Comparison Summary
This comparison report of ActiveCampaign vs. Mapp Engage is based on a specific set of business needs and context. The comparison uses 17908 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing ActiveCampaign and Mapp Engage
ActiveCampaign, Mapp Engage, Salesforce Account Engagement (Formerly Pardot), Adobe Marketo Engage, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
ActiveCampaign covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.
Mapp Engage focuses on Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Analytics, Forecasting, etc.
"As a photographer and a mother, it's so important for me to have that extra time that I save using ActiveCampaign because I can focus more on my art and I can focus more on building relationships with the clients versus the tedious mundane things th...at so much time didn't need to be spent on. " - Heather Read
"The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to ha...ve excellent email deliverability " - Francois Bertier
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
CXA Platform to engage with their customers
Cross-Channel Marketing for automated multi-step marketing campaigns
Age
2003
1998
Financials
SERIES C
PRIVATE
Business Need
Total Processes
(we found evidences for)
133
32
Total Goals
(we found evidences for)
18
7
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve ROI
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Launch new products
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Scale best practices
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Build brand awareness
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Improve internal communications
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Grow market share
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Increase customer life time value
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Improve brand engagement
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Improve digital and social presence
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Improve efficiency
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Manage risk
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Shorten ramp up time
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Improve stakeholder relations
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Establish thought leadership
- See 15 more
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Enhance customer relationships
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Acquire customers
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Increase customer life time value
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Scale best practices
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Enter new markets internationally or locally
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Improve brand engagement
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Increase sales & revenue
- See 4 more
Top Channels
Channels Used
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e-mail
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social media
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mobile
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website
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Facebook
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text SMS
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omnichannel
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phone calls
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offline
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point of sale
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mobile app
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mass media
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television
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chat
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Whatsapp
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LinkedIn
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user generated content
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blogs
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Instagram
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video
- See 17 more
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e-mail
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social media
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mobile
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website
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Facebook
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text SMS
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omnichannel
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phone calls
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offline
-
point of sale
-
mobile app
-
mass media
-
television
-
chat
-
Whatsapp
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LinkedIn
-
user generated content
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blogs
-
Instagram
-
video
- See 17 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
