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Sprout Social: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Sprout Social
Brand: Sprout Social
Rating: 4.36 (28930 reviews)

4.36 5

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(28930)

Sprout Social | Measure performance with the only all-in-one social media management platform built for connection

AI Powered

Sprout Social Overview

Sprout Social offers tools to reimagine social media growth for businesses. Start a free trial to see these management solutions in action.

Use Cases

Customers recommend Social Media Management, Communication Management, Engagement Management, as the business use cases that they have been most satisfied with while using Sprout Social.

Other use cases:

Content Management
Social Media Marketing
Advertisement
Collaboration
Workflow Management
Campaign Management
Helpdesk Management

See all use cases See less use cases

Business Priorities

Improve Digital And Social Presence and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using Sprout Social.

Other priorities:

Enhance Customer Relationships
Improve ROI
Build Brand Awareness
Acquire Customers
Scale Best Practices
Increase Sales & Revenue
Launch New Products
Grow Market Share
Enter New Markets Internationally Or Locally
Establish Thought Leadership
Improve Internal Communications
Improve Efficiency
Improve Consistency
Improve Stakeholder Relations
Improve Navigation
Increase Customer Life Time Value
Improve Visibility

See all business priorities See less business priorities

Sprout Social Use-Cases and Business Priorities: Customer Satisfaction Data

Sprout Social works with different mediums / channels such as Social Media.

Sprout Social's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Sprout Social support capabilities include Chat Support, Email Support, AI Powered, etc. also Sprout Social analytics capabilities include Analytics, and Custom Reports.

Reviews

"We use Sprout’s Profile and Post Performance Reports to identify our top posts and to see what engagement looks like across channels monthly. We’re always looking at how we can replicate the success of top posts on other channels, and adjusting cont...ent accordingly." - Abby Eddy

Sprout Social, Hootsuite, Zoho Social, Buffer, Agorapulse, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Sprout Social

Top Industries

Marketing and Advertising
Education
Information Technology and Services

Popular in

Small Business
Mid Market
Enterprise

Sprout Social is popular in Marketing And Advertising, Education, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Sprout Social Use Cases

How efficiently Does Sprout Social manage your Social Media Management?

Sprout Social facilitates the scheduling and management of social media content across multiple platforms. It provides comprehensive analytics and reporting features, including engagement insights by post type. While Sprout Social offers robust capabilities, it has limited integrations and lacks LinkedIn and Google+ analytics in reports.

"...Our social media team uses this tool to plan, manage and reporting on our social campaigns...." Peer review by Lilly S, Client Strategist, Marketing and Advertising

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How can Sprout Social enhance your Communication Management process?

Sprout Social enables businesses to schedule, manage, and monitor social media interactions across various platforms. It allows users to compose, respond to, and track social activity, providing a comprehensive social media management solution. While the platform is robust, it lacks the ability to include comments when submitting posts for approval.

"...It was very easy to schedule social media posts on various platforms for the week. ...." Peer review by Ben M., Real Estate Broker, Non-Profit Organization Management

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How efficiently Does Sprout Social manage your Engagement Management?

Sprout Social offers robust engagement management capabilities, allowing users to monitor incoming messages, schedule posts, analyze engagement data, and manage multiple accounts from a single platform. The software enables efficient customer service by assigning comments and tasks to other users. The platform's usefulness may be diminished when used in conjunction with other engagement management platforms.

"...The best business solution for Sprout Social is the ability to listen and engage customers...." Peer review by Ty S, Corporate Communications Director, Marketing and Advertising

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Why is Sprout Social the best choice for Content Management?

Sprout Social is a content management platform that enables users to schedule posts, track analytics, and manage multiple social media accounts from a single location. It also provides tools for creating content calendars and identifying target audiences. Sprout Social's limitations include a multi-step process for scheduling content in the Queue.

"...Sprout Social helps me manage all my business accounts from just one platform by not only creating reports, but also allowing me to post and schedule content...." Peer review by Roberta R.

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What solutions does Sprout Social provide for Social Media Marketing?

Sprout Social provides a comprehensive platform for managing and analyzing social media marketing efforts. It streamlines social media marketing across various platforms, offering features that enhance content marketing and customer service. Sprout Social's cost can be a limiting factor for smaller businesses with limited social media marketing needs.

"...If you are looking for a cost effective scheduling option, Sprout Social is reliable and has a great support team to help you navigate and improve your marketing skills through social media...." Peer review by Emily K., Religious Institutions

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79+ more Business Use Cases

10 buyers and buying teams have used Cuspera to assess how well Sprout Social solved their Social Media Marketing needs. Cuspera uses 28930 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Abby Eddy Assistant Director of Digital Engagement Purdue University	We use Sprout’s Profile and Post Performance Reports to identify our top posts and to see what engagement looks like across channels monthly. We’re always looking at how we can replicate the success of top posts on other channels, and adjusting content accordingly. Testimonial By Abby Eddy
Morgan Campbell Social Media and Digital Marketing Specialist Indiana University	The Tag Report has been a huge change for us in the past year. We have a lot going on, so using that function to track campaigns makes it easy to separate things out, check the performance to each account and get a quick report that we can send off to our partners. Testimonial By Morgan Campbell
Jonathan Simon Director of Marketing and Communications Telfer School of Management	When we evaluated all the tools and what we’d get out of them, Sprout just kind of blew us away. Testimonial By Jonathan Simon

CUSTOMERS	TESTIMONIALS
Abby Eddy Assistant Director of Digital Engagement Purdue University	We use Sprout’s Profile and Post Performance Reports to identify our top posts and to see what engagement looks like across channels monthly. We’re always looking at how we can replicate the success of top posts on other channels, and adjusting content accordingly. Testimonial By Abby Eddy
Morgan Campbell Social Media and Digital Marketing Specialist Indiana University	The Tag Report has been a huge change for us in the past year. We have a lot going on, so using that function to track campaigns makes it easy to separate things out, check the performance to each account and get a quick report that we can send off to our partners. Testimonial By Morgan Campbell
Jonathan Simon Director of Marketing and Communications Telfer School of Management	When we evaluated all the tools and what we’d get out of them, Sprout just kind of blew us away. Testimonial By Jonathan Simon

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
Indiana University Education	Education	Case Study Indiana University Indiana University uses Sprout to empower decision making Read More
RADIO.COM Media Production	Media Production	Case Study RADIO.COM How RADIO.COM used social listening to crown the #ArtistOfTheSummer Read More
RADIO.COM Media Production	Media Production	Case Study RADIO.COM How RADIO.COM used social listening to crown the #ArtistOfTheSummer Read More

Video

Social Customer Care by Sprout Social

Frequently Asked Questions(FAQ)

for Sprout Social

What is Sprout Social?

Spoutsocial is a social media management platform for social media marketing teams to understand target users, engage users and to measure performance.

It provides actionable insights from social data and helps with content and community engagement.

It comes with automation, collaboration and analytics.

What is Sprout Social used for?

Sprout Social is a Social Media Marketing Software mainly used by its customers to Improve Digital And Social Presence and Improve Brand Engagement by Social Media Management, Communication Management and Engagement Management .

What are the top features of Sprout Social?

Dashboard, Personalization and Alerts: popups & Notifications are some of the top features of Sprout Social.

Who uses Sprout Social?

Sprout Social is used by Marketing And Advertising, Education and Information Technology And Services among other industries.

What are Sprout Social alternatives?

Hootsuite, Zoho Social, Buffer and Agorapulse are popular alternatives for Sprout Social.

Where is Sprout Social located?

Sprout Social is headquartered at 131 S. Dearborn St. Suite 700 Chicago, IL 60603.

Peers used Sprout Social for social media management and communication management

Sprout Social Competitors

More Sprout Social Alternatives...

Sprout Social Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	4.25/5 ★ Read Reviews (33)
Analytics	4.41/5 ★ Read Reviews (2923)
Custom Reports	4.27/5 ★ Read Reviews (5945)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	4.25/5 ★ Read Reviews (33)
Analytics	4.41/5 ★ Read Reviews (2923)
Custom Reports	4.27/5 ★ Read Reviews (5945)

Software Failure Risk Guidance

for Sprout Social

Overall Risk Meter

Low Medium High

Top Failure Risks for Sprout Social

Sprout Social, Inc News

Sprout Social Recognized by Built In as a Best Place to Work for the Sixth Consecutive Year - GlobeNewswire

Sprout Social has been named a Best Place to Work by Built In for the sixth year in a row.

13/01/2025 - source

Sprout Social Named a Leader in Worldwide Social Marketing Software for Large Enterprises by IDC MarketScape - GlobeNewswire

Sprout Social has been recognized as a leader in social marketing software for large enterprises by IDC MarketScape.

16/12/2024 - source

Sprout Social Named a Leader in Worldwide Social Marketing Software for Large Enterprises by IDC MarketScape - StockTitan

Sprout Social has been recognized as a leader in social marketing software for large enterprises by IDC MarketScape.

16/12/2024 - source

Sprout Social, Inc Feeds

Sprout Social to Announce Fourth Quarter 2024 Financial Results on February 25 , 2025

Sprout Social will announce its fourth quarter 2024 financial results on February 25, 2025.

07/01/2025 - source

Sprout Social, Inc Profile

Company Name

Sprout Social, Inc

Company Website

//sproutsocial.com

Year Founded

2010

HQ Location

131 S. Dearborn St. Suite 700 Chicago, IL 60603

Employees

1001-5000

Social

Financials

SERIES D

Sprout Social: Use-Cases, Insights and Reviews | 2025 Cuspera

Sprout Social | Measure performance with the only all-in-one social media management platform built for connection

Failure Risk for Sprout Social ?

Sprout Social Overview

Use Cases

Business Priorities

Sprout Social Use-Cases and Business Priorities: Customer Satisfaction Data

Popular Business Setting

Top Industries

Popular in

Comprehensive Insights on Sprout Social Use Cases

How efficiently Does Sprout Social manage your Social Media Management?

How can Sprout Social enhance your Communication Management process?

How efficiently Does Sprout Social manage your Engagement Management?

Why is Sprout Social the best choice for Content Management?

What solutions does Sprout Social provide for Social Media Marketing?

79+ more Business Use Cases

Customer Testimonials

Case Studies

Case Study Indiana University

Case Study RADIO.COM

Case Study RADIO.COM

Video

Social Customer Care by Sprout Social

Frequently Asked Questions(FAQ)

What is Sprout Social?

What is Sprout Social used for?

What are the top features of Sprout Social?

Who uses Sprout Social?

What are Sprout Social alternatives?

Where is Sprout Social located?

Peers used Sprout Social for social media management and communication management

Sprout Social Competitors

Sprout Social Features

Software Failure Risk Guidance

Sprout Social, Inc News

Sprout Social Recognized by Built In as a Best Place to Work for the Sixth Consecutive Year - GlobeNewswire

Sprout Social Named a Leader in Worldwide Social Marketing Software for Large Enterprises by IDC MarketScape - GlobeNewswire

Sprout Social Named a Leader in Worldwide Social Marketing Software for Large Enterprises by IDC MarketScape - StockTitan

Sprout Social, Inc Feeds

Sprout Social to Announce Fourth Quarter 2024 Financial Results on February 25 , 2025

Sprout Social, Inc Profile

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