Twilio Programmable SMS Overview

Twilio-programmable-sms allows sending and receiving texts via trusted APIs on MessagingX. It supports two-way transactional SMS for commerce, notifications, and customer interactions with high deliverability.

Use Cases

Customers recommend Engaging And Following Up, Sending & Publishing Communications, Tracking & Monitoring Communications, as the business use cases that they have been most satisfied with while using Twilio Programmable SMS.

Other use cases:

  • Measuring Net Promoter Score
  • Onboarding
  • Relationship Management
  • Generation Of New Leads
  • Order Management
  • Products & Pricelist Management
  • Lifetime Value Management
See all use cases See less use cases

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Twilio Programmable SMS.

Other priorities:

  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
See all business priorities See less business priorities

Twilio Programmable SMS Use-Cases and Business Priorities: Customer Satisfaction Data

Twilio Programmable SMS works with different mediums / channels such as Text SMS. E-Mail. and Promotions.

Twilio Programmable SMS's features include Alerts: Popups & Notifications, Ticketing, and Personalization. and Twilio Programmable SMS support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also Twilio Programmable SMS analytics capabilities include Custom Reports, and Analytics.

Reviews

"If you take Twilio and connect it to your legacy-heavy infrastructure, like we did, you can bring up remote deployments at a cheaper cost and with faster delivery." - Steven Platt

Twilio Programmable SMS, ChurnZero, Sinch, TalkToTheManager, Front, etc., all belong to a category of solutions that help Customer Success Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Twilio Programmable SMS

Top Industries

  • Internet
  • Transportation/Trucking/Railroad
  • Information Technology and Services

Popular in

Twilio Programmable SMS is popular in Internet, Transportation/Trucking/Railroad, and Information Technology And Services and is widely used by

Comprehensive Insights on Twilio Programmable SMS Use Cases

What benefits does Twilio Programmable SMS offer for Engaging And Following Up?

Why is Twilio Programmable SMS the best choice for Sending & Publishing Communications?

12+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Twilio Programmable SMS solved their Customer Success Platform needs. Cuspera uses 263 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Success Platform needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Twilio Programmable SMS testimonial

Steven Platt

SYSTEMS ENGINEER

Twitter

If you take Twilio and connect it to your legacy-heavy infrastructure, like we did, you can bring up remote deployments at a cheaper cost and with faster delivery. Testimonial By Steven Platt
Twilio Programmable SMS testimonial

Gene Schriver

President & CEO

GLOBO

The fact that we can make the user experience so much better—from the UX and platform to the data and reporting—has directly fueled our growth. Testimonial By Gene Schriver
Twilio Programmable SMS testimonial

Amit Shah

CMO

1-800 Flowers.com

Integrating Twilio really helped us unify our ability and learning around building delightful customer experiences. Testimonial By Amit Shah
CUSTOMERS TESTIMONIALS
Twilio Programmable SMS testimonial

Steven Platt

SYSTEMS ENGINEER

Twitter

If you take Twilio and connect it to your legacy-heavy infrastructure, like we did, you can bring up remote deployments at a cheaper cost and with faster delivery. Testimonial By Steven Platt
Twilio Programmable SMS testimonial

Gene Schriver

President & CEO

GLOBO

The fact that we can make the user experience so much better—from the UX and platform to the data and reporting—has directly fueled our growth. Testimonial By Gene Schriver
Twilio Programmable SMS testimonial

Amit Shah

CMO

1-800 Flowers.com

Integrating Twilio really helped us unify our ability and learning around building delightful customer experiences. Testimonial By Amit Shah

Case Studies

CASE STUDY CPG Europe

Twilio FLEX helped CPG Europe improve remote customer engagement. The company used Twilio FLEX to build a stronger foundation for connecting with customers. This solution made it easier for their tea...m to work remotely. CPG Europe can now support customers better from anywhere. The case shows how Twilio FLEX supports digital customer service and sales.

Financial Services

CASE STUDY Wise

Twilio's Authy 2FA security helps Wise protect customer accounts. Over 90% of Wise customers use Authy for two-factor authentication. This boosts account security and trust. Wise chose Twilio for its... reliable and easy-to-use authentication. The solution helps Wise keep customer data safe.

Consumer Goods

CASE STUDY Vivino

Vivino used Twilio SendGrid's Expert Partnership to improve their email marketing. They wanted to increase open rates for their campaigns. With Twilio SendGrid, Vivino doubled their email open rates.... The partnership helped Vivino reach more customers and boost engagement.

Transportation/Trucking/Railroad

CASE STUDY inDrive

inDrive used Twilio Verify to improve user authentication in its ride-hailing app. The company wanted to make sign-in and sign-up safer for users. Twilio Verify provided a secure and easy way to chec...k user identities. This helped inDrive protect against fraud and keep user accounts safe. The solution made the app more reliable for riders and drivers.

Hospital & Health Care

CASE STUDY St. Luke’s

Twilio helped St. Luke’s automate their 'Shot-Line' for vaccination communication. St. Luke’s needed a better way to manage vaccine appointment requests. They used Twilio to build an automated system.... This made it easier for people to get vaccine information and schedule appointments. The new process improved communication and reduced manual work for staff.

Retail

CASE STUDY Instacart

Instacart uses Twilio to power its on-demand grocery service. The company connects customers with grocery stores for fast delivery. Twilio helps Instacart send messages and updates to users. This kee...ps customers informed and happy. Instacart serves thousands of people with this solution.

lightning

Peers used Twilio Programmable SMS for engaging and following up and sending & publishing communications

Twilio Programmable SMS Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.18/5 ★

Read Reviews (14)
Analytics

3.97/5 ★

Read Reviews (7)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.18/5 ★

Read Reviews (14)
Analytics

3.97/5 ★

Read Reviews (7)

Twilio Programmable SMS Integrations

Twilio Programmable SMS integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

3.35/5 ★

Read Reviews (16)
Data Export

3.20/5 ★

Read Reviews (8)

Few API Integrations for Twilio Programmable SMS

Software Failure Risk Guidance

?

for Twilio Programmable SMS

Overall Risk Meter

Low Medium High

Top Failure Risks for Twilio Programmable SMS

Twilio Inc. News

Awards

Twilio Recognized as a Leader in the 2025 Gartner?? Magic Quadrant? for CPaaS

Twilio has been recognized as a Leader in the 2025 Gartner Magic Quadrant for CPaaS for the third consecutive year. This acknowledgment highlights Twilio's strong ability to execute and its comprehensive vision in the communications platform space. Twilio's platform supports over 335,000 active customer accounts and integrates AI and real-time data to enhance customer engagement.

Awards

Twilio Recognized as a Leader in the 2025 Gartner® Magic Quadrant for CPaaS

Twilio has been recognized as a Leader in the 2025 Gartner Magic Quadrant for Communications Platform as a Service (CPaaS) for the third consecutive year. This recognition highlights Twilio's strong ability to execute and its comprehensive vision in delivering real-time, personalized customer engagement solutions. Twilio's platform supports over 335,000 active customer accounts and 10 million developers globally.

Customer

Fresha Enhances Customer Engagement with RCS for Business Powered by Twilio and Google - Business Wire

Fresha, a global beauty and wellness booking platform, has enhanced its customer engagement by adopting Rich Communication Services (RCS) messaging powered by Twilio and Google. This upgrade from traditional SMS to RCS has resulted in a 41.3% read rate on appointment messages and increased customer reviews by 7.1%. Twilio's API enabled Fresha to deploy RCS without code changes, improving engagement and customer trust.

Customer

Twilio's RCS Revolution: How Fresha's Success Story Validates a High-Growth Bet for ...

Twilio's Rich Communication Services (RCS) has significantly enhanced Fresha's customer engagement, increasing read rates and operational efficiency. This success story underscores Twilio's strategic focus on RCS, bolstered by partnerships with telecom giants like Orange and Singtel. Twilio's RCS platform offers advanced features such as AI-driven chatbots and verified sender IDs, positioning it for substantial growth in the global RCS market.

Twilio Inc. Profile

Company Name

Twilio Inc.

Year Founded

2008

HQ Location

375 Beale Street, Suite 300, San Francisco, CA 94105

Employees

1001-5000

Social

Financials

IPO