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Brandwatch vs YouScan: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for Brandwatch medium Failure Risk for YouScan medium
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Comparison Summary

This comparison report of Brandwatch vs. YouScan is based on a specific set of business needs and context. The comparison uses 5319 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Brandwatch and YouScan

Brandwatch, YouScan, Mention, Keyhole, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Brandwatch covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Campaign Management with Social Media, etc.

YouScan focuses on Social Media Management with Social Media, Communication Management with Social Media, Funnel Analysis with Social Media, Collaboration, etc.

"For a regional association with a large number of bank branches, knowing about current issues and observing long-term trends is an important task. This also includes real-time monitoring of competitors. It was a great pleasure for us to develop this... solution together with the BWGV. " - Alexander Doukas

"With our brand's significant volume of mentions across the social web, we knew that we needed a powerful tool for serious work with social media. We held a tender, where YouScan was picked as the winner by the digital team of «Danone.» Besides data ...coverage and ease of use, we were impressed by YouScan’s professional team (top of the line, for sure) and innovative approach, which influenced our decision to work with YouScan. " - Marina Lukaschuk

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Brandwatch

Focus area

Brandwatch is better than YouScan for

Software Failure Risk

  • medium

logo YouScan

Focus area

YouScan is better than Brandwatch for

Software Failure Risk

  • medium

About

Brandwatch | Digital Consumer Intelligence

YouScan - The Future of Social Media Analysis

Age

2005

Financials

SERIES C

SERIES A

Business Need

Total Processes
(we found evidences for)

91

40

Total Goals
(we found evidences for)

16

11

Top Processes

Evidences indicate better relative satisfaction

social media management

Read Reviews (378)

Read Reviews (82)

social media analytics

Read Reviews (157)

Read Reviews (21)

monitoring social media

Read Reviews (134)

Read Reviews (51)

engaging on social media

Read Reviews (39)

Read Reviews (2)

scheduling post to social media

Read Reviews (21)

Read Reviews (2)

managing social media account

Read Reviews (7)

Read Reviews (1)

communication management

Read Reviews (171)

Read Reviews (56)

tracking & monitoring communications

Read Reviews (135)

Read Reviews (51)

sending & publishing communications

Read Reviews (36)

Read Reviews (4)

engagement management

Read Reviews (100)

Read Reviews (5)

engaging and following up

Read Reviews (89)

Read Reviews (5)

campaign management

Read Reviews (64)

Read Reviews (6)

campaign monitoring

Read Reviews (25)

Read Reviews (1)

campaign analytics

Read Reviews (11)

Read Reviews (0)

market research

Read Reviews (61)

Read Reviews (10)

content management

Read Reviews (40)

Read Reviews (0)

content curation

Read Reviews (10)

Read Reviews (0)

content sharing

Read Reviews (3)

Read Reviews (0)

content publishing

Read Reviews (3)

Read Reviews (0)

competitive intelligence

Read Reviews (40)

Read Reviews (1)

social media marketing

Read Reviews (32)

Read Reviews (4)

reputation management

Read Reviews (18)

Read Reviews (4)

generation of new leads

Read Reviews (16)

Read Reviews (1)

identify target customers

Read Reviews (6)

Read Reviews (1)

customise loyalty program

Read Reviews (2)

Read Reviews (8)

helpdesk management

Read Reviews (12)

Read Reviews (8)

training & onboarding

Read Reviews (10)

Read Reviews (3)

customer feedback management

Read Reviews (10)

Read Reviews (12)

workflow management

Read Reviews (10)

Read Reviews (3)

sales call management

Read Reviews (9)

Read Reviews (0)

influencer marketing

Read Reviews (7)

Read Reviews (4)

sales document management

Read Reviews (7)

Read Reviews (0)

contract management

Read Reviews (6)

Read Reviews (0)

lead qualification

Read Reviews (6)

Read Reviews (0)

lead qualification: demographic

Read Reviews (4)

Read Reviews (0)

touchpoint management

Read Reviews (5)

Read Reviews (0)

conversion management

Read Reviews (5)

Read Reviews (1)

international marketing

Read Reviews (5)

Read Reviews (1)

lifetime value management

Read Reviews (3)

Read Reviews (0)

category management

Read Reviews (3)

Read Reviews (0)

rating and review management

Read Reviews (3)

Read Reviews (2)

channel management

Read Reviews (2)

Read Reviews (0)

referral management

Read Reviews (2)

Read Reviews (0)

knowledge management

Read Reviews (2)

Read Reviews (0)

sales review & feedback

Read Reviews (2)

Read Reviews (0)

sales incentive management

Read Reviews (2)

Read Reviews (0)

influencer management

Read Reviews (1)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve brand engagement

  • Build brand awareness

  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Launch new products

  • Establish thought leadership

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Grow market share

  • Scale best practices

  • Improve internal communications

  • Improve efficiency

  • Manage risk

  • See 13 more

  • Enhance customer relationships

  • Establish thought leadership

  • Improve digital and social presence

  • Build brand awareness

  • Increase sales & revenue

  • Improve ROI

  • Enter new markets internationally or locally

  • Improve efficiency

  • Acquire customers

  • Improve stakeholder relations

  • Improve brand engagement

  • See 8 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • website

  • support groups

  • offline

  • events

  • trade shows

  • See 5 more

  • social media

  • user generated content

  • blogs

  • website

  • support groups

  • offline

  • events

  • trade shows

  • See 5 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

high

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Migration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting