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Appodeal Platform vs goTom: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Appodeal Platform vs. goTom is based on a specific set of business needs and context. The comparison uses 875 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Appodeal Platform and goTom

Appodeal Platform, goTom, Chartboost, Kevel, etc., belong to a category of solutions that help Publisher Ad Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Appodeal Platform covers Advertisement with Video, Communication Management with Mobile, Helpdesk Management, Engagement Management with Promotions, etc.

goTom focuses on Advertisement, Order Management, Workflow Management, Campaign Management with Display Advertisement, etc.

"I wanted to create an interactive business simulation mobile game, offering players a unique mix of strategy, investment, and human gameplay. But the path to success was more than just creating a great app. For me, it was about finding the right par...tner to help monetize and scale my game. Appodeal's Accelerator Program came as a godsend. " - Ilia A

"With goTom as our technology partner, we were able to fully automate small, often tedious sub-disciplines of our work. " - Alexander H

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Appodeal Platform

Focus area

Software Failure Risk

  • low

logo goTom

Focus area

goTom is better than Appodeal Platform for

Software Failure Risk

  • medium

About

PUBLISHERS FIRST - Appodeal

CRM, Order Mangement, Ad Serving, Programmatic - gotom.io

Financials

SEED

PRIVATE

Business Need

Total Processes
(we found evidences for)

26

26

Total Goals
(we found evidences for)

9

2

Top Processes

Evidences indicate better relative satisfaction



communication management

sending & publishing communications


helpdesk management


engagement management

engaging and following up




discount management


promotion management


community building


generation of new leads


campaign management




workflow management


proposal & quote management


sales document management

proposal & quote management


Top Goals

Goals Achieved

  • Increase customer life time value

  • Increase sales & revenue

  • Improve visibility

  • Enhance customer relationships

  • Improve efficiency

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • See 6 more
  • Enhance customer relationships

  • Acquire customers

Top Channels

Channels Used

  • display advertisement

  • phone calls

  • promotions

  • website

  • See 1 more
  • display advertisement

  • phone calls

  • promotions

  • website

  • See 1 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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No Data

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Integration Risk

low

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medium

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Migration Risk

medium

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No Data

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Business Setting