Comparison Summary
Introducing Brand24 and Woopra
Brand24, Awario, Keyhole, etc., belong to a category of solutions that help Social Media Marketing, whereas Woopra, Mixpanel, Gosquared Web Analytics, etc., belong to a category of solutions that help Digital Analytics. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Brand24 covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Helpdesk Management, etc.
Woopra focuses on Engagement Management, Helpdesk Management with Chat, Social Media Management, Communication Management with E-Mail, etc.
"While working on the new app, we were interested how our users were using the older version, and how they would like to do it in the ideal world. To find out, we used Brand24 social media monitoring - we simply took a look at markets where were pres...ent " - Krzysiek Radoszewski
"The biggest problem was that we didn’t know what our customers were doing. Woopra made information immediately available for us to find answers to specific questions, map out the customer journey and acts as the baseline for our customer data. " - Scott Smith
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About
Brand24 - Social Media Monitoring Tool
woopra.com - Customer Journey Analytics for Web, Mobile, Product and Beyond
Age
2011
Financials
SEED
PRIVATE
Business Need
Total Processes
(we found evidences for)
63
54
Total Goals
(we found evidences for)
13
14
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Build brand awareness
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Improve brand engagement
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Improve digital and social presence
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Increase sales & revenue
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Enhance customer relationships
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Improve internal communications
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Launch new products
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Scale best practices
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Establish thought leadership
- See 10 more
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Improve ROI
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Launch new products
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Increase customer life time value
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Improve digital and social presence
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Enter new markets internationally or locally
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Scale best practices
-
Improve efficiency
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Improve internal communications
-
Improve brand engagement
-
Build brand awareness
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Improve visibility
- See 11 more
Top Channels
Channels Used
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website
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chat
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e-mail
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mobile
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offline
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point of sale
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mobile app
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promotions
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user generated content
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blogs
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Slack
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phone calls
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video
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games
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omnichannel
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causes and charity
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social media
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text SMS
- See 15 more
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website
-
chat
-
e-mail
-
mobile
-
offline
-
point of sale
-
mobile app
-
promotions
-
user generated content
-
blogs
-
Slack
-
phone calls
-
video
-
games
-
omnichannel
-
causes and charity
-
social media
-
text SMS
- See 15 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
