Comparison Summary
Introducing Blueshift and Sendlane
Blueshift, Optimizely Data Platform, Ascent360, etc., belong to a category of solutions that help Customer Data Platform, whereas Sendlane, Factoreal, Slicktext, etc., belong to a category of solutions that help SMS Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Blueshift covers Engagement Management, Campaign Management with E-Mail, Advertisement with Social Media, Communication Management with E-Mail, etc.
Sendlane focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Workflow Management with E-Mail, Contact List Management with E-Mail, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Customer Data Platform that activates data across the entire omnichannel customer journey
Sendlane: The Next Generation of Cross-Channel Marketing Automation
Age
2014
Financials
SERIES B
SERIES C
Business Need
Total Processes
(we found evidences for)
67
62
Total Goals
(we found evidences for)
14
12
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Increase sales & revenue
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Improve ROI
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Enhance customer relationships
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Enter new markets internationally or locally
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Increase customer life time value
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Scale best practices
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Improve brand engagement
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Grow market share
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Build brand awareness
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Improve consistency
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Improve efficiency
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Launch new products
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Improve digital and social presence
- See 11 more
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Improve ROI
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Increase sales & revenue
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Increase customer life time value
-
Enhance customer relationships
-
Acquire customers
-
Improve digital and social presence
-
Grow market share
-
Launch new products
-
Build brand awareness
-
Scale best practices
-
Enter new markets internationally or locally
-
Improve brand engagement
- See 9 more
Top Channels
Channels Used
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e-mail
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website
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blogs
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user generated content
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promotions
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text SMS
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social media
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coupons
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phone calls
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chat
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newsletter
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Facebook
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omnichannel
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offline
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point of sale
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games
-
mobile
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mobile app
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video
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on premises
- See 17 more
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e-mail
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website
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blogs
-
user generated content
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promotions
-
text SMS
-
social media
-
coupons
-
phone calls
-
chat
-
newsletter
-
Facebook
-
omnichannel
-
offline
-
point of sale
-
games
-
mobile
-
mobile app
-
video
-
on premises
- See 17 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
