Overview: Constant Contact and Campaign Monitor as Email Marketing Category solutions.

Constant Contact and Campaign Monitor are both robust email marketing solutions, yet they cater to different user needs. Constant Contact excels in communication management and large-scale deployment across diverse industries, making it ideal for larger enterprises. In contrast, Campaign Monitor offers powerful campaign analytics and monitoring geared towards precision-driven campaigns, favored by marketing and education sectors. Choosing between the two depends on whether a business prioritizes extensive communication management and integration or requires detailed campaign oversight and analysis.

Constant Contact and Campaign Monitor: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Constant Contact supports communication management and contact list management, enabling businesses to engage efficiently with their audiences. read more →

Campaign Monitor specializes in campaign management and monitoring, providing detailed insights into campaign performance. read more →

Business Goals

Constant Contact helps businesses acquire new customers and enhance relationships, making it suitable for those expanding their reach. read more →

Campaign Monitor focuses on improving ROI and increasing sales, ideal for businesses aiming to maximize their marketing returns. read more →

Core Features

Constant Contact offers robust data import and export capabilities and custom reports, helping businesses manage large volumes of data efficiently. read more →

Campaign Monitor provides comprehensive analytics and integration options, assisting users in tracking detailed marketing performance. read more →

Vendor Support

Constant Contact offers extensive support including 24/7 availability and multiple communication channels, catering to businesses needing constant assistance. read more →

Campaign Monitor provides email and 24/7 support, suitable for those comfortable with focused vendor interaction. read more →

Segments and Industries

Constant Contact is popular among large enterprises and industries like marketing and non-profit, reflecting its adaptability to various sectors. read more →

Campaign Monitor is favored by segments in education and sports, showcasing its suitability for niche markets and precise target audiences. read more →

Operational Alignment

Constant Contact integrates seamlessly within large-scale organizations, serving complex operational workflows. read more →

Campaign Monitor is designed for precise, campaign-focused environments, benefitting businesses with targeted marketing operations. read more →

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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IT and Other Capabilities

Low
Medium
High

Ease of migration

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Data

Data Import

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Data Export

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Support

Email Support

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Chat Support

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24/7 Support

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Phone Support

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Others

Analytics

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Custom Reports

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AI Powered

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Most deployed common Use Cases for Constant Contact and Campaign Monitor

What benefits does Constant Contact and Campaign Monitor offer for Communication Management?

Constant Contact and Campaign Monitor both facilitate sending emails to various customer segments and allow for the easy creation and management of email campaigns. Constant Contact offers more features beyond email sending, including event management and social media promotion, while Campaign Monitor excels in A/B testing and email send reporting. However, Constant Contact struggles with resending emails to the entire list, and Campaign Monitor faces limitations in post-send reporting and lacks the ability to edit drafts after scheduling for time-zone optimized delivery.

"...We send out weekly email specials to our customers that have subscribed to the mailing list...." Peer review by John W, Sales Manager, Gunstop Reloading Supplies

"...The ease of sending emails and building out campaigns has been a breeze...." Peer review by Ben S, SEO Marketing Specialist , Marketing and Advertising

How does Constant Contact and Campaign Monitor address your Campaign Management Challenges?

Constant Contact and Campaign Monitor both help businesses manage email marketing campaigns. Constant Contact is ideal for beginners, offering a user-friendly interface and guidance for creating campaigns. Campaign Monitor, on the other hand, provides more advanced features and design options, making it suitable for businesses with more complex needs. However, Campaign Monitor lacks phone support, which may be a limitation for some users.

"...I enjoy that you can segment customers into email lists, which allows more targeted email marketing campaigns...." Peer review by Andrew R., General Manager, Health, Wellness and Fitness

"...Several times I've reached out to Campaign Monitor with custom questions, needs, or requests for assistance...." Peer review by Beth Janicek, Marketing and Advertising

How can Constant Contact and Campaign Monitor optimize your Contact List Management Workflow?

Constant Contact and Campaign Monitor both allow users to manage contact lists and send emails. Constant Contact offers more robust contact management features, such as segmentation and tracking, while Campaign Monitor focuses on creating and sending email campaigns. Constant Contact's contact management features are more advanced, but Campaign Monitor excels in customer support. One limitation of Campaign Monitor is that it doesn't allow for tracking contacts by group.

"...It allows you to quickly upload your email contacts and create professional email marketing...." Peer review by Erica S., Director, Education

"...It's easy to import contacts and create lists...." Peer review by Elizabeth R, Communications Director

How can Constant Contact and Campaign Monitor enhance your Engagement Management process?

Constant Contact and Campaign Monitor both allow users to build and send engaging email campaigns to large audiences. Both tools enable tracking of email opens and clicks, offering valuable data for understanding customer engagement. Constant Contact excels in providing basic automation for initial interactions with customers, while Campaign Monitor emphasizes targeted content delivery through segmentation and powerful integrations with platforms such as Salesforce. However, Campaign Monitor lacks advanced analytics and customization options for engagement segments.

"...The service allows me to email my entire mailing list with my companies offers, and then I can get to see who answered them and follow up personally with more information if needed...." Peer review by Ernesto A, Owner

"...Campaign Monitor helped us find an easy to use and visually stunning email builder platform to create emails that capture the attention and engage our customers in customizable way...." Peer review by Darnell A, Marketing Specialist

What makes Constant Contact and Campaign Monitor ideal for Social Media Management?

Constant Contact enables users to schedule and post messages on social media. It also allows users to track customer engagement with content on these platforms. Campaign Monitor lacks integrated social media sharing features, limiting users' ability to customize social media sharing options and track insights. Campaign Monitor has strong analytics and reporting features.

"...I especially like the seamless incorporation of posting to social media...." Peer review by Jeanne J., Director of Operations, Retail

"...They have some great features within their system like social sharing buttons in campaigns, an easy to use point-and-click editor, and nice analytics...." Peer review by Anonymous Reviewer