Comparison Summary
This comparison report of Braze vs. Salesforce Email Studio is based on a specific set of business needs and context. The comparison uses 8326 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Braze and Salesforce Email Studio
Braze, MoEngage, CleverTap, etc., belong to a category of solutions that help Mobile Marketing, whereas Salesforce Email Studio, Aweber, Litmus, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Braze covers Engagement Management, Communication Management with E-Mail, Training & Onboarding with E-Mail, Campaign Management, etc.
Salesforce Email Studio focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with E-Mail, etc.
"With Braze, we’re able to better serve the global design community quickly and at scale. The capabilities of the platform enables our flexible and creative messaging strategy, enabling us to evolve with our diverse set of users. " - Emily Stewart
"Salesforce as a technology platform has proven its adaptability. It’s been shown that we can build many services and solutions on it that offer extra value for our internal users, customers, and ultimate end users. It’s a central part of our vision ...for the future. " - Tuomas Pyyhtia
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Salesforce Email Studio
Focus area
Salesforce Email Studio is better than Braze for
Software Failure Risk
About
Cross channel personalization and Mobile engagement automation platform
Email Marketing Software Customized Solutions - Salesforce.com
Age
2011
1999
Financials
SERIES E
IPO
Business Need
Total Processes
(we found evidences for)
74
101
Total Goals
(we found evidences for)
17
18
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Increase customer life time value
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Acquire customers
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Improve brand engagement
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Improve ROI
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Increase sales & revenue
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Launch new products
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Build brand awareness
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Enter new markets internationally or locally
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Scale best practices
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Improve efficiency
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Improve digital and social presence
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Establish thought leadership
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Improve stakeholder relations
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Improve consistency
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Grow market share
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Reduce bounce
- See 14 more
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Acquire customers
-
Enhance customer relationships
-
Increase sales & revenue
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Improve ROI
-
Improve internal communications
-
Enter new markets internationally or locally
-
Build brand awareness
-
Grow market share
-
Improve digital and social presence
-
Improve stakeholder relations
-
Improve brand engagement
-
Launch new products
-
Establish thought leadership
-
Reduce bounce
-
Improve efficiency
-
Scale best practices
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Increase average basket value
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Improve navigation
- See 15 more
Top Channels
Channels Used
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e-mail
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phone calls
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mobile
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social media
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offline
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website
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promotions
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newsletter
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point of sale
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chat
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Slack
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on premises
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text SMS
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out of home
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brochure
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Facebook
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trade shows
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mobile app
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omnichannel
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user generated content
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blogs
-
video
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coupons
-
events
-
display advertisement
-
causes and charity
-
games
- See 24 more
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e-mail
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phone calls
-
mobile
-
social media
-
offline
-
website
-
promotions
-
newsletter
-
point of sale
-
chat
-
Slack
-
on premises
-
text SMS
-
out of home
-
brochure
-
Facebook
-
trade shows
-
mobile app
-
omnichannel
-
user generated content
-
blogs
-
video
-
coupons
-
events
-
display advertisement
-
causes and charity
-
games
- See 24 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
