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Blackbaud Luminate Online vs Merchant Relationship Management: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Blackbaud Luminate Online vs. Merchant Relationship Management is based on a specific set of business needs and context. The comparison uses 4276 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Blackbaud Luminate Online and Merchant Relationship Management

Blackbaud Luminate Online, Merchant Relationship Management, Virtuous CRM, Memberplanet, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Blackbaud Luminate Online covers Communication Management with E-Mail, Engagement Management with Offline, Event Management with Offline, Campaign Management with E-Mail, etc.

Merchant Relationship Management focuses on Sales Document Management, Lead Management, Helpdesk Management, Training & Onboarding, etc.

"Overall, we needed a foundation—a set of systems— to eliminate any hurdles for our fundraising and engagement efforts. We wanted state-of-the-art, proven technology, which we found in Luminate Online and Blackbaud CRM. " - Drew Martin

"With 12 years in the payment processing industry, building in-house solutions and trying many different CRMs with little success, IRIS is the only solution that solves our business needs in one centralized system " - Wayne Hamilton

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Blackbaud Luminate Online

Focus area

Blackbaud Luminate Online is better than Merchant Relationship Management for

Software Failure Risk

  • medium

logo Merchant Relationship Management

Focus area

Merchant Relationship Management is better than Blackbaud Luminate Online for

Software Failure Risk

  • low

About

Blackbaud Luminate Online | Comprehensive Cloud Solution for Engaging Your Constituents

CRM & Underwriting Platform

Age

1981

Financials

IPO

PRIVATE

Business Need

Total Processes
(we found evidences for)

61

53

Total Goals
(we found evidences for)

10

11

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up



campaign management

campaign monitoring

campaign analytics


helpdesk management


training & onboarding


content management


social media management

social media analytics

scheduling post to social media

engaging on social media



generation of new leads



contact list management

creating contact list


products & pricelist management


personalized marketing


advocacy management


workflow management


trade show marketing


relationship management



sales document management

contract management

proposal & quote management


rating and review management





knowledge management

creating knowledge base


calendar management




touchpoint management


channel management



lead qualification

lead qualification: technographic

lead qualification: demographic


competitive intelligence



lifetime value management




sales call management




payment management



conversion management


performance management



Top Goals

Goals Achieved

  • Improve digital and social presence

  • Scale best practices

  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve internal communications

  • Launch new products

  • See 7 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Manage risk

  • Improve efficiency

  • Improve visibility

  • Improve internal communications

  • Improve stakeholder relations

  • Launch new products

  • Improve digital and social presence

  • Reduce bounce

  • See 8 more

Top Channels

Channels Used

  • phone calls

  • e-mail

  • website

  • user generated content

  • blogs

  • chat

  • Slack

  • text SMS

  • social media

  • Facebook

  • offline

  • point of sale

  • causes and charity

  • support groups

  • See 11 more
  • phone calls

  • e-mail

  • website

  • user generated content

  • blogs

  • chat

  • Slack

  • text SMS

  • social media

  • Facebook

  • offline

  • point of sale

  • causes and charity

  • support groups

  • See 11 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

low

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low

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Business Setting