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Top 38 Persado Alternatives
Amplitude Analytics
#1 Behavioral Platform for Product Analytics
Amplitude is a web and mobile analytics solution leveraged across industries by marketers, product managers, and CEOs to capture the customer behavior across platform, monitor insights and improve user engagement. ...
The product understanding and customer acquisition tool primarily offers Campaign Management, Goal Tracking, Multiple Site Management, Referral Source, Time on Site, Conversion rate , Pageviews, User Interaction, A/B Testing, Cohort Analysis, Funnel Analysis, Mobile In-App Events Tracking, Push Notifications, Retention Tracking, Revenue Tracking and Uninstall Tracking.
The product intelligence platform tracks user journey, analyses customer behavior, and segments them based on their browsing and buying pattern. Based on the data collected, it also provides insight on relevant business metrics, intent behind certain actions and other product related questions.
Gainsight PX
User Analytics and Product Engagement to Drive Growth
Gainsight PX is a User Analytics and Product Engagement Platform that enables to understand the users, collect feedback, and engage with users through walkthroughs and guides to drive onboarding and adoption. ...
It helps in determining which features correlate with high user satisfaction and long-term retention creates highly personalized engagement experiences based on user characteristics such as role, geography, historical product behavior, and more, takes action, and improves overall user experience and account health by triggering automated or in-person follow-ups based on responses to drive product success.
Its features include tracking usage data and integrating analytics and engagements, including retroactive tracking, codeless creation, native email integration, multiproduct capability, and advanced engagement.
Heap
Product Analytics software providing actionable insights and conversion Rate Optimization
Heap helps Product Managers build digital products in a smarter way with data collection and structured processes. It helps understand users, make data-driven decisions and enhance digital experience. It helps to enhance customer relationships and launch better products. ...
It helps build digital products by helping to understand how people interact with the product, features used, and what user behaviors connect with long-term value. These experiences help to make the right decisions about the product.
It is used to run endless experiments in the product, test new features, make changes, fix problems, and innovate on solutions. It also justifies the value of metrics and effectiveness obtained to the business and is an endless source of answers about the product.
Dynamic Yield
AI-Powered Omnichannel Personalization Platform ‚Dynamic Yield
Dynamic Yield is a personalization platform enabling personalization in all aspects of a customer’s journey and can be used by marketers, product teams, merchandisers or developers to provide personalized customer experiences, in businesses across various industries. ...
Dynamic Yield features include Customer Data Management, omnichannel personalization, content and product recommendations, and A/B testing with machine-led optimization.
Dynamic Yield enables scalable personalization across any channel, with numerous pre-built customer experience templates for personalization campaigns. It provides a measure on impact of digital interactions through a customer journey with its decision engine. An open architecture enables integration with the tools already in use.
Adobe Target
A/B & multivariate testing, omnichannel personalization, AI-powered automation & scale
Adobe Target is a personalization solution that allows data-driven marketers to experiment and create high-converting personalized experiences. Adobe Target is an optimized solution that makes it easy to identify users’ best content through tests that are easy to execute. Therefore, they can deliver the right experience to the right customer. ...
Adobe Target is a rule-based testing and targeting tool that makes it easier for marketers to identify the best content through a series of tests that are relatively easy to execute. Upon integration with analytics, it is used to generate reports that can be leveraged for targeted marketing offers, personalization, and UX testing. So, it helps marketers deliver truly engaging offers, experiences, and messages to the right customer base.
Adobe Target empowers organizations to analyze customer requests and preferences by leveraging insights from Adobe Analytics and is tightly integrated with many products of the Adobe Marketing Cloud. It enhances the digital experience by integrating offline data sources, such as order history, to augment visitor profiles.
Yieldify Conversion Platform
Platform - Yieldify | Customer Journey Tools
Yieldify Conversion Platform is a cloud-based customer journey optimization and conversion platform. The platform offers tools to engage customers at the optimal time with the relevant messages, content and integrates with most email service providers. It provides e-Commerce marketers with the tools to acquire, convert and retain new customers. ...
Yieldify Conversion Platform delivers a combination of website personalization and email remarketing, both driven by behavioral segmentation, helping drive conversions, increase lifetime value and much more. The scalable, customizable platform enables brand marketers to insert personalized touchpoints and gives them full control of the online customer experience.
The data-driven solution takes a holistic approach to the customer journey, enabling brands to identify how consumers interact with a brand, discover causes of cart abandonment and encourage customers to spend more. The platform includes a campaign builder that enables brands to deliver a customer experience that generates measurable value through behavioral triggers, flexible formats and dynamic content.
Algolia
Fast, reliable and modern search and discovery
Algolia is a search engine that helps businesses to quickly create relevant, scalable, and lightning-fast search and discovery experiences. It helps to acquire customers and manage relationships. ...
It’s a web search product available through a SaaS model with reliable infrastructure, performant APIs, and easy to use documentation. Its commodity products Docsearch and Talksearch help in search at no cost and get the relevant material by browsing the clients' talks and search for any topic the client is interested in.
Some of the features that Algolia include are its search API for fast and relevant search, analyze the user opportunities, automatically extract and enrich website content, and many more.
FullStory
FullStory - Digital Experience Analytics, Session Replay, Heatmaps
FullStory is a web-based digital intelligence system that helps optimize the client experience. It enables users to track and monitor each customer activity. The software helps its clients improve digital experience for their customers by pinpointing when, where, and how user struggle is affecting business revenue and retention.From clicks to page transitions, everything is indexed automatically. The indexed information is accessible to the entire team, which can be used to help drive business decisions. ...
FullStory automatically discovers, analyzes, and ranks improvement opportunities so that users can confidently focus on the improvements that will yield the greatest benefits. . FullStory account is equipped with a robust suite of tools to manage privacy, consent, and selective exclusion of on-screen text. It makes apps smarter and most critical workflows snappier.
Hotjar
Hotjar - Heatmaps, Visitor Recordings, Conversion Funnels, Form ...
Hotjar is a behavior analytics and user feedback service that helps to understand the behavior of the website users and get their feedback. It helps to acquire customers and enhance customer relationships. ...
Hotjar is an easy-to-use service that combines analysis and feedback tools to understand what’s happening on the site through tools such as heatmaps, session recordings, and surveys.
Some of its features include understanding visitor motivation and desire, identify usability issues on the fly and issues the visitors encounter, finding opportunities for improvement and testing based on visitor behavior on the website, form analysis and many more.
VWO
All-in-One A/B Testing and Conversion Optimization Platform
VWO Optimization Platform helps to improve key business metrics by empowering to easily discover insights, test ideas, and improve engagement across the entire customer journey. It helps to improve sales and revenue and acquire customers. ...
VMO enables to optimize the entire audience journey by optimizing both web and messaging experiences, uncovering blockages in the customer journey using VWO insights, gathering, and organizing the insights in the VWO plan, collaborating with the team to convert them into data-backed hypotheses and prioritizing and execute the optimization roadmap through VWO testing.
It helps to continuously improve KPIs including features like conversion growth by rapidly testing tons of new ideas, diagnosing problem areas in the visitors’ experiences, keeping the visitors engaged with automated marketing campaigns through web push notifications, and Facebook Messenger and many more.
Instapage
Instapage - The Advertising Conversion Cloud‚
Instapage is a Conversion Rate Optimization Software. Instapage is a service that lets to build landing pages for online marketing and promotion campaigns with ease. It offers features such as A/B ...
The Instapage platform has five tools that provide an end-to-end solution: landing page builder, integrations ecosystem, publishing tools, optimization & analytics system, and a team/client collaboration layer. Instapage provides the collaboration solution for streamlining the design review process.
ClickFunnels
ClickFunnels™ - Marketing Funnels Made Easy
Clickfunnels is an online sales funnel platform designed for entrepreneurs to help them market, sell and deliver their products. It removes the complexity of online marketing by helping the sales team create various sales funnels from the varied Smart Sales Funnels options. ...
The tool helps the businesses create their website inside of a sales funnel and attract customers. The primary features include custom domains, flexible and customizable sales funnels, Follow-Up Funnels, one click upsell, List Building Opportunities and affiliate program creation through backpack.
The tool offers multiple types of sales funnels each designed for an exclusive customer target, for webinars, membership sites, sales, and other subscriber lists.
Pendo
Understand and Guide Your Users
Persado and Pendo both focus on Conversion Rate Optimization, but they cater to different audiences and needs. Persado emphasizes engagement management and AI-powered features for marketing teams, while Pendo offers extensive customer feedback management and analytics for broad enterprise applications. Persado's focus is on retail and marketing industries, using channels like social media and email. Pendo has a more diverse industry reach, with strong user engagement and product management capabilities. Both products offer robust vendor support, but Pendo provides more variety in support options. Each product aligns with distinct strategic business goals and operational requirements. ...
Heap
Product Analytics software providing actionable insights and conversion Rate Optimization
In the Conversion Rate Optimization category, Persado and Heap offer unique approaches tailored to different business needs. Persado excels in brand engagement and market share growth, with strong AI capabilities for digital marketing and content management. It suits enterprises in retail and marketing sectors. Heap, on the other hand, emphasizes data analytics and customer relationship enhancement, catering to large enterprises across diverse industries like retail and IT. Both offer comprehensive support, but choose based on your need for AI-powered marketing or robust data analytics. ...
Leadpages
Leadpages Landing Page Builder & Lead Gen Software
Leadpages is a landing page builder tool. Leadpages is a cloud-based landing page builder and lead generation solution designed for small and midsize businesses. It helps them publish landing pages, drive web traffic and capture new leads for their marketing campaigns. ...
The Primary Features of Leadpages include a page builder and editor, custom templates, ROI tracking and more. Leadpages enables marketers to create mobile-responsive landing pages and pop-up boxes using customizable templates. It offers an integrated Facebook ad-builder tool to pull content from Facebook pages and create marketing ads. The solution offers a variety of customer targeting and segmenting tools to create and run campaigns for a dedicated audience.
Leadpages helps businesses connect their campaigns with other marketing tools such as webinar platforms, payment processors, email automation and more. Users can also view the performance of their campaigns through a real-time dashboard and analyze their ROIs.
WalkMe Digital Adoption Platform
WalkMe‚ - Digital Adoption Platform
WalkMe Digital Adoption Platform is well-suited for larger organizations focusing on customer engagement and relationship management. It offers comprehensive vendor support and is widely used across various industries, particularly in tech sectors. Meanwhile, Persado caters to digital marketing needs with strong AI-driven content management, targeting enterprises in retail and advertising. It's a smaller-scale solution with focused features in marketing content, ideal for businesses looking to enhance brand engagement. ...
Amplitude Analytics
#1 Behavioral Platform for Product Analytics
Amplitude Analytics and Persado serve the Conversion Rate Optimization category with distinct strengths. Amplitude Analytics excels in analytics and custom reporting, appealing to technology-heavy sectors like software and internet companies. Persado stands out with its AI-powered features, designed for creative industries like retail and marketing. Both offer comprehensive engagement management, but Amplitude leans towards large-scale enterprises while Persado suits a smaller business model with a focus on brand engagement. ...
Dynamic Yield
AI-Powered Omnichannel Personalization Platform ‚Dynamic Yield
Dynamic Yield and Persado both enhance Conversion Rate Optimization but cater to different needs. Dynamic Yield excels in robust analytics, custom reporting, and a diverse range of integrations, supported by 24/7 service. It suits mid to large enterprises, especially in retail and sports. Meanwhile, Persado offers AI-strong features and core capabilities for brand engagement improvement, backed by personalized email and social media strategies. It's suitable for enterprises seeking improved brand engagement with comprehensive AI-driven insights. ...
crazyegg
Crazy Egg Website Optimization | Heatmaps & A/B Testing
Crazy Egg is a website optimization tool for enterpreneurs, product managers and business owners to increase sales, subscriptions etc It is primarily used to provide visual reports such as heat ...
Crazy egg helps to manage the website effectively, by monitoring recordings of customer interactions, conduct A/B testing. The visual dasboards help to establish key metrics and understand better on customers / anyone, who have accessed the websites
FullStory
FullStory - Digital Experience Analytics, Session Replay, Heatmaps
Persado and FullStory offer diverse solutions in the Conversion Rate Optimization space, catering to different business needs. Persado focuses on enhancing brand engagement and facilitating digital marketing through AI-powered content management. It's ideal for enterprises seeking improved ROI and market share growth. In contrast, FullStory is centered on enhancing customer relationships and digital presence with robust analytics and customer feedback tools, appealing to the broader market from small to large enterprises. Both offer varied vendor support and integration capabilities, reflecting their unique operational fit. ...
Mouseflow
Session Replay, Heatmaps, Funnels, Forms & User ...
Mouseflow is a customer experience tool with many features designed to understand how people interact with users' websites. It offers the standard session recordings, heat maps, form analytics, and surveys to collect information from visitors on certain pages. ...
Mouseflow provides session replay to track clicks, mouse movement, scrolls, form fill-out, inactivity, and recorded activity for web and mobile visitors. It also supports heatmaps web engagement and filters data based on responsive layouts, A/B tests, and custom date ranges. It tracks on-page activity leading up to a specific goal like signup or checkout and enable segmentation funnels. It monitors form data to uncover where users dropped off, where users stopped on a form, and where users interacted with form input more than once. Mouseflow enables custom survey creation so marketers can trigger popup surveys to capture visitor feedback
Mouseflow’s funnels feature that makes it easy to hone in on specific sessions that dropped out of the conversion funnel and watch those recordings to see what went wrong. It enables the integration and the script gets added to the site automatically.
Landingi
Landing Page Builder for non-programmers
Landingi is a landing page builder for marketing,sales teams to generate more leads and increase number of customers and customer engagement. Landingi helps teams to create and optimize the landing ...
Landingi comes with drag and drop landing page editor for creating landing page without coding, it offers templates, dropdown menus, and tools to customize squeeze page. It provides google analytics for a total view of the customer experience. It offers lead generation software you can analyze and manage all your leads, it comes with integration to solutions like Mailchimp, HubSpot, Salesforce and more.
Algolia
Fast, reliable and modern search and discovery
Algolia and Persado are both in the Conversion Rate Optimization realm, with each offering unique advantages. Algolia excels in integration and custom reports, ideal for large tech enterprises. Persado focuses on AI-powered engagement and advertising, catering well to marketing and retail sectors. They both support crucial business goals and offer robust support options, but their distinct features and customer segments highlight their differing strengths. ...
AB Tasty
All-in-one CRO Solution - Personalization & A/B Testing - AB TASTY
AB Tasty is a Conversion Rate Optimization Platform that helps brands to build better user experiences and unlock new levels of possibilities, faster. It helps to increase sales and revenue, improve ROI, and build brand awareness. ...
AB Tasty an easy-to-use platform helps to kickstart campaigns in days which helps to get to a higher ROI faster. With embedded AI and automation, experimentation, personalization, and feature management platform lets marketing, product, and tech teams to create richer and faster digital experiences for customers and unlock new levels of possibility in the business to take a faster route.
Some of its features include A/B, split and funnel testing, personalization campaigns, visual and code editor, preview for QA, support for dynamic websites, reports and analytics, and plenty more.
Lucky Orange
Real-Time User Recordings
Lucky Orange is a conversion optimization platform that helps to answer why the visitors that visit the site never turn into customers. It helps to acquire customers and enhance customer relationships. ...
Lucky Orange helps in analyzing driving traffic and behaviors on the site, create a recording of every visitor to your website, heatmaps to show the people reading and interact with the site, integrates with the existing website and works seamlessly across multiple devices and more.
Some of its features include unlimited recording, heat maps and concurrent visitors, automatic HTTPS/SSL support, customizable privacy settings, unlimited chat transcripts and many more.
UserZoom UX Insights Platform
UserZoom | User Experience Research and User Testing Platform
UserZoom is a user experience research platform that can test and measure user experience on websites, apps, and prototypes. It's an actionable UX insight for a better digital experience. It helps to launch new products and improve ROI. ...
UserZoom accelerates the digital transformation journey with agile UX insights. It enables fast, confident decisions at every stage of the product development lifecycle. It understands user needs before building a new product or service, validates and optimizes design concepts and prototypes, quantifies digital experience and benchmark against competitors.
UserZoom platform includes a fully-integrated participant sourcing engine to automate every step of the UX design process, making it faster and more efficient for organizations to get the UX insights they need from the participants that matter. It captures quantitative and qualitative UX insights and metrics to triangulate digital experience and make informed decisions and collaborate on actionable insights across the organization with automated dashboards, analysis, and integrations.
Webtrends Optimize
AB Testing and Website optimization
Webtrends Optimize is an enterprise-grade experimentation platform with a suite of website optimization tools to enhance visitors' digital experience and help businesses to increase online conversions. ...
Webtrends Optimize helps develop website optimisation strategy and the delivery of these tactics, ranging from simple AB test button colour changes right through to one-to-one personalisation and advanced testing techniques. Webtrends Optimize's Mutual Exclusions feature helps to control a user's exposure to multiple experiments by using mutual exclusion rules.
Webtrends Personalization provides tools for enhancing customer experiences by providing insights on past visits to the site, that enables tailoring content to their needs on future visits. The Target feature helps to Identify key segments and target each of them with a specific experience. The survey tools ranging from on-site surveys to snap-shot to complex multi-question format enables getting instant reactions on the customer experience.
Gainsight PX
User Analytics and Product Engagement to Drive Growth
Persado is well-suited for businesses focused on deepening brand engagement and optimizing digital strategies across channels such as email and social media. Gainsight PX excels for enterprises aiming to enhance customer relationships, manage feedback, and streamline workflows, particularly within the software and IT sectors. Both solutions cater to unique industry needs and operational scales, indicating their specialization within conversion rate optimization. ...
Adobe Target
A/B & multivariate testing, omnichannel personalization, AI-powered automation & scale
Adobe Target excels in providing comprehensive conversion rate optimization tools, with a strong focus on analytics and custom reporting, making it ideal for businesses seeking to enhance customer relationships and increase sales. Persado stands out for its AI-powered features and its ability to improve brand engagement and ROI, particularly appealing to enterprises in retail and marketing industries. ...
Acoustic Insights
Supercharge your customer analytics with AI
Acoustic Insight is a digital marketing experience solution that utilizes smarter analytics to optimize customer experience, attract visitors, engage them, and convert them into loyal customers. ...
The solution helps in understanding the customer journey on multiple levels, identifying and visualizing all possible touchpoints that influence a buying decision, and figuring out why customers leave pages and how to pull them back.
Some of its features include converting online actions into customer insights, inspiring greater customer loyalty, optimize the experience for increased engagement, instead of spending time recreating issues.
Omniconvert
The website conversion optimization tool for smart marketers - Omniconvert
At Omniconvert, we empower Direct to Consumer businesses worldwide to create customer experiences that matter. From acquisition to delivery and retention. To the consumers, for the consumers. The methodology sets the products and services apart: by strongly believing in ...
being data-driven and consumer-centric in a world where too many eCommerce companies are shooting in the dark. To this end, Omniconvert has created the Customer Value Optimization Methodology - a methodology aimed at improving Customer Lifetime Value - #CVO. Omniconvert built Software products and the Managed Services branch with the CVO methodology in mind.
At the same time, Omniconvert is passing on the CVO methodology through the CVO Academy: a CVO course platform where global leaders & experts contributed to creating an all-encompassing course for Customer Value Optimization.
Omniconvert is a growth enabler for serious eCommerce companies looking to become customer-centric. It helps to optimize the customer journey with data-driven decisions …because telling them to buy, buy, buy only gets vanity metrics.
Behind the motto of being data-driven is talent. We’ve been doing this for years. Omniconvert has helped global eCommerce companies become customer-centric through advanced segmentation algorithms, AB testing, web personalization, and web surveys.
Omniconvert has stuck its necks into data, identified barriers, X-ray tech-wise, got insights, hypothesized, prioritized potential and effort, monitored conversions, learned and iterated.
Meet Omniconvert at the intersection of creativity, integrity, and tech.
We work with companies such as Orange, Avon, Decathlon, and Whirlpool, being ranked as “High Performer” by G2Crowd (industry barometer)
Omniconvert Technology
* EXPLORE - A/B testing, web personalization & behavior insight surveys
* REVEAL by Omniconvert - a customer intelligence platform for midsize and big online players that helps them become customer-centric.
* ADAPT by Omniconvert (beta version) - an ML-based optimization platform that aims to improve the time to create AB testing experiments 25 times & to increase the revenue per visitor for eCommerce websites on autopilot. This project is backed by EU funding.
Get a trial of the software Explore and Reveal by visiting the website http://omniconvert.com/
Quantum Metric
Digital Intelligence Platform
"Quantum Metric fills a gap left by traditional analytics tools: providing behavioral data at scale. Surfacing insights easily across our website and app, whether in the booking flow or loyalty program management, is incredibly valuable to the busine...ss—particularly as it helps us focus our efforts on what matters most.
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- Jacquelyn D
Convert Experiences
A/B Testing Tool & Website Personalization solution
Convert Experiences is a platform that provides businesses the ability to conduct A/B testing, multipage, and multivariate testing that may be used for making data-driven decisions. Convert ...
Convert Experiences feature include A/B testing, split testing, visual editor, unlimited subdomains, unlimited personalization traffic, unlimited projects and collaborators, optimize product pages by category, rich reporting and solid stats, advanced targeting, post segmentation, advanced DMP profiling, personalization, API integration, and more.
