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Awario vs Mention: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for Awario low Failure Risk for Mention medium
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Comparison Summary

This comparison report of Awario vs. Mention is based on a specific set of business needs and context. The comparison uses 6930 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Awario and Mention

Awario, Mention, Brand24, Statusbrew, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Awario covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Market Research, etc.

Mention focuses on Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.

"Key for SEO Masterminding and Customer Service Awario is a must-have for SEO and customer service. Why SEO? It shows you the easiest places on the web to get quality backlinks! Go to the places talking about your business and engage the conversation.... For customer service - you have an opportunity to speak to dissatisfied customers who are voicing their concerns. Awario provides opportunities for crucial product feedback and encourages people who are speaking positively about your product. This will make them feel affirmed in their decision to speak in support for what you do, and that they are a customer that is cared for by your team. " - Kyle Lawrence

"We use Mention’s Feed feature every day to ensure we’re checking in on who and what is being said about our brand. Our aim is to never let a conversation go unread. " - Ashton Egner

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Awario

Focus area

Awario is better than Mention for

Software Failure Risk

  • low

logo Mention

Focus area

Mention is better than Awario for

Software Failure Risk

  • medium

About

Awario: The Social Media & Web Monitoring Tool Your Brand Needs

Monitoring for digital agencies that need to know what's said about their clients, and provide a superior service

Age

2007

2013

Financials

PRIVATE

M&A

Business Need

Total Processes
(we found evidences for)

68

99

Total Goals
(we found evidences for)

10

16

Top Processes

Evidences indicate better relative satisfaction

social media management

Read Reviews (159)

Read Reviews (506)

monitoring social media

Read Reviews (86)

Read Reviews (172)

social media analytics

Read Reviews (35)

Read Reviews (79)

scheduling post to social media

Read Reviews (12)

Read Reviews (79)

engaging on social media

Read Reviews (11)

Read Reviews (82)

managing social media account

Read Reviews (4)

Read Reviews (49)

communication management

Read Reviews (107)

Read Reviews (363)

tracking & monitoring communications

Read Reviews (91)

Read Reviews (180)

sending & publishing communications

Read Reviews (15)

Read Reviews (180)

engagement management

Read Reviews (56)

Read Reviews (158)

engaging and following up

Read Reviews (44)

Read Reviews (134)

white labeling

Read Reviews (48)

Read Reviews (1)

market research

Read Reviews (42)

Read Reviews (5)

generation of new leads

Read Reviews (35)

Read Reviews (15)

reputation management

Read Reviews (22)

Read Reviews (20)

influencer marketing

Read Reviews (13)

Read Reviews (21)

content management

Read Reviews (12)

Read Reviews (99)

content curation

Read Reviews (4)

Read Reviews (19)

content tracking

Read Reviews (1)

Read Reviews (7)

content sharing

Read Reviews (0)

Read Reviews (11)

social media marketing

Read Reviews (11)

Read Reviews (26)

competitive intelligence

Read Reviews (8)

Read Reviews (34)

helpdesk management

Read Reviews (7)

Read Reviews (33)

campaign management

Read Reviews (5)

Read Reviews (40)

campaign monitoring

Read Reviews (0)

Read Reviews (6)

customer case management

Read Reviews (4)

Read Reviews (0)

loyalty management

Read Reviews (4)

Read Reviews (5)

customise loyalty program

Read Reviews (4)

Read Reviews (1)

workflow management

Read Reviews (3)

Read Reviews (13)

training & onboarding

Read Reviews (2)

Read Reviews (10)

rating and review management

Read Reviews (2)

Read Reviews (11)

customer feedback management

Read Reviews (2)

Read Reviews (14)

measuring customer satisfaction

Read Reviews (1)

Read Reviews (2)

business development

Read Reviews (2)

Read Reviews (3)

sales document management

Read Reviews (1)

Read Reviews (13)

contract management

Read Reviews (1)

Read Reviews (4)

proposal & quote management

Read Reviews (0)

Read Reviews (6)

lead qualification

Read Reviews (1)

Read Reviews (3)

conversion management

Read Reviews (1)

Read Reviews (2)

contact list management

Read Reviews (0)

Read Reviews (5)

touchpoint management

Read Reviews (0)

Read Reviews (5)

talk track creation

Read Reviews (0)

Read Reviews (5)

talk track creation

Read Reviews (0)

Read Reviews (5)

account management

Read Reviews (0)

Read Reviews (5)

lifetime value management

Read Reviews (0)

Read Reviews (2)

performance management

Read Reviews (0)

Read Reviews (2)

discount management

Read Reviews (0)

Read Reviews (2)

promotion management

Read Reviews (0)

Read Reviews (2)

bundling of products

Read Reviews (0)

Read Reviews (2)

sales quota management

Read Reviews (0)

Read Reviews (2)

trade show marketing

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Improve digital and social presence

  • Build brand awareness

  • Enhance customer relationships

  • Improve brand engagement

  • Improve ROI

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Establish thought leadership

  • See 7 more

  • Improve digital and social presence

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Improve brand engagement

  • Improve ROI

  • Establish thought leadership

  • Increase sales & revenue

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Scale best practices

  • Manage risk

  • Increase customer life time value

  • Improve efficiency

  • See 13 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • Instagram

  • Twitter

  • video

  • Facebook

  • promotions

  • LinkedIn

  • phone calls

  • omnichannel

  • mass media

  • offline

  • chat

  • Slack

  • mobile

  • television

  • review sites

  • point of sale

  • on premises

  • radio

  • games

  • coupons

  • trade shows

  • causes and charity

  • mobile app

  • Yelp

  • Tripadvisor

  • See 27 more

  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • Instagram

  • Twitter

  • video

  • Facebook

  • promotions

  • LinkedIn

  • phone calls

  • omnichannel

  • mass media

  • offline

  • chat

  • Slack

  • mobile

  • television

  • review sites

  • point of sale

  • on premises

  • radio

  • games

  • coupons

  • trade shows

  • causes and charity

  • mobile app

  • Yelp

  • Tripadvisor

  • See 27 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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high

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting