Clicktools and Thematic, An In-Depth Comparison 2024

Comparison Summary

Clicktools: Clicktools, now SAP Service Cloud, enhances customer relationships and increases revenue by transforming customer feedback into actionable insights. Features include seamless CRM integration, dynamic questions, multi-language support, and mobile-friendly surveys.

Thematic: Thematic's platform analyzes customer feedback to extract actionable insights. Businesses can use these insights to improve their products and services.

Clicktools and Thematic: Customer Satisfaction Data

Most deployed common Use Cases for Clicktools and Thematic

What Are the key features of Clicktools and Thematic for Collecting Feedback?

Clicktools and Thematic both collect customer feedback and analyze it to improve customer satisfaction. Clicktools captures feedback through various channels, including surveys, while Thematic focuses on analyzing existing data from platforms like SurveyMonkey and Zendesk. Clicktools allows users to create feedback programs and provides real-time integration with Salesforce for reporting. Thematic uses AI to identify themes and quantify their impact on Net Promoter Scores (NPS). Both tools have limitations in terms of their ability to address all aspects of customer feedback.

"...The majority of the use is to send survey to clients after they utilize our support team for our product...." Peer review by Keri McKiernan, CSM, Senior Project Manager, SNL Financial

"...Thematic analyzes customer feedback to help companies improve NPS, churn, loyalty and other metrics...." Peer review

What benefits does Clicktools and Thematic offer for Engaging Conversational Surveys?

Clicktools and Thematic both allow users to create engaging surveys to collect feedback. Clicktools focuses on crafting surveys for specific service engagements, while Thematic concentrates on analyzing feedback across various channels to gain insights and drive improvements. Clicktools offers customizable features to make surveys engaging for participants, while Thematic provides a dashboard to engage stakeholders with feedback data.

"...The Marketing Dept. sent buyer intention and conference follow-up surveys...." Peer review by Sherrie Carter, Business Systems Analyst, Corporate IT Project Management Office, Blackbaud

"...A piece of feedback can be a review, a verbatim response to a survey in an open-ended question, a customer complaint text, a customer interaction with a chat agent, a support ticket. ..." Plan and Pricing