ads are centered around showing appreciation for loved ones usually through gifts. According to data from the National Retail Federation (NRF), consumers plan to spend $25.8 billion on Valentine’s Day in 2024. That’s an average of $185.81 per person. Though spending on gifts for significant others is expected to reach a new high...

The post Valentine’s Day Ads: The Emotional Evolution appeared first on Persado.

12/02/2024 - source

Persado Profile

Company Name

Persado

Company Website

https://www.persado.com/

Year Founded

2012

HQ Location

11 East 26th St New York NY, 10010

Employees

101-250

Social

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Financials

SERIES C