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Brandwatch vs YouScan: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Brandwatch vs. YouScan is based on a specific set of business needs and context. The comparison uses 5319 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Brandwatch and YouScan

Brandwatch, YouScan, Mention, Keyhole, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Brandwatch covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Campaign Management with Social Media, etc.

YouScan focuses on Social Media Management with Social Media, Communication Management with Social Media, Funnel Analysis with Social Media, Collaboration, etc.

"We have clients who want to study an entire industry before launching a new project, or clients who want to actively monitor dozens of campaigns to improve communications and capture true customer feedback. " - Youssef Shalaby

"We have tried a lot of services before YouScan. Since it satisfies all the requirements we had, we lost any need for other software providers. YouScan's strongest and, in our opinion, the most important advantage is the people. They take into accoun...t all of our desires, and they respond well to any criticism. The response time of their customer service team is worth a separate note, as it is very fast and highly professional. " - Alex Shuravin

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Brandwatch

Focus area

Brandwatch is better than YouScan for

Software Failure Risk

  • medium

logo YouScan

Focus area

YouScan is better than Brandwatch for

Software Failure Risk

  • medium

About

Brandwatch | Digital Consumer Intelligence

YouScan - The Future of Social Media Analysis

Age

2005

Financials

SERIES C

SERIES A

Business Need

Total Processes
(we found evidences for)

91

40

Total Goals
(we found evidences for)

16

11

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

monitoring social media

engaging on social media

scheduling post to social media

managing social media account


communication management

tracking & monitoring communications

sending & publishing communications


engagement management

engaging and following up


campaign management

campaign monitoring

campaign analytics



content management

content publishing


competitive intelligence


social media marketing




reputation management





generation of new leads


identify target customers

customise loyalty program


helpdesk management



training & onboarding


customer feedback management


workflow management


sales call management




influencer marketing


sales document management

contract management



lead qualification

lead qualification: demographic


touchpoint management


conversion management



international marketing



lifetime value management


category management


rating and review management



channel management


referral management


knowledge management


sales review & feedback


sales incentive management


influencer management


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve brand engagement

  • Build brand awareness

  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Launch new products

  • Establish thought leadership

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Grow market share

  • Scale best practices

  • Improve internal communications

  • Improve efficiency

  • Manage risk

  • See 13 more
  • Enhance customer relationships

  • Establish thought leadership

  • Improve digital and social presence

  • Build brand awareness

  • Increase sales & revenue

  • Improve ROI

  • Enter new markets internationally or locally

  • Improve efficiency

  • Acquire customers

  • Improve stakeholder relations

  • Improve brand engagement

  • See 8 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • website

  • support groups

  • offline

  • events

  • trade shows

  • See 5 more
  • social media

  • user generated content

  • blogs

  • website

  • support groups

  • offline

  • events

  • trade shows

  • See 5 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

high

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Business Setting