Comparison Summary
This comparison report of Appian vs. ActiveCampaign is based on a specific set of business needs and context. The comparison uses 22497 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Appian and ActiveCampaign
Appian, and ActiveCampaign belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Appian covers Workflow Management, Sales Document Management, Engagement Management, Collaboration, etc.
ActiveCampaign focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Appian: Low-Code - Enterprise Application Development - BPM ...
CXA Platform to engage with their customers
Age
1999
2003
Financials
IPO
SERIES C
Business Need
Total Processes
(we found evidences for)
73
133
Total Goals
(we found evidences for)
18
18
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Scale best practices
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Acquire customers
-
Manage risk
-
Enhance customer relationships
-
Improve ROI
-
Improve visibility
-
Improve efficiency
-
Launch new products
-
Grow market share
-
Enter new markets internationally or locally
-
Increase sales & revenue
-
Improve internal communications
-
Improve digital and social presence
-
Improve stakeholder relations
-
Establish thought leadership
-
Build brand awareness
-
Improve consistency
-
Improve brand engagement
- See 15 more
-
Acquire customers
-
Enhance customer relationships
-
Increase sales & revenue
-
Enter new markets internationally or locally
-
Improve ROI
-
Launch new products
-
Scale best practices
-
Build brand awareness
-
Improve internal communications
-
Grow market share
-
Increase customer life time value
-
Improve brand engagement
-
Improve digital and social presence
-
Improve efficiency
-
Manage risk
-
Shorten ramp up time
-
Improve stakeholder relations
-
Establish thought leadership
- See 15 more
Top Channels
Channels Used
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e-mail
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website
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social media
-
newsletter
-
phone calls
-
text SMS
-
chat
-
offline
-
promotions
-
user generated content
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blogs
-
Facebook
-
mobile
-
on premises
-
mass media
-
point of sale
-
mobile app
-
coupons
-
video
-
trade shows
-
omnichannel
-
games
-
support groups
-
Facebook at work
-
LinkedIn
-
events
-
Instagram
-
display advertisement
-
Pinterest
-
causes and charity
-
channel partners
-
review sites
-
out of home
-
brochure
-
G2crowd
-
Slack
- See 33 more
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e-mail
-
website
-
social media
-
newsletter
-
phone calls
-
text SMS
-
chat
-
offline
-
promotions
-
user generated content
-
blogs
-
Facebook
-
mobile
-
on premises
-
mass media
-
point of sale
-
mobile app
-
coupons
-
video
-
trade shows
-
omnichannel
-
games
-
support groups
-
Facebook at work
-
LinkedIn
-
events
-
Instagram
-
display advertisement
-
Pinterest
-
causes and charity
-
channel partners
-
review sites
-
out of home
-
brochure
-
G2crowd
-
Slack
- See 33 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
