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Appian vs Drip: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Appian vs. Drip is based on a specific set of business needs and context. The comparison uses 10911 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Appian and Drip

Appian, and Drip belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Appian covers Workflow Management, Sales Document Management, Engagement Management, Collaboration, etc.

Drip focuses on Drip Marketing with E-Mail, Workflow Management with E-Mail, Engagement Management with E-Mail, Communication Management with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Appian

Focus area

Appian is better than Drip for

Software Failure Risk

  • low

logo Drip

Focus area

Drip is better than Appian for

Software Failure Risk

  • low

About

Appian: Low-Code - Enterprise Application Development - BPM ...

The Ecommerce Revenue Engine

Age

1999

2011

Financials

IPO

M&A

Business Need

Total Processes
(we found evidences for)

73

95

Total Goals
(we found evidences for)

18

16

Top Processes

Evidences indicate better relative satisfaction



sales document management

contract management

proposal & quote management


engagement management

engaging and following up

engaging with scheduling & cadence



customer case management


training & onboarding


social media management

social media analytics


helpdesk management


customer feedback management

measuring customer satisfaction


communication management

sending & publishing communications


products & pricelist management



compliance & governance


competitive intelligence


generation of new leads



contact list management


loyalty management

customise loyalty program



relationship management


business development


lifetime value management


content management


trade show marketing



follower management


revenue cycle management




campaign management


sales review & feedback



courses & assessment

create learning path




lead qualification



rating and review management







community building



knowledge management



segmentation and targeting


personalized marketing



conversion management




account management



proximity marketing


promotion management



social media marketing




Top Goals

Goals Achieved

  • Scale best practices

  • Acquire customers

  • Manage risk

  • Enhance customer relationships

  • Improve ROI

  • Improve visibility

  • Improve efficiency

  • Launch new products

  • Grow market share

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Improve internal communications

  • Improve digital and social presence

  • Improve stakeholder relations

  • Establish thought leadership

  • Build brand awareness

  • Improve consistency

  • Improve brand engagement

  • See 15 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Build brand awareness

  • Scale best practices

  • Improve ROI

  • Grow market share

  • Improve brand engagement

  • Improve internal communications

  • Launch new products

  • Improve efficiency

  • Improve digital and social presence

  • Establish thought leadership

  • See 13 more

Top Channels

Channels Used

  • e-mail

  • website

  • social media

  • Facebook

  • mass media

  • offline

  • point of sale

  • chat

  • phone calls

  • text SMS

  • newsletter

  • user generated content

  • blogs

  • promotions

  • video

  • Instagram

  • mobile

  • omnichannel

  • coupons

  • games

  • trade shows

  • mobile app

  • LinkedIn

  • events

  • support groups

  • review sites

  • Amazon

  • Slack

  • Twitter

  • Pinterest

  • on premises

  • See 28 more
  • e-mail

  • website

  • social media

  • Facebook

  • mass media

  • offline

  • point of sale

  • chat

  • phone calls

  • text SMS

  • newsletter

  • user generated content

  • blogs

  • promotions

  • video

  • Instagram

  • mobile

  • omnichannel

  • coupons

  • games

  • trade shows

  • mobile app

  • LinkedIn

  • events

  • support groups

  • review sites

  • Amazon

  • Slack

  • Twitter

  • Pinterest

  • on premises

  • See 28 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting