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Blueshift vs FirstHive: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Blueshift vs. FirstHive is based on a specific set of business needs and context. The comparison uses 2845 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Blueshift and FirstHive

Blueshift, FirstHive, Optimizely Data Platform, Ascent360, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Blueshift covers Engagement Management, Campaign Management with E-Mail, Advertisement with Social Media, Communication Management with E-Mail, etc.

FirstHive focuses on Engagement Management with Social Media, Social Media Management with Text SMS, Social Media Marketing with E-Mail, Communication Management with Text SMS, etc.

"The key selling point of Blueshift was the ability to offer cross channel communications to our user base and our customers, and make sure we were able to store all our data in one tool, and make sure we’re able to know exactly what is being said, t...o who, at what time, without having to look at different reports of different tools. " - Pauline Fumeron

"We were able to execute micro targeted campaigns, in the language of choice for our key influencers, and have achieved over 5X growth over the last couple of years.” " - Mrugesh Gaglani

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Blueshift

Focus area

Blueshift is better than FirstHive for

Software Failure Risk

  • low

logo FirstHive

Focus area

FirstHive is better than Blueshift for

Software Failure Risk

  • low

About

Customer Data Platform that activates data across the entire omnichannel customer journey

Customer Data Platform to build persistent customer identities

Age

2014

Financials

SERIES B

NA

Business Need

Total Processes
(we found evidences for)

67

44

Total Goals
(we found evidences for)

14

7

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


campaign management

campaign analytics



communication management

sending & publishing communications

tracking & monitoring communications


segmentation and targeting



loyalty management

identify target customers


workflow management


personalized marketing


training & onboarding


helpdesk management


customer feedback management

measuring net promoter score


competitive intelligence


content management

content publishing


channel management


touchpoint management


lead qualification

lead qualification: technographic


lifetime value management



generation of new leads





social media management

social media analytics

managing social media account




courses & assessment

track learning progress


sales document management

contract management


community building


customer case management


social media marketing


contact list management


business development


account management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Scale best practices

  • Improve brand engagement

  • Grow market share

  • Build brand awareness

  • Improve consistency

  • Improve efficiency

  • Launch new products

  • Improve digital and social presence

  • See 11 more
  • Improve ROI

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve brand engagement

  • Improve visibility

  • Increase customer life time value

  • See 4 more

Top Channels

Channels Used

  • social media

  • text SMS

  • e-mail

  • mobile

  • Twitter

  • LinkedIn

  • Facebook

  • Instagram

  • website

  • mobile app

  • offline

  • point of sale

  • channel partners

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • mass media

  • television

  • brochure

  • out of home

  • See 18 more
  • social media

  • text SMS

  • e-mail

  • mobile

  • Twitter

  • LinkedIn

  • Facebook

  • Instagram

  • website

  • mobile app

  • offline

  • point of sale

  • channel partners

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • mass media

  • television

  • brochure

  • out of home

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting