Comparison Summary
This comparison report of Actito vs. Zoho Marketing Automation is based on a specific set of business needs and context. The comparison uses 660 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Actito and Zoho Marketing Automation
Actito, Zoho Marketing Automation, Oracle Responsys, ExpertSender, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Actito covers Campaign Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Loyalty Management, etc.
Zoho Marketing Automation focuses on Engagement Management with Omnichannel, Drip Marketing with Social Media, Personalized Marketing, Lead Nurturing, etc.
"Actito has allowed us to improve the efficiency and productivity of our teams, as well as increase the commitment of our readers and our ROI. " - Gaelle Mauroit
"I’ve used many of the products in the market, and now, I can honestly say that Zoho Marketing Automation is absolutely a leader in this space. " - Frances Blackie
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Agile Marketing Automation Platform for customer engagement
Marketing automation software for faster business growth
Age
1996
Financials
SEED
PRIVATE
Business Need
Total Processes
(we found evidences for)
36
22
Total Goals
(we found evidences for)
10
4
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Improve internal communications
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Increase sales & revenue
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Improve digital and social presence
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Improve efficiency
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Enter new markets internationally or locally
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Scale best practices
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Increase customer life time value
- See 7 more
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Improve ROI
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Enhance customer relationships
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Enter new markets internationally or locally
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Acquire customers
- See 1 more
Top Channels
Channels Used
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omnichannel
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website
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social media
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promotions
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text SMS
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e-mail
- See 3 more
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omnichannel
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website
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social media
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promotions
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text SMS
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e-mail
- See 3 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
