Comparison Summary
This comparison report of Act-On vs. Campaign Monitor is based on a specific set of business needs and context. The comparison uses 32386 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Act-On and Campaign Monitor
Act-On, Salesforce Account Engagement (Formerly Pardot), Sharpspring, etc., belong to a category of solutions that help Marketing Automation, whereas Campaign Monitor, Kit (formerly ConvertKit), Constant Contact, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Act-On covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.
Campaign Monitor focuses on Campaign Management with E-Mail, Communication Management with E-Mail, Engagement Management with E-Mail, Social Media Management with Social Media, etc.
"We needed a platform to streamline email process while marrying best practices and data to deliver a unique customer experience. " - Jen Twersky
"I love the simplicity of the email builder. We have a lot of communications going out, and there’s myself and one or two other people regularly working on it. So just having that simplicity of being able to drag and drop saves us time. " - Arabella Gilby
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
An automated Growth Marketing Platform
Powerful email marketing software with drag-and-drop simplicity
Age
2004
Financials
SERIES A
SERIES A
Business Need
Total Processes
(we found evidences for)
112
111
Total Goals
(we found evidences for)
21
18
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Increase sales & revenue
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Grow market share
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Scale best practices
-
Enter new markets internationally or locally
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Build brand awareness
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Improve digital and social presence
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Improve brand engagement
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Launch new products
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Improve internal communications
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Establish thought leadership
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Improve visibility
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Reduce bounce
-
Improve efficiency
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Increase customer life time value
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Improve consistency
-
Improve stakeholder relations
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Shorten ramp up time
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Improve navigation
- See 18 more
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Acquire customers
-
Improve ROI
-
Increase sales & revenue
-
Enhance customer relationships
-
Scale best practices
-
Enter new markets internationally or locally
-
Improve brand engagement
-
Build brand awareness
-
Launch new products
-
Grow market share
-
Improve internal communications
-
Establish thought leadership
-
Reduce bounce
-
Increase customer life time value
-
Improve digital and social presence
-
Improve stakeholder relations
-
Improve efficiency
-
Improve consistency
- See 15 more
Top Channels
Channels Used
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e-mail
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newsletter
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social media
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website
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offline
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promotions
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mobile
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user generated content
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blogs
-
causes and charity
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phone calls
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video
-
point of sale
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Facebook
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on premises
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chat
-
Twitter
-
text SMS
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print media
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magazine
-
display advertisement
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games
-
trade shows
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coupons
-
omnichannel
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events
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out of home
-
brochure
-
LinkedIn
-
review sites
-
mobile app
-
Facebook page
-
Pinterest
-
Glassdoor
-
mass media
-
Instagram
-
Amazon
-
Slack
-
G2crowd
-
Doubleclick
- See 37 more
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e-mail
-
newsletter
-
social media
-
website
-
offline
-
promotions
-
mobile
-
user generated content
-
blogs
-
causes and charity
-
phone calls
-
video
-
point of sale
-
Facebook
-
on premises
-
chat
-
Twitter
-
text SMS
-
print media
-
magazine
-
display advertisement
-
games
-
trade shows
-
coupons
-
omnichannel
-
events
-
out of home
-
brochure
-
LinkedIn
-
review sites
-
mobile app
-
Facebook page
-
Pinterest
-
Glassdoor
-
mass media
-
Instagram
-
Amazon
-
Slack
-
G2crowd
-
Doubleclick
- See 37 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
