Comparison Summary
This comparison report of BrightTALK vs. Google Hangouts is based on a specific set of business needs and context. The comparison uses 19671 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing BrightTALK and Google Hangouts
BrightTALK, Google Hangouts, ON24 Platform, 6Connex, etc., belong to a category of solutions that help Webinar and Conferencing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
BrightTALK covers Attendee Engagement, Content Management with Video, Generation Of New Leads, Campaign Management, etc.
Google Hangouts focuses on Collaboration with Video, Conference Call Management with Offline, Communication Management with Phone Calls, Content Management with Video, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Content and demand marketing platform with video and webinar services for lead engagement and conversions
Web Collaboration software with messaging, video and voice calls for group or individual communications
Age
2002
Financials
PRIVATE
SERIES A
Business Need
Total Processes
(we found evidences for)
77
87
Total Goals
(we found evidences for)
13
18
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Increase sales & revenue
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Acquire customers
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Establish thought leadership
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Build brand awareness
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Enhance customer relationships
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Launch new products
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Grow market share
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Scale best practices
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Shorten ramp up time
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Enter new markets internationally or locally
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Improve stakeholder relations
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Improve efficiency
- See 10 more
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Improve internal communications
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Acquire customers
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Enhance customer relationships
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Launch new products
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Improve digital and social presence
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Improve stakeholder relations
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Scale best practices
-
Improve efficiency
-
Enter new markets internationally or locally
-
Improve ROI
-
Establish thought leadership
-
Increase sales & revenue
-
Grow market share
-
Improve brand engagement
-
Build brand awareness
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Improve consistency
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Shorten ramp up time
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Improve navigation
- See 15 more
Top Channels
Channels Used
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offline
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video
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phone calls
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trade shows
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events
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chat
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e-mail
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text SMS
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mobile
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Skype
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social media
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on premises
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website
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mobile app
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Slack
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point of sale
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Whatsapp
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Facebook
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promotions
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user generated content
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blogs
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games
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LinkedIn
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support groups
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mass media
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print media
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magazine
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review sites
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out of home
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brochure
-
Twitter
-
Amazon
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causes and charity
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movies
-
Instagram
-
television
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Pinterest
-
newsletter
-
display advertisement
- See 36 more
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offline
-
video
-
phone calls
-
trade shows
-
events
-
chat
-
e-mail
-
text SMS
-
mobile
-
Skype
-
social media
-
on premises
-
website
-
mobile app
-
Slack
-
point of sale
-
Whatsapp
-
Facebook
-
promotions
-
user generated content
-
blogs
-
games
-
LinkedIn
-
support groups
-
mass media
-
print media
-
magazine
-
review sites
-
out of home
-
brochure
-
Twitter
-
Amazon
-
causes and charity
-
movies
-
Instagram
-
television
-
Pinterest
-
newsletter
-
display advertisement
- See 36 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
