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Upland adestra: Reviews, Testimonials and Expert Opinions

4.49 5
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(1032)

Email automation software that inspires engagement and drives conversions

Top 22 Upland adestra Alternatives

ActiveTrail

Marketing Automation | Email Marketing Platform

4.28

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ActiveTrail

4.28
★★★★★
★★★★★
Marketing Automation | Email Marketing Platform

ActiveTrail is a marketing automation platform that enables digital marketing professionals to send automatic emails, SMS messages, online surveys, and to create high-converting landing pages. It helps to increase sales and revenue and acquire customers. ...

ActiveTrail helps to stay connected to the customers by its powerful automation, generates leads to build customer relationships, provides predictive delivery at the best time automatically, informs customers of discounts, events, and more at the right time. It also helps in real-time data tracking, testing, and optimizing campaigns.

ActiveTrail features include ready to use signup and lead forms, A/B testing, visual automation, autoresponders, mobile responsiveness, automatic SMS campaigns and many more.

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Delivra

Marketing automation that's straightforward to measure success

4.53

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Delivra

4.53
★★★★★
★★★★★
Marketing automation that's straightforward to measure success

Delivra is an email platform that designs custom solutions to help marketers and agencies automate highly personalized, event-driven campaigns that increase the long term loyalty and lifetime value of their customers. ...

Delivra creates email campaigns for customers, tracks results of promotion campaigns and measures the return on investment. It provides both pre-defined as well as custom email templates that can be sent to potential customers based on their profile data. The tool can send automated thank you emails, birthday coupons and product promotion newsletters to select customer segments.

Delivra features include Build effective campaigns, reach the audience and keep it growing, and Improve marketing strategy with insights and teamwork, Drag-and-drop editor, email templates, email previewer, SMS messaging, List building, Segmentation, Preference center, Engagement scoring, Social share, marketing automation, email nurturing, A/B testing, insights and reports, and more.

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Customer.io

Send Automated Messages. Deliver Results.

4.34

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Customer.io

4.34
★★★★★
★★★★★
Send Automated Messages. Deliver Results.

Customer.io is a marketing automation tool for sending relevant messages like emails, push notifications, and SMS based on behavior across web and mobile products. It helps to build brand awareness and acquire customers. ...

An integration with Customer.io provides the complete information of the user which helps in sending personalized messages to the individual. It’s A/B testing helps to review the data and further improve the performance.

Customer.io provides multiple ways to get real-time business data from the product which updates the user database. Its segmentation platform helps to enhance the performance by calculating the real-time and performance scale of the business and the workflow builder allows to create high-performance campaigns in an intuitive drag-and-drop interface to reach the customer whenever and wherever they are.

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MessageGears

customer marketing platform attaches directly to your customer data sources

4.07

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MessageGears

4.07
★★★★★
★★★★★
customer marketing platform attaches directly to your customer data sources

MessageGears is a transactional email platform that enables to remove the barriers to data and enables to transform the way marketers communicate with their customers. MessageGears enables to build audiences and campaigns using live internal data. ...

The key features provided by MessageGears include direct data access, true real-time marketing, marketing agility, and operation efficiency. The true real-time marketing feature provides an excellent platform for sending responsive and personalized campaigns easily without wanting for a data sync to occur. The marketing agility feature allows users to easily add a field to a marketing database and once it's available in MessageGears users can make campaign changes quickly.

MessageGears offers an excellent platform for reclaiming all the time consumed by IT and marketing teams when dealing with the inefficiencies of traditional cloud solutions. MessageGears also provides hybrid solutions to overcome the inherent limitations of the marketing cloud email system. MessageGears offers an excellent platform for automating dynamic personalized campaigns that help in generating sales.

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Oracle Responsys

Oracle | Integrated Cloud Applications and Platform Services

3.97

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Oracle Responsys

3.97
★★★★★
★★★★★
Oracle | Integrated Cloud Applications and Platform Services

Oracle Responsys enables marketing organizations to seamlessly manage, personalize, and orchestrate all interactions, across all critical channels of engagement. Oracle Responsys empowers the ...

Oracle Responsys's Individualized Email Marketing feature helps to understand consumers through their data signals and build exceptional consumer experiences, Oracle Responsys's Cross-Channel Consistency feature enables marketers to create consistent experiences for consumers engaging with their brand via mobile, display, email, and social channels. The software enables marketers to get the capabilities and data needed to directly evaluate the performance of each campaign, and the tools they need to respond to critical customer signals and data

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Higher Logic Marketing Automation

Marketing Automation delivering personalized content and targeted communications

4.29

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Higher Logic Marketing Automation

4.29
★★★★★
★★★★★
Marketing Automation delivering personalized content and targeted communications

Higher Logic Marketing Automation is a tailored email communication that helps in delivering personalized content and targeted communications to keep the audiences coming back for more.It helps in creating custom campaigns, using pre-built templates, automates workflows delivering a personalized journey to every recipient, and send the most relevant content to the audience with guided messaging prompts. It tracks interactions with the email and website content, leverages data-driven insights to identify the most engaged contacts and also integrates directly with the CRM or AMS. ...

Some of its features include robust reporting tools, track performance across multiple channels, effectively measure conversions and campaign impact at every stage, builds reports providing key metrics, automates workflow and so on.

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Makesbridge

Marketing Automation & Lead Nurturing Platform to increase sales and marketing results

4.52

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Makesbridge

4.52
★★★★★
★★★★★
Marketing Automation & Lead Nurturing Platform to increase sales and marketing results

Makesbridge is a marketing automation software that offers a comprehensive feature set and combines mass email, sales automation, and business intelligence into a single package. Makesbridge ...

Makesbridge offers a reliable email marketing platform that helps users achieve their marketing goals. Email marketing automation allows to save time and make a series of touchpoints with prospects. Makesbridge is integration-ready with these business applications and software such as Google Drive, Salesforce, Facebook, and LinkedIn, allowing to extend Makesbridge functionality and streamline many of marketing processes.

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Actito

Agile Marketing Automation Platform for customer engagement

4.18

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Actito

4.18
★★★★★
★★★★★
Agile Marketing Automation Platform for customer engagement

Actito is a SaaS marketing automation company founded in 2000. Back then, the three founders thought it would be a good idea to bridge the gap between brands and consumers. So they started building the software that marketers now love. Actito helps to personalize the interactions by the second, with hundreds, thousands, even millions of customers worldwide. Actito targets mid to large companies wanting to run all their marketing activities from one easy-to-use platform. ...

All the customer data collected is centralized and consolidated onto a Customer Data Platform and made available to tailor, target and personalize right-time messages through main marketing channels – namely email, mobile and web. Actito also provides tools for customer life-cycle marketing, deploying acquisition, loyalty and cross-selling, enabling agile marketers to develop objectives and specifications of their marketing campaigns, thereby helping them in tracking the outcomes.

Actito features include building an actionable data model, marketing campaigns, dashboards and campaign reports, customer engagement, engaging via the right channel, customers based on their behavior and real-time data, adapt marketing strategy to maximize ROI and more.

Actito offers full compliance with Europe’s latest general data protection regulations (GDPR), leaving marketers free to focus on building lasting and profitable customer relationships. It runs its European operations from its headquarters in Belgium and also has offices in France and The Netherlands. Actito is also present in North America with an office in Canada. More than 250 clients use the platform worldwide including ABB, Friesland Campina, Biocodex, ARTE, WWF and KIA.

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LeadFWD

Unstoppable Growth Platform with the power of AI and Machine Learning

4.39

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LeadFWD

4.39
★★★★★
★★★★★
Unstoppable Growth Platform with the power of AI and Machine Learning

Leadfwd is a B2B Prospecting, Sales Outreach and Account-Based Marketing together with the power of Artificial Intelligence and Machine Learning. It's an unstoppable growth Platform that helps to fill the pipeline, engage key accounts and track their journey, close the revenue, automate and repeat. It enables organizations to customize their solution based on their current challenges and their desired outcome focusing on the right accounts and the right decision-makers. ...

It helps to grow sales faster by instantly growing the pipeline with qualified prospects and automated sales outreach, save time and exceed the closing revenue and leverages outbound engagement to build a pipeline of interested buyers. It also helps to leverage the power of AI to turn anonymous traffic into identified leads.

Some of its features include generating Pipeline instantly, create multi-step sales sequences with emails, tasks, calls, to automate the work and boost sales productivity, instant access to the DNA of the leads and customers, AI sales agents can touch hundreds of prospects each day, build smart automated journey’s that target specific audiences and more.

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Selligent Marketing Cloud

Marketing Automation to engage customers across all critical channels.

4.40

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Selligent Marketing Cloud

4.40
★★★★★
★★★★★
Marketing Automation to engage customers across all critical channels.

Selligent Marketing Cloud is an AI-powered omnichannel marketing automation platform that enables B2C marketers to provide personalized customer experiences across all channels and devices. ...

Selligent Marketing Cloud includes Omnichannel Execution, Customer Experience, AI & Machine learning, Open Architecture & Integrations, Email, Website and Mobile Personalization, Behavioral Retargeting, Universal Consumer Profile & CDP Capabilities and Reporting and Optimization.

The Omnichannel Execution enables integrated consumer interactions across all channels, and data collection and analysis covering all customer touchpoints. The Open Architecture & Integrations feature enables seamless integration with the rest of the business solutions. The Email, Website and Mobile Personalization feature provides personalized messaging, delivered through multi-channel campaigns.

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Net-results Marketing Automation

Intuitive Software with Powerful Tools to Create, Connect, and Engage

4.53

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Net-results Marketing Automation

4.53
★★★★★
★★★★★
Intuitive Software with Powerful Tools to Create, Connect, and Engage

Net-Results is a marketing automation tool with powerful segmentation capabilities. Segments can be used to drive analytics, workflows, campaigns, and more. It helps to improve ROI and acquire customer. ...

Net-Results is Intuitive Software with Powerful Tools to Create, Connect, and Engage.

Net-Results provides all the features required and expected like creating personalized messages that drive more engagement and opportunities, personalize content for leads, customers, & high value prospects, automatic marketing workflow, sales alert and enablement and much more.

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ActiveDEMAND

Cloud-based solution for Agencies to create and manage marketing campaigns

4.38

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ActiveDEMAND

4.38
★★★★★
★★★★★
Cloud-based solution for Agencies to create and manage marketing campaigns

ActiveDEMAND is a cloud-based marketing automation solution that caters to marketing agencies and helps them to create and manage their marketing campaigns. ActiveDEMAND is an integrated marketing platform. ActiveDEMAND enables marketers, agencies and businesses through streamlined campaign management, campaign recipes and attribution reporting while integrating with much other business, sales and marketing applications. ...

With ActiveDEMAND, users can create multiple accounts to manage each of their client's marketing campaigns and track their performance based on traffic data, prospect conversions and leads. Email templates and customizable landing pages are provided by the solution. Contact lists can be segmented to create personalized messages for email campaigns with functionalities that allow users to customize auto-responders and follow-up emails.

ActiveDEMAND includes drag and drops widgets to create monthly reports. Call tracking is also featured for managing campaign performance metrics that are captured by the solution for different campaigns.

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Pinpointe

includes the largest library of pre-tested, mobile-friendly, ready-to-use html email templates. You can create fantastic email campaigns quickly

4.54

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Pinpointe

4.54
★★★★★
★★★★★
includes the largest library of pre-tested, mobile-friendly, ready-to-use html email templates. You can create fantastic email campaigns quickly

PinPointe is a cloud-based email marketing tool that can be used by Enterprises, Agencies and business marketers. It is usable on mobile phones, iPads and desktops. ...

Pinpointe's Design of Emails and Newsletters feature has an easy to use UI. Its Tracking and Reporting feature intergrates with Google Analytics. The Maximize Response Rates feature provides analytics on responses. Pinpointe integrates with other email marketing tools.

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Rejoiner

eCommerce Email Marketing Software to help online retailers

4.83

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Rejoiner

4.83
★★★★★
★★★★★
eCommerce Email Marketing Software to help online retailers

Rejoiner is an Email Marketing Platform that maximizes customer lifetime value and reduces the cart abandonment rate, increasing conversion rates and crush the revenue goals. It centralizes ...

Some of its features include multi-dimensional segmentation to size up potential audiences and send targeted emails in minutes, automatically score customers based on their purchasing and email engagement behavior, visual workflows of the customer journey, map customer journeys and many more.

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Bloomreach

Bloomreach - Powering Enterprise CMS and Optimizing Commerce Experiences

4.66

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Bloomreach

4.66
★★★★★
★★★★★
Bloomreach - Powering Enterprise CMS and Optimizing Commerce Experiences

Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. ...

Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer. It is built specifically for brands, retailers and B2B companies who want to grow their revenue online while delivering each of their customers a premium, personalized experience. It helps to improve consistency and increase sales and revenue.

Bloomreach is backed by over a decade of AL/ML investment focused on digital commerce. Its models, algorithms, category-specific taxonomies, synonym libraries, and semantic AI and machine-learning outperform the market and drive meaningful revenue growth for clients. It also leverages the learnings from searches and transactions with an API-first set of solutions meant to help them reach and exceed the business goals.

Its features include semantic search to find products fast, working in tandem with merchandisers to help them be more data-driven and impactful, creating and controlling the whole experience across all channels, product discoverability with pathways, creating rules, and customizing the product list to achieve business goals and more.

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SendPulse

Multi-Channel Marketing Automation Platform email, web push notifications, SMS, Viber with

4.54

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SendPulse

4.54
★★★★★
★★★★★
Multi-Channel Marketing Automation Platform email, web push notifications, SMS, Viber with

Sendpulse is an email marketing platform used to send bulk emails. It helps to improve sales & revenue and brand engagement. The marketing tool is used to empower business. It assists to upload ...

Its features include automating resending email to the unread, sending email to the clients depending on their interest, emails sent directly from the ongoing project, track campaign, its statistics and integrating emails into CRM or the CMS system.

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Moosend

The fastest path from email marketing to business growth.

4.78

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Moosend

4.78
★★★★★
★★★★★
The fastest path from email marketing to business growth.

Moosend is an email marketing platform to deliver the most responsive emails to amaze the subscribers. It helps to improve ROI and enhance customer relationships. Moosend can easily manage ...

Moosend drag and drop create campaigns with no coding knowledge and helps to grow business with email marketing. The subscriber list is split and filtered using UI to send the right message to the right person and reports on campaign progress are created to make easy and accurate decisions.

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Bloomerang

Donor Management Software for Nonprofits

4.59

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Bloomerang

4.59
★★★★★
★★★★★
Donor Management Software for Nonprofits

Bloomerang is a CRM Software. Bloomerang enables users to view an organization's donor records, track the best time to contact each donor and measure a donor's engagement level to make it easier for users to know when someone should be contacted. Bloomerang is a solution for small and growing nonprofits. ...

Bloomerang has a clean, modern interface that gives users the tools they need to perform crucial fundraising activities effectively. The software’s core features include a dashboard that displays the organization’s donor retention rate along with suggestions on how to improve, as well as future incoming donations. Users can also access reports and accounts with a single click. Another core feature is the constituent timeline that displays all interactions made with a particular donor in a clean and easy-to-follow fashion. Bloomerang also generates smart reports and creates segmented lists that help with presentations and annual planning.

Bloomerang enables website integration so organizations can easily track browsing activity and create custom donation and sign-up forms that can be embedded onto a website. The social media hub connects Twitter for social media monitoring so organizations can learn what constituents might be tweeting about them.

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Everest

The absolute pinnacle of email marketing

4.45

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Everest

4.45
★★★★★
★★★★★
The absolute pinnacle of email marketing

Everest is a complete email analytics platform. It provides the most sophisticated email marketers with unique capabilities, including email certification for avoiding spam filters, View Time Optimization (VTO) for Verizon Media mailboxes, and enterprise-grade managed services. ...

Everest offers marketers a complete set of tools to prepare, test, optimize, and measure their email campaigns. With fully configurable dashboards, a highly intuitive user interface, and seamless integration with many of the leading email service providers, Everest makes it fast and easy to optimize campaigns. It also features a rich set of reports to track overall performance, with customizable alerts to proactively warn when action is needed.

Everest features include giving actionable insight and intel about what’s happening with campaigns, customizable dashboards, notification system, easy integration with most ESPs, invaluable competitive intelligence, robust design optimization, and more.

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Cheetah Messaging

Cheetah Digital Messaging: Best in class cross channel messaging capabilities

3.04

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Cheetah Messaging

3.04
★★★★★
★★★★★
Cheetah Digital Messaging: Best in class cross channel messaging capabilities

Cheetah Digital’s Cheetah Messaging is a cross channel messaging solution built for Marketers and enterprise scale consumers. Cheetah Messaging provides for global enterprises’ messaging needs with ...

Cheetah Messaging features include segmentation tools facilitating creation of customer segments in real-time. Campaign creation and managing communications through SMS, MMS, Mobile, and other channels is made possible using business rules, customer segmentation and other tools. Content creation, Testing and optimization and Reporting and analytics are some of the other features.

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Ongage platform

Ongage | The Ultimate Platform for Performance Marketers

4.55

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Ongage platform

4.55
★★★★★
★★★★★
Ongage | The Ultimate Platform for Performance Marketers

Ongage is an ultimate platform for performance marketers with a feature-rich dashboard that hosts advanced segmentation tools and a full suite of analytics, ultimately helping marketers drive measurable growth and increase deliverability. It also helps to improve deliverability, efficiency and ROI. ...

Ongage platform allows email marketers to seamlessly route emails through ESPs, SMTP Relays, and MTA. It also helps to create segments based on email activity type, customer activity level, and continuous optimization.

Ongage features for sending better emails include campaign management, advanced analytics about the campaigns in one place, advanced segmentation to increase engagement and campaign effectiveness, instantly integrate with dynamic content and personalization features and many more.

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Blackbaud NetCommunity™

Alumni Engagement & Management Software System for Nonprofits | Blackbaud

3.42

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Blackbaud NetCommunity™

3.42
★★★★★
★★★★★
Alumni Engagement & Management Software System for Nonprofits | Blackbaud