Braze Overview
Braze enables real-time, customer-centric interactions, enhancing engagement between brands and consumers. This platform specializes in mobile marketing, offering tools that facilitate personalized communication at scale. Braze's unique approach transforms traditional campaigns into meaningful conversations, adapting to the dynamic needs of businesses of all sizes. The platform's emphasis on journey orchestration ensures that brands can craft and deliver messages effectively, aligning with consumer expectations. By integrating these features, Braze supports marketers in navigating industry trends and challenges, driving more profound connections with their audience.
Use Cases
Customers recommend Engagement Management, Communication Management, Onboarding, as the business use cases that they have been most satisfied with while using Braze.
Business Priorities
Enhance Customer Relationships and Increase Customer Life Time Value are the most popular business priorities that customers and associates have achieved using Braze.
Braze Use-Cases and Business Priorities: Customer Satisfaction Data
Braze works with different mediums / channels such as E-Mail. and Mobile.
Braze's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Braze support capabilities include Email Support, 24/7 Support, AI Powered, etc. also Braze analytics capabilities include Analytics, and Custom Reports.
Reviews
"With Braze, we’re able to better serve the global design community quickly and at scale. The capabilities of the platform enables our flexible and creative messaging strategy, enabling us to evolve with our diverse set of users." - Emily Stewart
Braze, Attentive, Alpha Anywhere, Onesignal, Airship, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Braze enables powerful customer engagement with ease. Scalable solutions are provided to meet any business needs.
Popular Business Setting
for Braze
Top Industries
- Financial Services
- Internet
- Food & Beverages
Popular in
- Mid Market
- Enterprise
- Small Business
Braze is popular in Financial Services, Internet, and Food & Beverages and is widely used by Mid Market, Enterprise, and Small Business.
Comprehensive Insights on Braze Use Cases
What solutions does Braze provide for Engagement Management?
How efficiently Does Braze manage your Communication Management?
How can Braze enhance your Onboarding process?
What Are the key features of Braze for Campaign Management?
What benefits does Braze offer for Helpdesk Management?
71 buyers and buying teams have used Cuspera to assess how well Braze solved their Mobile Marketing needs. Cuspera uses 3199 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
With Braze, we’re able to better serve the global design community quickly and at scale. The capabilities of the platform enables our flexible and creative messaging strategy, enabling us to evolve with our diverse set of users. Testimonial By Emily Stewart |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Emily Stewart Head, CRM and Messaging Canva |
With Braze, we’re able to better serve the global design community quickly and at scale. The capabilities of the platform enables our flexible and creative messaging strategy, enabling us to evolve with our diverse set of users. Testimonial By Emily Stewart |
Case Studies
CASE STUDY Central Retail
CASE STUDY Rightmove
CASE STUDY BandLab
CASE STUDY Wondery
CASE STUDY e.l.f. Beauty
CASE STUDY Erewhon
Frequently Asked Questions(FAQ)
for Braze
What is Braze?
Braze is a customer engagement platform that enables cross-channel personalization and provides relevant experiences between consumers and the brands they love. It helps to enhance customer relationship and improve brand engagement.
Braze is built for today’s on-demand, always-connected customers. It compares old database with live views of every customer and uses the information to create intuitive customer experiences, campaign optimization and more.
It uses these insights to make every experience relevant and unique across personalized push notifications, email, and in-app messaging that reflects their interests, behaviors, location, previous purchases, and more.
What is Braze used for?
What are the top features of Braze?
Who uses Braze?
What are Braze alternatives?
Where is Braze located?
Peers used Braze for engagement management and communication management
Braze Competitors
Braze Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (31) |
| Analytics | Read Reviews (151) |
| Custom Reports | Read Reviews (286) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (31) |
| Analytics | Read Reviews (151) |
| Custom Reports | Read Reviews (286) |
Braze Integrations
Braze integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Braze
Software Failure Risk Guidance
?for Braze
Overall Risk Meter
Top Failure Risks for Braze
Braze, Inc. News
Braze Announces Record Bookings to Close Fiscal Year, Announces Organizational Changes
Braze announced record customer bookings for the fiscal year ending January 31, 2025, and significant leadership changes. Myles Kleeger will step down as President and Chief Commercial Officer, with a new Chief Revenue Officer to be hired. Leadership roles were also adjusted to support growth, with Jesse Hoobler, Jerry Schorn, and John Ashton taking on new positions.
Braze Introduces the Braze Data Platform
Braze has launched the Braze Data Platform, a comprehensive set of data capabilities and partner integrations designed to enhance data unification, activation, and distribution. This platform aims to help marketers integrate and leverage data for personalized customer engagements. Key features include enhanced ecosystem integrations, real-time data processing, and partnerships with major data platforms like AWS, Snowflake, and Databricks.
Braze to Report Fiscal Second Quarter 2026 Results - Business Wire
Braze announced its fiscal first quarter 2026 results, highlighting a 19.6% year-over-year revenue increase to $162.1 million. The company also completed the acquisition of OfferFit, an AI decisioning company, and introduced new messaging channels. Additionally, Ed McDonnell was appointed as the new Chief Revenue Officer, effective July.
Braze Announces Agreement to Acquire OfferFit - Business Wire
Braze has announced a definitive agreement to acquire OfferFit, an AI decisioning company, for $325 million. This acquisition aims to enhance Braze's AI capabilities, integrating OfferFit's multi-agent decisioning technology into Braze's platform to improve personalized customer engagement. The deal is expected to close by July 31, 2025, subject to customary conditions.
Braze, Inc. Profile
HQ Location
330 W 34th Street, 18th Floor, New York, New York 10001, US
Employees
251-500
Social
Financials
SERIES E
