Home Marketing Automation Salesforce Account Engagement (Formerly Pardot) Salesforce Account Engagement (Formerly Pardot) Alternatives
Salesforce Account Engagement (Formerly Pardot): Reviews, Testimonials and Expert Opinions
(21845)Marketing Cloud Account Engagement with marketing and sales alignment
Top 18 Salesforce Account Engagement (Formerly Pardot) Alternatives
Adobe Marketo Engage
Marketing Automation Software for lead management and B2B marketers
Adobe Marketo Engage is a Marketing Automation Software and is a complete solution for lead management and B2B marketers who are looking to transform customer experiences by engaging across every stage of complex buying journeys. The Adobe Marketo marketing automation solutions aim to help business users generate more high-quality sales leads and win more business with less manual effort to improve marketing return on investment (ROI). ...
Key feature of Adobe Marketo Engage includes: Create, automate and measure campaigns across channels, Account Insights & Profiling, Identify the right target accounts using data and AI, Engage customers with relevant conversations in minutes, Communicate with customers wherever they are, Integrate social to find customers and make them advocates, Target the right customers with personalized display ads, Interact dynamically with customers on website, Drive more pipeline faster with Sales and Marketing coordinated engagements.
Adobe Marketo Engage provides native integrations with leading CRM platforms, including Salesforce and Microsoft Dynamics, which help sync both marketing team and sales team for better collaboration and awareness. Marketing automation tools within software facilitate the creation of long-term relationships with customers through the creation and deployment of cross-channel marketing campaigns. Email marketing campaigns can be automated in addition to tools such as event triggers, A/B testing for campaigns, automatic member updates, performance reports and dashboards, tailored in-app mobile messages, location tracking, visitor behavior tracking, and much more.
ActiveCampaign
CXA Platform to engage with their customers
ActiveCampaign helps small teams power big businesses with the must-have platform for intelligent marketing automation. Customers from over 170 countries depend on the active campaign’s mix of pre-built automation and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. ...
ActiveCampaign holds the highest customer satisfaction rating among Marketing Automation, E-Commerce Personalization, Landing Page Builders, and CRM solutions on G2.com and is one of only a handful of software solutions with over 10,000 positive reviews. ActiveCampaign has also been named the Top Rated Email Marketing Software on TrustRadius. Learn more and start your free trial at ActiveCampaign.com.
Act-On
An automated Growth Marketing Platform
Act-on is a Marketing Automation software which enables Marketing professionals across industries such as Banking, Wealth Management, Insurance, Manufacturing, Technology and agencies to build effective marketing campaigns that achieve higher Return on Investment (ROI) ...
It is primarily used to bring in new customers and engage effectively with existing ones, using e-mail, call, sms, webinars, website and social media channels.
Act-on hepls to create personalized automated mail campaign, using predictive e-mail technology. By using AI-driven content recommendations on the website, right content is delivered at the right time to the website visitor and ensures better engagement. The campaign reports are available in interactive dashboards using BI & data visualization, which helps to derive better business insights
Oracle Eloqua
Oracle | Integrated Cloud Applications and Platform Services
Oracle Eloqua is an intelligent Campaign Orchestration software for B2B marketers enabling creation of optimized, personalized campaigns across online and offline channels. Oracle Eloqua provides ...
Oracle Eloqua features Cross-channel Campaign Orchestration to create dynamic, cross-channel campaigns that intrigue buyers and intelligently adapt the experience. Oracle Eloqua's Targeting and Segmentation feature can unite online and offline behavioral and firmographic data from multiple channels or sources to inform, build, filter and segment audiences. Lead Management and Scoring, Sales and Marketing alignment and Marketing measurement providing reporting on marketing impact are the other Eloqua features.
Sharpspring
Sales & Marketing Automation Platform to boost conversions and deliver results.
SharpSpring is a sales and marketing automation platform for sales and marketing team to drive more leads and increase sales. It primarily helps with campaign management, blog development, ...
It comes with built in analytics and automation capabilities for campaign management, sales automation and dynamic form building.
GetResponse
Marketing Software for Small Businesses by GetResponse
GetResponse is a comprehensive marketing automation platform for marketing teams to boost sales, increase revenue and increase traffic to your website. GetResponse helps marketing teams to create ...
GetResponse comes with powerful email templates to send responsive emails, it offers scoring and tagging marketing automation to know the customer behavior in detail, using GetResponse automation workflows teams can automate marketing communications and build a complete marketing campaign with ready-made funnels.
HubSpot
Marketing Automation Software for inbound marketing and sales
Hubspot is a Growth Platform consisting of a stack of Marketing, Sales and Service software. It includes a Marketing Hub, Sales Hub, Service Hub and a free CRM module. It can be used by Sales Leaders, Marketers, Customer Service Teams, Business Owners, and Operations Managers. ...
Hubspot CRM includes automated Sales pipeline data in a dashboard format, updated in real-time, Sales tracking tools, email templates, updated contacts list, live chat and more.
Hubspot Marketing Hub includes landing pages and email templates for content creation, diversion of web-traffic to key pages, drip-campaigns and email tools for converting leads into customers. Hubspot Marketing Hub features also include Marketing automation tools, customising content and campaigns to increase leads and referrals and customer conversions.
Hubspot Sales Hub features include automated follow-up emails, live chat with prospects and leads, website visitor information in real-time, predictive lead scoring and pipeline management.
Hubspot Customer Service includes tools for enhancing customer experience such as one universal Inbox that brings in sync communication from all channels, automated and self-service customer help tools.
Klaviyo
Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth
Klaviyo is a Marketing and E-mail Automation software for online / e-commerce businesses, (entrepreneurs, marketers, brand managers, product managers, digital marketers), to grow their sales. It can be used by businesses of any size, ranging from start-ups to large enterprises. ...
The software helps the business owner understand the customer better by building customer profiles, segmenting them, analyzing them and engaging with them effectively using various campaigns such as call, email and social media, with a data-driven analytical approach.
Some salient features include One-click integrations, ROI-based reporting, E-mail Personalization, profiles segmentation, customer analytics, pre-built autoresponders, Facebook advertising, website tracking, dynamic data blocks, product recommendations, custom activity fields, drag-and-drop email design, smart sending, responsive e-mail templates, E-mail newsletters, automated list imports, real-time tracking of e-mail campaigns and AB Testing to optimize.
Ontraport Marketing Automation
Ontraport | Marketing Automation Platform to create campaigns for any aspect of customer lifecycle
Ontraport Marketing Automation platform guides contacts through marketing funnel. It creates automated experiences, personalize responsive customer journeys and build a fully integrated campaign. It helps to improve on ROI, sales & revenue. ...
Ontraport’s marketing automation software seamlessly connects to every other aspect of marketing effort. Emails are sent to leads and customers, the landing pages are used to showcase products and services, the ecommerce functionality is used for selling online, and CRM houses all leads’ information all in the same platform as the marketing automation that ties it all together. This all-in-one functionality equips business to create complex, customized marketing that improves business growth.
With the ability to incorporate both online and offline assets into one campaign map, Ontraport allows to fully coordinate the entire customer experience. Integrate email messages, SMS texts, internal tasks, digital ads, landing pages, opt-in forms and much more to create complete automated funnels.
ClickDimensions
The only unified marketing, analytics and services platform in the market for organizations that use Dynamics.
ClickDimensions is a Marketing Automation Software. It is natively created for and built into Microsoft Dynamics 365 to help marketers attract leads, close sales and engage customers. ...
ClickDimensions’ features include campaigns automation, email marketing, web form creation, event management, web intelligence, lead scoring and landing pages. The solution’s rich functionality for web intelligence, lead scoring, campaign automation, nurture marketing and social discovery allows marketers to discover those who are interested in their products, qualify leads and pass them to salespeople. Latter will elaborate on the relationships and convert opportunities into customers.
ClickDimensions’ campaign automation allows businesses to build multi-channel and automated campaigns using a drag-and-drop interface. Email marketing helps businesses create and send bulk HTML emails with all send, open, click and bounce data reporting at an aggregate and individual level. Webform helps in collecting data of visitors and linking it with CRM records while event management helps in tracking contacts and leads registrations.
Drip
The Ecommerce Revenue Engine
Drip is a marketing automation platform for marketing teams to increase customer engagement and revenue. Drip helps teams to build personalized marketing experiences, drive meaningful engagement ...
Drip comes with tags, events and custom fields to keep a tab on how customers are interacting with the store. Drip's prebuilt workflow helps in automatically engaging with folks at a critical moment. It offers dashboards that help in viewing must-have engagement metrics, analytics.
lemlist
Run Your Entire Customer Support Processes in Slack. Generate 3X more leads on your website with our Live Chat and become loved by your Customers
lemlist is a cold email tool powering sales teams, agencies, and B2B businesses to personalize and automate outreach campaigns. It helps to acquire customers and enhance customer relationships. ...
lemlist helps to connect email account in seconds and build warmer relationships with prospects. It also supports with ready to use cold email templates, integrating with the favourite tools and custom API.
Features of lemlist include sending personalized text and images, automated sequences, CRMs, Zapier integrations, dynamic landing pages, targeted follow-ups, and many more.
Reply Sales Automation
AI-powered sales engagement platform that automates and scales multichannel outreach
Reply is an AI-powered sales engagement platform that helps sales teams find new leads, engage them through multichannel outreach, and create endless opportunities at scale while keeping the personal touch. ...
Reply comes with a built-in AI sales assistant powered by ChatGPT that generates personalized sales emails in 50+ languages, designs tailored outreach sequences, and then handles responses by answering queries and booking meetings on your behalf.
From building targeted prospect lists with its free 140 million+ contact database to booking calls right through the platform, Reply allows you to automate the entire sales process, from finding clients to closing deals.
Makesbridge
Marketing Automation & Lead Nurturing Platform to increase sales and marketing results
Makesbridge is a marketing automation software that offers a comprehensive feature set and combines mass email, sales automation, and business intelligence into a single package. Makesbridge ...
Makesbridge offers a reliable email marketing platform that helps users achieve their marketing goals. Email marketing automation allows to save time and make a series of touchpoints with prospects. Makesbridge is integration-ready with these business applications and software such as Google Drive, Salesforce, Facebook, and LinkedIn, allowing to extend Makesbridge functionality and streamline many of marketing processes.
OM3 Email Marketing Platform
Email marketing automation that’s smart, fast, and loaded with the right features.
OM3 Email Marketing Platform is email marketing automation that's smart, fast, and loaded with the right features and services. It helps to acquire customers and increase sales and revenue. OM3 ...
Some of its features include drag and drop email campaign creation, Reporting for Data-Driven Email Marketers, email automation to follow-up leads, integrations to leverage data, and many more.
Delivra
Marketing automation that's straightforward to measure success
Delivra is an email platform that designs custom solutions to help marketers and agencies automate highly personalized, event-driven campaigns that increase the long term loyalty and lifetime value of their customers. ...
Delivra creates email campaigns for customers, tracks results of promotion campaigns and measures the return on investment. It provides both pre-defined as well as custom email templates that can be sent to potential customers based on their profile data. The tool can send automated thank you emails, birthday coupons and product promotion newsletters to select customer segments.
Delivra features include Build effective campaigns, reach the audience and keep it growing, and Improve marketing strategy with insights and teamwork, Drag-and-drop editor, email templates, email previewer, SMS messaging, List building, Segmentation, Preference center, Engagement scoring, Social share, marketing automation, email nurturing, A/B testing, insights and reports, and more.
