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Salesforce Social Studio: Use-Cases, Insights and Reviews | 2024 Cuspera

Name: Salesforce Social Studio
Brand: Salesforce Social Studio
Rating: 3.83 (3231 reviews)

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Salesforce Social Studio | All-in-one social media marketing and management suite — and connect enriched social data

AI Powered

Salesforce Social Studio Overview

Salesforce Social Studio helps improve engagement and grow revenue. Marketing software solutions from Salesforce Marketing Cloud aid in winning customers.

Use Cases

Customers recommend Social Media Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Salesforce Social Studio.

Other use cases:

Content Management
Workflow Management
Campaign Management
Social Media Marketing
Advertisement
Collaboration
Contact List Management

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Business Priorities

Enhance Customer Relationships and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Salesforce Social Studio.

Other priorities:

Acquire Customers
Build Brand Awareness
Improve ROI
Increase Sales & Revenue
Improve Brand Engagement
Enter New Markets Internationally Or Locally
Scale Best Practices
Improve Efficiency
Grow Market Share
Improve Internal Communications
Establish Thought Leadership

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Salesforce Social Studio Use-Cases and Business Priorities: Customer Satisfaction Data

Salesforce Social Studio works with different mediums / channels such as Social Media. and E-Mail.

Salesforce Social Studio's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Salesforce Social Studio support capabilities include Email Support, 24/7 Support, AI Powered, etc. also Salesforce Social Studio analytics capabilities include Analytics, and Custom Reports.

Reviews

"...manage all our social marketing and support the tool is very powerful ,..." Peer review by mehdi w., Information Technology and Services

Salesforce Social Studio, Nimble CRM, Nutshell CRM, Sharelov, Adobe Premiere Pro, etc., all belong to a category of solutions that help Social CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Salesforce Social Studio

Top Industries

Marketing and Advertising
Computer Software
Education

Popular in

Large Enterprise
Mid Market
Small Business

Salesforce Social Studio is popular in Marketing And Advertising, Computer Software, and Education and is widely used by Large Enterprise, Mid Market, and Small Business.

Comprehensive Insights on Salesforce Social Studio Use Cases

What Are the key features of Salesforce Social Studio for Engagement Management?

Salesforce Social Studio Engagement Management allows businesses to track and analyze customer engagement across various social media channels. It offers comprehensive features for publishing, engaging, and analyzing social media activities, providing insights into customer interactions and campaign performance. However, limitations exist in the synchronization of tags and engagement splits between different sections of the platform.

"...Deploy a single platform for all social media engagement across every department in your company...." Engage Customers with Social Media Marketing

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What benefits does Salesforce Social Studio offer for Communication Management?

Salesforce Social Studio facilitates social media management through features like monitoring, listening, and publishing across multiple channels. The platform also enables planning and scheduling of content for future publishing. However, limitations exist in terms of consistent browser compatibility for email design and previewing. The platform further allows for integration with CRM contacts on various platforms for targeted communication.

"...I have tried using salesforce back when I was working in a publishing company doing outbound sales calls...." Peer review by Leilani Grace Digamon

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How does Salesforce Social Studio address your Content Management Challenges?

Salesforce Social Studio facilitates content management by enabling content sharing, approvals, and distribution across teams and business units. The platform assists in planning and publishing content, supporting both short-term and long-term marketing goals. While Social Studio offers several content management capabilities, limitations exist in its speed and ease of use for bulk post deletion and content editing.

"...By analyzing conversations, brands can curate content that best resonates with their audience...." 21 best social media analytics tools

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How can Salesforce Social Studio optimize your Workflow Management Workflow?

55+ more Business Use Cases

50 buyers and buying teams have used Cuspera to assess how well Salesforce Social Studio solved their Social CRM needs. Cuspera uses 3231 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social CRM needs.

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
Baptist Health South Florida	NA	CASE STUDY Baptist Health South Florida Learn how the healthcare provider turns disparate data into a complete patient view at scale. Read More
Air India Transportation/Trucking/Railroad	Transportation/Trucking/Railroad	CASE STUDY Air India Air India improved agent productivity and customer service with Einstein, handling 550,000 monthly service cases and aiming for a 30% market share within 5 years. Read More
Best Buy Canada	NA	CASE STUDY Best Buy Canada Best Buy Canada boosts customer experience ratings by building stronger relationships. Read More

Frequently Asked Questions(FAQ)

for Salesforce Social Studio

What is Salesforce Social Studio?

Salesforce Social Studio is a marketing cloud that administers marketing strategy across all social media channels. It helps businesses tap into the power of social media in their marketing, customer service, and sales organizations. It helps to improve digital and social presence and build brand awareness.

It helps to analyze conversations of industry and users from any source, responds to social posts, manage the community, and provides customer support, creates and approves content for multiple social networks and accounts, and monitor live displays of marketing, sales, and service activity.

Some of Salesforce Social Studio features include gaining relevant feedback across marketing, service, and sales campaigns, monitoring audience discussions using machine-learning sentiment analysis and image recognition to extract meaningful insights, provide customer service via social channels, boost high-performing social posts with built-in social advertising and many more.

What is Salesforce Social Studio used for?

Salesforce Social Studio is a Social CRM Software mainly used by its customers to Enhance Customer Relationships and Improve Digital And Social Presence by Social Media Management, Engagement Management and Communication Management .