Smartly.io Overview

Smartly.io offers a unified AI-powered advertising platform designed to enhance the entire advertising cycle. It integrates all aspects of ad creation and management into a single workflow, allowing businesses to achieve better results more quickly. The platform's AI capabilities streamline the process, enabling precise targeting and optimization of ad campaigns across search and social media channels. Smartly.io is recognized for its effectiveness in driving growth and innovation, making it a trusted tool for brands looking to elevate their advertising strategies. This platform is ideal for businesses seeking to improve ad performance and efficiency through advanced automation and data-driven insights.

Use Cases

Customers recommend Advertisement, Campaign Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using Smartly.io.

Other use cases:

  • Social Media Management
  • Workflow Management
  • Collaboration
  • Digital Marketing
  • Training & Onboarding
  • Social Media Marketing
  • Creative Agency
See all use cases See less use cases

Business Priorities

Improve Efficiency and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Smartly.io.

Other priorities:

  • Acquire Customers
  • Build Brand Awareness
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Grow Market Share
  • Launch New Products
  • Improve Internal Communications
  • Improve Brand Engagement
See all business priorities See less business priorities

Smartly.io Use-Cases and Business Priorities: Customer Satisfaction Data

Smartly.io works with different mediums / channels such as Social Media. Facebook. and Video.

Smartly.io's features include Templates, Personalization, Dashboard, etc. and Smartly.io support capabilities include Email Support, Phone Support, Chat Support, etc. also Smartly.io analytics capabilities include Analytics, and Custom Reports.

Reviews

"By using Smartly.io, we are able to align the look and feel of the client's brand assets across different platforms. Streamlining the process between creative production and reporting, the tool enables us to optimise creatives at scale, resulting in... a strong increase in performance of vanHaren's campaigns." - Nikki Gruijters

Peer review evidence (same sources as the product rating summary)

"...2) automated naming templated that are very useful to limit mistakes and keep reporting clean 3) different kind of automated rules for example for sending ads online and offline or changing the settings bsed on a set of rules, also we use rules to notify us about spending changes or big variations in performance...." Peer review by Ksenia E, Web Marketing Team Leader YOOX
"...Catalog management, scaling campaigns across markets, cross-account reporting...." Peer review by Stefano P, Paid Social Specialist
"...Smartly solves a wide range of business problems, from simplifying reporting with their Pivot Table API; 3rd party (e.g. Google Analytics) reporting and optimisation; dynamic creative to showcase the best sellers in premium-feeling videos, images and canvases as well as providing round-the-clock support to help solve any issues with setups or bugs (a FAR sight better than the Facebook support that is typically offered)...." Peer review by Agency

Smartly.io, Optmyzr, ROI Hunter, Wordstream, adverity, etc., all belong to a category of solutions that help Search and Social Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Smartly.io streamlines creative to campaign processes on a single platform. Performance is driven efficiently across major channels.

Popular Business Setting

for Smartly.io

Top Industries

  • Retail
  • Internet
  • Apparel & Fashion

Popular in

  • Mid Market
  • Enterprise
  • Large Enterprise

Smartly.io is popular in Retail, Internet, and Apparel & Fashion and is widely used by Mid Market, Enterprise, and Large Enterprise.

Smartly.io Customer wins, Customer success stories, Case studies

How can Smartly.io optimize your Campaign Management Workflow?

How efficiently Does Smartly.io manage your Helpdesk Management?

How does Smartly.io address your Social Media Management Challenges?

How can Smartly.io enhance your Workflow Management process?

79 buyers and buying teams have used Cuspera to assess how well Smartly.io solved their Search and Social Advertising needs. Cuspera uses 2175 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Search and Social Advertising needs.

CUSTOMERS TESTIMONIALS
Smartly.io testimonial

Nikki Gruijters

Social Advertising Specialist

Greenhouse

By using Smartly.io, we are able to align the look and feel of the client's brand assets across different platforms. Streamlining the process between creative production and reporting, the tool enables us to optimise creatives at scale, resulting in a strong increase in performance of vanHaren's ca...mpaigns.

Testimonial By Nikki Gruijters
Smartly.io testimonial

Silvia Perez

Wholesale & Marketplaces Director

Hawkers Group

It’s a great opportunity to be able to promote our products and offers available at our marketplace partners. We are able to apply our in-house knowledge of digital marketing and social media to drive more traffic and sales through essential e-commerce channels. Collaborative Ads enabled us to take... control and it has been the perfect catalyst for us to grow faster in the competitive realm of marketplaces.

Testimonial By Silvia Perez
Smartly.io testimonial

Zeynep Çetin

Senior Digital Marketing Specialist

Trendyol

As Trendyol’s digital marketing team, everyday we look for new ways to perform better. Smartly.io's Automated Ads solution allowed us to save time and helped us innovate on our video processes. It opened a new major chapter in our daily lives! Thanks to the Smartly.io team for always being there 5/...24 when we need it.

Testimonial By Zeynep Çetin
CUSTOMERS TESTIMONIALS
Smartly.io testimonial

Nikki Gruijters

Social Advertising Specialist

Greenhouse

By using Smartly.io, we are able to align the look and feel of the client's brand assets across different platforms. Streamlining the process between creative production and reporting, the tool enables us to optimise creatives at scale, resulting in a strong increase in performance of vanHaren's ca...mpaigns.

Testimonial By Nikki Gruijters
Smartly.io testimonial

Silvia Perez

Wholesale & Marketplaces Director

Hawkers Group

It’s a great opportunity to be able to promote our products and offers available at our marketplace partners. We are able to apply our in-house knowledge of digital marketing and social media to drive more traffic and sales through essential e-commerce channels. Collaborative Ads enabled us to take... control and it has been the perfect catalyst for us to grow faster in the competitive realm of marketplaces.

Testimonial By Silvia Perez
Smartly.io testimonial

Zeynep Çetin

Senior Digital Marketing Specialist

Trendyol

As Trendyol’s digital marketing team, everyday we look for new ways to perform better. Smartly.io's Automated Ads solution allowed us to save time and helped us innovate on our video processes. It opened a new major chapter in our daily lives! Thanks to the Smartly.io team for always being there 5/...24 when we need it.

Testimonial By Zeynep Çetin

The Times - Media Production - media production

Smartly helped The Times automate creative production for Meta Advantage+ campaigns. The Times used Smartly’s dynamic image templates and automation feeds to quickly turn news stories into ads. This ...let them triple creative output without extra time. They doubled subscriptions, cut cost per acquisition by 55%, and saw an 84% increase in conversion rate. The Times now plans to use video templates for even more engaging ads.

Read on →

Kavak - Automotive - automotive

Smartly AI Scene Generation helped Kavak speed up their creative process by 30 times. Kavak needed to make more creative ads but did not want slow photoshoots. With Smartly AI Studio, they used AI to... make new ad backgrounds for campaigns in Chile and then in Mexico. This let them quickly create ads for different audiences and channels. Kavak saw a 41% drop in cost per lead and a 46% increase in click-through rate. They also broke their record for most leads in a single day.

Read on →

Boots UK - Retail - retail

Smartly Conversational Ads helped Boots UK boost holiday sales. Boots used interactive chat ads on Facebook Messenger and Instagram Direct to give shoppers personalized gift ideas. The campaign made ...shopping easier and more fun. Boots saw a 4.6x increase in conversion rate, a 49% lift in sales campaign performance, and an 11% drop in CPA. The team plans to use Conversational Ads in future campaigns.

Read on →

s360 - Marketing And Advertising - marketing and advertising

Smartly’s AI-powered background removal tool helped s360 remove white backgrounds from thousands of NiceHair’s product images. This let s360 use more creative ads, keep brand consistency, and improve... campaign results. After using Smartly’s cleanup service for quality checks, s360 built new ads with Smartly Templates. A/B testing showed a 33% lower CPA, 17% higher CTR, and 43% higher ROAS compared to old images. The tool gave s360 creative freedom and made it easy to scale across many products.

Read on →

FACES - Media & Entertainment - media & entertainment

Smartly helped FACES migrate from Google Video Action Campaigns to Demand Gen campaigns. FACES needed a fast, efficient, and unified workflow for their multi-channel campaigns. Using Smartly, they sw...itched to Demand Gen in 48 hours. They saw a 39% increase in CTR and a 40% decrease in CPC. Smartly made campaign setup faster and improved creative, media, and reporting workflows.

Read on →

Jumeirah - Hospitality - hospitality

Smartly helped Jumeirah improve hotel advertising with AI-powered Predictive Budget Allocation and campaign automation. Jumeirah used machine learning to make over 1,000 automated optimizations. This... led to a 109% increase in return on ad spend (ROAS) and a 59% drop in cost per click (CPC). Automation saved 372 hours of manual work. Campaign management became faster and more efficient across all hotel locations.

Read on →

Smartly.io x HelloFresh Success Story

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Frequently Asked Questions(FAQ)

for Smartly.io

What is Smartly.io?

Smartly.io is a Social Media marketing platform that is a simple to use software for automating all aspects of Social media advertising and Video advertising, and is built for scaling up with the business. The software can be deployed in industries such as Retail, Gaming, E-commerce, Travel, Media & Entertainment and more.

The software enables bringing together creatives, data and media into one centralised hub on the cloud, that helps in driving better performance across all the social media platforms. Smartly.io’s customizable templates enable design and creation of personalized ads, within minutes, in the form of videos or images.

Smartly.io’s centralized campaign management and automated workflows help in dynamic updation of content that is published and visible in real-time and also helps optimize targeting and increase conversion rates by leveraging predictive algorithms, creatives, budgets and more. The unified data view also helps in tracking performance and getting actionable insights for making data based decisions and define campaign strategy.

What is Smartly.io used for?

Smartly.io is a Search and Social Advertising Software mainly used by its customers to Improve Efficiency and Increase Sales & Revenue by Advertisement, Campaign Management and Helpdesk Management .

What are the top features of Smartly.io?

Templates, Personalization and Dashboard are some of the top features of Smartly.io.

Who uses Smartly.io?

Smartly.io is used by Retail, Internet and Apparel & Fashion among other industries.

What are Smartly.io alternatives?

Optmyzr, ROI Hunter, Wordstream and Adverity are popular alternatives for Smartly.io.

Where is Smartly.io located?

Smartly.io is headquartered at Schiffbauerdamm 12, Berlin, 10117, DE.
lightning

Peers used Smartly.io for advertisement and campaign management

Smartly.io Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.19/5

Read Reviews (15)
Analytics

4.48/5

Read Reviews (82)
Custom Reports

4.40/5

Read Reviews (420)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.19/5

Read Reviews (15)
Analytics

4.48/5

Read Reviews (82)
Custom Reports

4.40/5

Read Reviews (420)

Smartly.io Integrations

Smartly.io integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Software Failure Risk Guidance

?

for Smartly.io

Overall Risk Meter

Low Medium High

Top Failure Risks for Smartly.io

Smartly.io Solutions Oy News

Partnership

OpenAI + Smartly: Conversational ChatGPT Ads Are the Next Big Shift in ...

OpenAI has partnered with Smartly to develop conversational ads for ChatGPT, transforming traditional ad formats into interactive experiences. This collaboration aims to enhance ad engagement by allowing users to interact with ads within ChatGPT. Smartly will initially assist brands in optimizing these ads, with a long-term goal of creating ads that can engage in dialogue. This partnership marks a significant shift in AI marketing, emphasizing conversational design and user interaction.

Partnership

Smartly Becomes OpenAI's First Creative Ad-Tech Partner

Smartly.io has partnered with OpenAI as its first creative ad-tech partner, enabling ads within the ChatGPT interface. This collaboration allows advertisers to engage users with interactive ads, described as "mini-chatbots," that adapt based on user interactions. Smartly's technology supports real-time ad optimization and has signed clients in entertainment, retail, and sports for a pilot. This move positions Smartly as a key player in conversational commerce.

Partnership

OpenAI and Smartly partnership is a glimpse at the future of ChatGPT ads

OpenAI has partnered with Smartly to develop interactive, chat-based ad formats. This collaboration aims to enhance real-time ad tweaking and introduce new ad formats, potentially boosting sales by five times compared to basic ads. The partnership is part of OpenAI's strategy to expand its ad business while maintaining user trust by avoiding cluttered ad spaces.

Partnership

OpenAI Is Working With Smartly to Bring Conversational Ads to ChatGPT ...

OpenAI has partnered with Smartly, an adtech company, to enhance ChatGPT's advertising capabilities. Smartly will help create personalized, interactive ads that mimic ChatGPT's conversational interface. This partnership aims to improve ad relevance and user engagement, with Smartly's technology allowing real-time ad adjustments. The collaboration marks OpenAI's first creative adtech partnership, focusing on making ads more tailored and effective.

Smartly.io Solutions Oy Profile

Company Name

Smartly.io Solutions Oy

Company Website

//smartly.io

HQ Location

Schiffbauerdamm 12, Berlin, 10117, DE

Employees

251-500

Social

Financials

SERIES A