Comparison Summary
This comparison report of Appian vs. LeadSquared Marketing Automation is based on a specific set of business needs and context. The comparison uses 10503 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Appian and LeadSquared Marketing Automation
Appian, and LeadSquared Marketing Automation belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Appian covers Workflow Management, Sales Document Management, Engagement Management, Collaboration, etc.
LeadSquared Marketing Automation focuses on Customer Engagement, Capturing Leads with Website, Inbound Lead Routing, Lead Management, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
LeadSquared Marketing Automation
Focus area
LeadSquared Marketing Automation is better than Appian for
Software Failure Risk
About
Appian: Low-Code - Enterprise Application Development - BPM ...
Marketing Automation and CRM Software for higher sales productivity
Age
1999
2012
Financials
IPO
SERIES C
Business Need
Total Processes
(we found evidences for)
73
80
Total Goals
(we found evidences for)
18
6
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Scale best practices
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Acquire customers
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Manage risk
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Enhance customer relationships
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Improve ROI
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Improve visibility
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Improve efficiency
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Launch new products
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Grow market share
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Enter new markets internationally or locally
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Increase sales & revenue
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Improve internal communications
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Improve digital and social presence
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Improve stakeholder relations
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Establish thought leadership
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Build brand awareness
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Improve consistency
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Improve brand engagement
- See 15 more
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Improve ROI
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Improve visibility
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Acquire customers
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Improve efficiency
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Increase customer life time value
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Increase sales & revenue
- See 3 more
Top Channels
Channels Used
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e-mail
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website
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phone calls
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social media
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text SMS
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offline
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chat
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Facebook
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user generated content
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blogs
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print media
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magazine
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Twitter
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LinkedIn
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Whatsapp
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on premises
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out of home
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billboards
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Facebook page
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promotions
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mobile
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omnichannel
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point of sale
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channel partners
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newspaper
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video
-
Instagram
- See 24 more
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e-mail
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website
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phone calls
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social media
-
text SMS
-
offline
-
chat
-
Facebook
-
user generated content
-
blogs
-
print media
-
magazine
-
Twitter
-
LinkedIn
-
Whatsapp
-
on premises
-
out of home
-
billboards
-
Facebook page
-
promotions
-
mobile
-
omnichannel
-
point of sale
-
channel partners
-
newspaper
-
video
-
Instagram
- See 24 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
