Comparison Summary
This comparison report of Blueshift vs. SAP Customer Data Management is based on a specific set of business needs and context. The comparison uses 3155 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Blueshift and SAP Customer Data Management
Blueshift, SAP Customer Data Management, Optimizely Data Platform, Ascent360, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Blueshift covers Engagement Management, Campaign Management with E-Mail, Advertisement with Social Media, Communication Management with E-Mail, etc.
SAP Customer Data Management focuses on Engagement Management with Website, Loyalty Management with Social Media, Social Media Management with Social Media, Product Marketing, etc.
"We want to treat every one of our users and customers on a one-to-one level. Blueshift is helping us enable that. AI and ML are the future of marketing automation. We looked at a ton of vendors and what they were doing in the space and believe that ...Blueshift is by far the leader. Each company is different and they were approaching it in a way that would work for our company. " - Chip Malt
"SAP Customer Data Cloud has really helped us streamline and makethings easier for our customers across different touchpoints of their Countdown digital experience. SAP has shown aninnate understanding of our purpose to help make our customers’ lives... a little better everyday, and has helped us unify the Countdown experience with services that are always on and exceed professional standards across the board. " - ArturasVedrickas
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Blueshift
Focus area
Blueshift is better than SAP Customer Data Management for
Software Failure Risk
SAP Customer Data Management
Focus area
SAP Customer Data Management is better than Blueshift for
Software Failure Risk
About
Customer Data Platform that activates data across the entire omnichannel customer journey
Business growth by unlocking the power of customer data management
Age
2014
1972
Financials
SERIES B
IPO
Business Need
Total Processes
(we found evidences for)
67
49
Total Goals
(we found evidences for)
14
11
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Increase sales & revenue
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Improve ROI
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Enhance customer relationships
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Enter new markets internationally or locally
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Increase customer life time value
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Scale best practices
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Improve brand engagement
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Grow market share
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Build brand awareness
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Improve consistency
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Improve efficiency
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Launch new products
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Improve digital and social presence
- See 11 more
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Scale best practices
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Improve visibility
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Improve digital and social presence
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Increase customer life time value
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Improve ROI
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Improve brand engagement
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Grow market share
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Launch new products
- See 8 more
Top Channels
Channels Used
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social media
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website
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e-mail
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user generated content
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blogs
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offline
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promotions
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newsletter
- See 5 more
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social media
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website
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e-mail
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user generated content
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blogs
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offline
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promotions
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newsletter
- See 5 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
