Comparison Summary
This comparison report of ActiveCampaign vs. Total Expert is based on a specific set of business needs and context. The comparison uses 18451 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing ActiveCampaign and Total Expert
ActiveCampaign, Total Expert, Salesforce Account Engagement (Formerly Pardot), Adobe Marketo Engage, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
ActiveCampaign covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.
Total Expert focuses on Engagement Management, Social Media Management with Social Media, Communication Management with E-Mail, Relationship Management, etc.
"Being a Partner with ActiveCampaign allows me to be at the forefront of this technology. There’s no one who does automation better than ActiveCampaign. " - Jeff Davis
"I think that the system makes loan originators more productive. They don't have to think about things they can, essentially, set it and forget it. " - Kelly Gill
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
CXA Platform to engage with their customers
Enterprise-grade marketing and customer engagement platform ​purpose-built for financial services
Age
2003
Financials
SERIES C
SERIES B
Business Need
Total Processes
(we found evidences for)
133
55
Total Goals
(we found evidences for)
18
14
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve ROI
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Launch new products
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Scale best practices
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Build brand awareness
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Improve internal communications
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Grow market share
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Increase customer life time value
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Improve brand engagement
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Improve digital and social presence
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Improve efficiency
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Manage risk
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Shorten ramp up time
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Improve stakeholder relations
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Establish thought leadership
- See 15 more
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Enhance customer relationships
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Improve ROI
-
Scale best practices
-
Acquire customers
-
Improve digital and social presence
-
Increase sales & revenue
-
Grow market share
-
Improve internal communications
-
Enter new markets internationally or locally
-
Improve stakeholder relations
-
Launch new products
-
Establish thought leadership
-
Build brand awareness
-
Manage risk
- See 11 more
Top Channels
Channels Used
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e-mail
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website
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video
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social media
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newsletter
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promotions
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chat
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omnichannel
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text SMS
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print media
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magazine
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display advertisement
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games
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offline
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point of sale
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user generated content
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blogs
- See 14 more
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e-mail
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website
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video
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social media
-
newsletter
-
promotions
-
chat
-
omnichannel
-
text SMS
-
print media
-
magazine
-
display advertisement
-
games
-
offline
-
point of sale
-
user generated content
-
blogs
- See 14 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
