cuspera logo CUSPERA

Tealium: Reviews, Testimonials and Expert Opinions

4.5 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆
(995)
(995)

Real-time customer data orchestration solutions and enterprise tag management to collect, unify and leverage their customer data

AI Powered

Top 27 Tealium Alternatives : 2025

Hyland Governance

Information Governance Software

4.79

Hyland Governance Icon

Hyland Governance

4.79
★★★★★
★★★★★
Information Governance Software

Alfresco RM and Tealium both offer capabilities in the Customer Data Platform space but cater to different needs. Alfresco RM excels in workflow and document management, being ideal for industries like IT and government. Tealium targets digital marketing and customer acquisition, making it attractive to retail and tech sectors. Each offers robust support, yet their user base differs with Alfresco favoring mid-market users and Tealium appealing to a diverse range of business sizes. ...

Read more

Openprise RevOps Performance Platform

Customer Data Platform to improve the performance of every go-to-market initiative.

4.73

Openprise RevOps Performance Platform Icon

Openprise RevOps Performance Platform

4.73
★★★★★
★★★★★
Customer Data Platform to improve the performance of every go-to-market initiative.

The Openprise RevOps Performance Platform and Tealium serve unique roles within the Customer Data Platform category. Openprise excels in serving mid to large enterprises, particularly in computer software and IT services, focusing on efficiency through robust data management and integration capabilities. Tealium, on the other hand, shines for small to mid-sized companies in retail and internet sectors, emphasizing engagement through strong analytics and AI features. ...

Read more

mParticle

Customer data platform to simplify your customer data infrastructure

4.54

mParticle Icon

mParticle

4.54
★★★★★
★★★★★
Customer data platform to simplify your customer data infrastructure

mParticle is a customer data platform that allows unifying customer data and connect it anywhere to improve marketing performance, enhance analytics, and transform the customer experience. It helps B2C brands deliver real-time customer experiences. ...

mParticle is designed to integrate and orchestrate the entire growth stack. Its platform collects user data through a variety of services and then unifies them into a single view for customers, as well as integrates and orchestrates data to deliver personalized, omnichannel customer experiences, enabling marketers to understand and address the entire buying process.

mParticle understands the entire digital journey, platform include Data infrastructure, Data-driven personalization, Data Quality, and Data Governance. Its features include Inputs, Filters, Audiences, Rules and transformations, IDSync, Data master, Data localization, CCPA compliance and more.

Read more

Twilio Engage

Build data-driven, personalized customer experiences that grow lifetime value

4.49

Twilio Engage Icon

Twilio Engage

4.49
★★★★★
★★★★★
Build data-driven, personalized customer experiences that grow lifetime value

Twilio Engage is the marketing solution that combines the power of a native customer data platform (CDP) and native multichannel in order to enable businesses to deliver data-driven personalization and promote efficient growth. ...

Read more

Mapp Intelligence

Customer intelligence and marketing analytics platform to turn data into insights, and insights into action

4.46

Mapp Intelligence Icon

Mapp Intelligence

4.46
★★★★★
★★★★★
Customer intelligence and marketing analytics platform to turn data into insights, and insights into action

Mapp Intelligence is a Customer Intelligence and Marketing Analytics platform that takes data-driven cross-channel marketing to the next level based on customer behavior or pre-defined customer profiles. It helps to increase the customer lifetime value and acquire customers. ...

Mapp Intelligence helps to tackle the power of first-party data and provides an accurate prediction of what the customers are going to do next. It helps to improve marketing and campaign activities, E-commerce customer journey visualization, data accuracy and many more.

Some of its features are customer insights, smart alerts to detect data anomalies, learn about individual prospect and customer interests, analyze the customer journey to find the quickest paths to conversion, and many more.

Read more

MarkLogic Data Hub Platform

The Single Platform that Unlocks Data Agility

4.44

MarkLogic Data Hub Platform Icon

MarkLogic Data Hub Platform

4.44
★★★★★
★★★★★
The Single Platform that Unlocks Data Agility

Marklogic Data Hub Platform is a Data Integration platform for Enterprises . It is used in the Financial Services, Healthcare, Insurance and other Manufacturing Industries and Media It ...

It is powered by a NoSQL database which provides speed, flexibility and scalability and ensures security and data consistency.

Marklogic Data Hub Platform is built to work in any environment - hybrid, on-premises or cloud.

Read more

Amperity Customer Data Management

Customer Data Platform built for the needs of the enterprise

4.42

Amperity Customer Data Management Icon

Amperity Customer Data Management

4.42
★★★★★
★★★★★
Customer Data Platform built for the needs of the enterprise

Amperity is a Customer Data Platform usable by Marketing, Analytics and IT teams. Amperity delivers a 360 degree customer insights view which can be used by these teams for personalising any customer interaction. ...

Amperity unifies all customer data and provides tools for getting predictive customer insights and analytics, customer segmentation and prioritization. Amperity provides tools for marketers to create and deliver customer-centric campaigns and measure performance.

In addition Amperity provides data security, designed and built-in to its software, and integrates with all the other marketing and analytics and other customer service tools in the organization

Read more

Hive Marketing Cloud

Customer Insight and Engagement Platform

4.41

Hive Marketing Cloud Icon

Hive Marketing Cloud

4.41
★★★★★
★★★★★
Customer Insight and Engagement Platform

Hive Marketing Cloud excels in customization and integration with robust analytics, catering to large enterprises in the tech and marketing industries. Tealium offers strong data management and AI features, appealing to retail and tech sectors, with diverse support channels. Hive Marketing Cloud prioritizes engagement management and internal communication enhancements; Tealium focuses on boost in revenue and international market entry. ...

Read more

Treasure Data

Customer Data Platform to drive outstanding customer experiences

4.39

Treasure Data Icon

Treasure Data

4.39
★★★★★
★★★★★
Customer Data Platform to drive outstanding customer experiences

Treasure Data a Customer Data Platform that brings together various customer data through online, offline, and even from IoT devices – to create individual customer profiles. It helps to increase ROI, sales & revenue. ...

It is used by the marketers, to reach the customers across devices to offer promotions based on time and context to push the customers to step into a physical store. It helps to understand customer behavior across devices, locations and time.

Treasure Data an enterprise-grade CDP that provides the complete information of the customers. It flexibly and securely ingests IoT data from any connected device or machine, correlates data from multiple data sources and leverage AI/ML-powered insights to act on custom insights and applications.

Read more

Reltio

Customer Data Platform to Power Connected Customer Experiences

4.38

Reltio Icon

Reltio

4.38
★★★★★
★★★★★
Customer Data Platform to Power Connected Customer Experiences

Reltio and Tealium are both potent tools in the Customer Data Platform space, catering to distinct user needs. Reltio stands out in customer engagement and segmentation with robust analytics, while Tealium excels in targeted marketing and integration across various digital channels. Each platform has its own strengths aligning with specific industry requirements and operational environments. Businesses should carefully consider their specific goals and operational complexities to choose the most fitting platform. ...

Read more

Optimizely Data Platform

CDP assisting growing brands with relevance across the entire customer journey

4.38

Optimizely Data Platform Icon

Optimizely Data Platform

4.38
★★★★★
★★★★★
CDP assisting growing brands with relevance across the entire customer journey

Optimizely Data Platform (formerly Zaius) is a Customer Data Platform (CDP) for marketing, and service teams to accelerate customer revenue and loyalty. Optimizely Data Platform consolidates and ...

Optimizely Data Platform comes with a built-in Customer Data Platform (CDP) which resolves data from across the ecosystem into a single view of the customer. With its intelligent marketing suite, marketers can orchestrate and automate real-time, behaviorally triggered messaging. This enables them to deliver relevant and effective marketing campaigns across devices and channels such as web, mobile, email, and social media.

Read more

Ascent360

Data Driven Marketing Platform that result in immediate returns and lifetime advocates

4.36

Ascent360 Icon

Ascent360

4.36
★★★★★
★★★★★
Data Driven Marketing Platform that result in immediate returns and lifetime advocates

Ascent360 and Tealium are both robust Customer Data Platforms, each offering unique strengths in different areas. Ascent360 is highly valued for its extensive campaign and communication management capabilities, making it ideal for large enterprises in consumer goods and retail sectors seeking to enhance customer relationships. Meanwhile, Tealium excels with its strong data analytics and integration features, appealing to a broader range of businesses, including small to large enterprises, especially those in information technology. Both platforms offer comprehensive support options, aligning with their operational complexities. ...

Read more

Tealium Audiencestream CDP

Customer Data Platform to Understand and Engage Your Customers in Real Time

4.34

Tealium Audiencestream CDP Icon

Tealium Audiencestream CDP

4.34
★★★★★
★★★★★
Customer Data Platform to Understand and Engage Your Customers in Real Time

Tealium Audiencestream CDP is a Customer data platform that provides unified customer data and real-time audience engagement. It can be deployed in enterprises across various industries for use by the Marketing, Customer Experience, and Business Intelligence teams. ...

Tealium Audiencestream CDP features includes a tool that can create comprehensive and actionable customer profiles out of visitor information from various sources, such as IoT, servers, kiosks etc. The data can be used for deriving customer value, or study customer behaviour or can be used to create audiences.

The software integrates with the business systems for CRM, Marketing automation, emails, online ads and more. Tealium Audiencestream CDP is equipped with tools and machine learning technology that can provide insights from the customer data enabling it to be available across all the integrated systems.

Read more

Leadspace Customer Data Platform

Customer Data Platform to drive personalized customer engagement with industry-leading data & AI

4.32

Leadspace Customer Data Platform Icon

Leadspace Customer Data Platform

4.32
★★★★★
★★★★★
Customer Data Platform to drive personalized customer engagement with industry-leading data & AI

Leadspace Customer Data Platform helps B2B sales and marketing team to drive personalized customer engagement with a focus on growing revenue. This CDP platform helps to manage customer data with AI backed technology. ...

Leadspace Activation products provide a way to integrate Leadspace CDP into existing Sales and Marketing channels, as well as to visualize, analyze and optimize data and scoring models on-demand. Lead-to-Account Matching, Real-Time and On-Demand Data Enrichment, Predictive Account Scoring, Intent Scoring, Persona Scoring, Look-a-Like Modeling and Ideal Customer Profile Analysis are some of the key features of the Leadspace CDP.

It helps to get more qualified leads, understand the customers, deliver smart communication. The platform permits users to analyze and understand audience segments, whether they already know them or not yet. They can determine how profitable these audience segments are. Because of this, they will be able to easily identify potential customers or discover the opportunities with their existing customers.

Read more

FullContact

Identity Resolution & Data Insights Solutions

4.29

FullContact Icon

FullContact

4.29
★★★★★
★★★★★
Identity Resolution & Data Insights Solutions

FullContact is a privacy-safe identity resolution solution that provides personalized connections between people and brands. It empowers brands to improve their customer experience and authentically engage with consumers. ...

It provides a smart, cloud-based address book for users, transforming partial identities into complete profiles to connect with prospects and capture audience insights. It enables brands and marketing platforms to resolve and enrich contact records for enhanced customer experience and authentic customer engagement. It delivers the capabilities needed to create tailored customer experiences by unifying data and applying insights at the moments that matter.

Key features include API, build social profiles, multiple contact attributes, contact database, data synchronization, secure data storage, real-time updates, activity logging, contact history, mobile integration, data enrichment, social media integration, email integration, contact info from email signatures, contacts from business cards, CRM integration and more.

Read more

Optimove

Relationship Marketing Hub that help marketers drive growth by transforming customer data into actionable insights

4.28

Optimove Icon

Optimove

4.28
★★★★★
★★★★★
Relationship Marketing Hub that help marketers drive growth by transforming customer data into actionable insights

Optimove is a Relationship Marketing Software as a service platform that drives measurable growth through targeted campaigns, measurement and optimization. It is suited for enterprises looking to use intelligent communications to understand and impact customer behavior. ...

It features Micro-segmentation, theme-guided analytics, single customer view, dynamic customer journeys, cross-channel campaign automation, behavior-triggered interaction, test vs control, self-optimizing campaigns and autonomous insight generation.

It allows to gain access to customer data, discover insights and identify customer engagement opportunities. It helps to plan, design and organize cross-channel journey unique to every customer. It helps to measure incremental impact of your campaigns and strategies and predict customer behavior. It provides deep customer insight and bridges gap between data science and marketing with actionable insights for continuous optimization of customer communications.

Read more

Leadboxer Lead Generation

Lead and customer intelligence platform that automatically identify website visitors

4.28

Leadboxer Lead Generation Icon

Leadboxer Lead Generation

4.28
★★★★★
★★★★★
Lead and customer intelligence platform that automatically identify website visitors

Leadboxer Lead Generation excels in lead analytics and communication management, making it favored by large enterprises within IT and media industries. Tealium stands out with its robust analytics and integration capabilities, catering largely to retail and varied digital marketing needs across multiple business sizes. Both platforms provide 24/7 support and have unique strengths in addressing customer data management requirements, aligning them with specific industry preferences and operational scales. ...

Read more

NGDATA

Customer Data Platform driving engagement with the customers and build more successful relationships

4.26

NGDATA Icon

NGDATA

4.26
★★★★★
★★★★★
Customer Data Platform driving engagement with the customers and build more successful relationships

NGDATA and Tealium both offer robust solutions as Customer Data Platforms yet cater to distinct operational needs and market segments. NGDATA excels with large enterprises in the IT sector, focusing on enhancing customer relationships through detailed engagement management and analytics. In contrast, Tealium provides versatile support for small to enterprise-level businesses, emphasizing digital marketing and integration capabilities, ideal for retail and tech-focused industries. ...

Read more

Blueshift

Customer Data Platform that activates data across the entire omnichannel customer journey

4.25

Blueshift Icon

Blueshift

4.25
★★★★★
★★★★★
Customer Data Platform that activates data across the entire omnichannel customer journey

Blueshift is a Customer Data Platform including Multi Channel activation. Emails, Mobile Push, SMS, Personalized web experiences, Conversational marketing and Audience Ad targeting are some of the channels used for customer conversion campaigns. ...

Blueshift provides a complete 360 degree profile of every customer which can be activated whenever needed for making customer conversations or multi-channel campaigns. Blueshift enables Predictive Intelligence through marketer accessible AI, which ensures that the right customer is allocated to the right channel all the time. Customer segmentation is dynamically updated based on the latest customer activity.

Blueshift provides the tools for Multi-channel campaigns that include simplified user interface, quick launch of campaigns with available templates that can be customized and tools for analysing ROI.

Read more

Squirro

Customer Insights Platform for Enterprise Success

4.23

Squirro Icon

Squirro

4.23
★★★★★
★★★★★
Customer Insights Platform for Enterprise Success

Tealium and Squirro are both key players in the Customer Data Platform space, supporting diverse business needs. Tealium's strengths lie in broad capabilities like digital marketing and robust vendor support, appealing to a wide range of industries including retail and technology. Squirro specializes in AI-driven insights and lead generation, with a focus on the banking sector. Both products cater to acquiring customers and enhancing relationships, but their core features and industry alignments differentiate them, guiding businesses to choose according to their specific operational environments. ...

Read more

Salesforce Connect

Data Synchronization with Salesforce Connect - Salesforce.com

4.23

Salesforce Connect Icon

Salesforce Connect

4.23
★★★★★
★★★★★
Data Synchronization with Salesforce Connect - Salesforce.com

Salesforce Connect enables integration and access to data from other Salesforce orgs and external sources with ease. Point-and-click simplicity is provided for seamless data management.

Stratifyd

Augmented Intelligence Platform to deliver real-time insights to the people who need them

4.22

Stratifyd Icon

Stratifyd

4.22
★★★★★
★★★★★
Augmented Intelligence Platform to deliver real-time insights to the people who need them

Stratifyd and Tealium are robust customer data platforms with distinct strengths. Stratifyd excels in analytics and AI-powered features, supporting tasks such as customer feedback management and social media analytics. It is popular in consumer goods and IT sectors. Conversely, Tealium emphasizes engagement management with strong support for advertisement and digital marketing. Predominantly adopted in retail and IT, it offers comprehensive onboarding and support services. Businesses should consider industry fit and primary operational needs when choosing between them. ...

Read more

Lytics CDP

Customer Data Platform to understand what your customers really want

4.14

Lytics CDP Icon

Lytics CDP

4.14
★★★★★
★★★★★
Customer Data Platform to understand what your customers really want

Lytics CDP is a real-time customer data platform (CDP) that helps organizations create a single view of their customers. It helps to enhance customer relationships and improve brand engagement. ...

Lytics helps to collect and normalize anonymous and known user profiles automatically to build unique, unified customer profiles, understand the customer, deliver relevant experiences, and drive results.

Some of the features on Lytics include unifying data in real-time to activate relevant campaigns, deliver the right message to the right audience at the right time in the right channel, increasing customer engagement across marketing channels to drive ROI, understand customer behaviors to reduce bounce rates and many more.

Read more

NectarOM

Automated Consumer Engagement Platform to communicate highly personalized messaging

4.12

NectarOM Icon

NectarOM

4.12
★★★★★
★★★★★
Automated Consumer Engagement Platform to communicate highly personalized messaging

NectarOM is a powerful data management platform (DMP) that allows users to centralize collected omnichannel data in a single database environment. It helps leading brands create a 360-degree view of their customers to grow their customer satisfaction, loyalty, and revenue via targeted marketing. It was built to meet the needs of Enterprises looking to build, operate, and scale their personalization function – end-to-end. ...

NectarOM automatically organizes and updates 360° customer profiles in real-time with new information about sales, customer interactions, and buyer preferences across multiple channels. Its sophisticated customer intelligence will provide a solid foundation of actionable information, giving the insights needed to make data-backed business decisions and achieve unique marketing goals.

NectarOM features include Data Management, Access to processed data, 360-degree customer profiles, Analytics/reporting, Segmentation and Targeting, Omnichannel automation, Website visitor click-tracking, Personalized service and more. The platform is flexible to easily integrate with existing systems and processes to ensure a breakthrough ROI.

Read more

Tamr

Tamr Inc.: Tamr Agile Data Unification and Management ...

4.00

Tamr Icon

Tamr

4.00
★★★★★
★★★★★
Tamr Inc.: Tamr Agile Data Unification and Management ...

Tamr is an Enterprise data mastering platform that combines machine learning-based models, rules, and human feedback to quickly and easily publish accurate, up-to-date enterprise data. It helps to improve visibility to organization's data operations and accelerates business outcomes through data-driven insights. ...

Tamr combines machine learning software with data science expertise to provide accurate analysis. Tamr combines disparate data sources across the enterprise and maps differing data schemas to create a unified view of highly variable data sets. Tamr has open API based architecture to integrate organization's data eco-system. It provides data categorization through human guided machine learning platform through active learning. It analyses data sources by applying advanced algorithms and machine learning to connect and curate attributes and records.

Read more

RecordSure

Speech and Document Analytics for financial organisations and regulation-driven industries

4.00

RecordSure Icon

RecordSure

4.00
★★★★★
★★★★★
Speech and Document Analytics for financial organisations and regulation-driven industries

Tealium and RecordSure are both customer data platforms with strong analytics capabilities, but they serve different niches. Tealium supports digital marketing, product marketing, and customer engagement with a focus on integrating data from various channels like websites and social media, making it ideal for industries like retail and IT. RecordSure, on the other hand, excels in sales call management and call recording, primarily catering to businesses needing advanced engagement solutions, though its industry usage data is unclear. ...

Read more

Airbyte

Open Data Movement Platform

4.00

Airbyte Icon

Airbyte

4.00
★★★★★
★★★★★
Open Data Movement Platform

Grouparoo is an open source framework for data synchronization. It moves data between data warehouses and cloud-based tools.