Comparison Summary
This comparison report of Act-On vs. SAP Emarsys Customer Engagement is based on a specific set of business needs and context. The comparison uses 18980 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Act-On and SAP Emarsys Customer Engagement
Act-On, SAP Emarsys Customer Engagement, Salesforce Account Engagement (Formerly Pardot), Sharpspring, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Act-On covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.
SAP Emarsys Customer Engagement focuses on Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.
"Through analytics and knowing where our customers are in their journey, we’re able to deliver the most relevant messaging. " - Marc Wilensky
"The beauty of the Emarsys marketing platform is that it always provides an actionable next step for the client to run its automated marketing campaign. " - Jade Lau
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
An automated Growth Marketing Platform
Personalized omnichannel experiences that the customers deserve
Age
2000
Financials
SERIES A
SERIES B
Business Need
Total Processes
(we found evidences for)
112
66
Total Goals
(we found evidences for)
21
14
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Increase sales & revenue
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Grow market share
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Scale best practices
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Enter new markets internationally or locally
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Build brand awareness
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Improve digital and social presence
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Improve brand engagement
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Launch new products
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Improve internal communications
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Establish thought leadership
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Improve visibility
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Reduce bounce
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Improve efficiency
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Increase customer life time value
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Improve consistency
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Improve stakeholder relations
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Shorten ramp up time
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Improve navigation
- See 18 more
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Enhance customer relationships
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Increase sales & revenue
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Acquire customers
-
Increase customer life time value
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Scale best practices
-
Improve ROI
-
Increase average basket value
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Improve digital and social presence
-
Improve brand engagement
-
Enter new markets internationally or locally
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Improve consistency
-
Build brand awareness
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Grow market share
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Improve internal communications
- See 11 more
Top Channels
Channels Used
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omnichannel
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e-mail
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mobile
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social media
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text SMS
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website
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offline
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newsletter
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point of sale
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Facebook
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promotions
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video
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phone calls
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mobile app
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games
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channel partners
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LinkedIn
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mass media
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television
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events
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trade shows
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display advertisement
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user generated content
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blogs
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Instagram
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review sites
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Amazon
-
Doubleclick
- See 25 more
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omnichannel
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e-mail
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mobile
-
social media
-
text SMS
-
website
-
offline
-
newsletter
-
point of sale
-
Facebook
-
promotions
-
video
-
phone calls
-
mobile app
-
games
-
channel partners
-
LinkedIn
-
mass media
-
television
-
events
-
trade shows
-
display advertisement
-
user generated content
-
blogs
-
Instagram
-
review sites
-
Amazon
-
Doubleclick
- See 25 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
