Guiding you to choose between CustomerGauge vs. SmileBack: 2024

Comparison Summary

CustomerGauge: CustomerGauge is voted #1 for B2B VoC software. B2B customer data is leveraged to reduce churn and increase revenue.

SmileBack: SmileBack® is the leading customer satisfaction platform for MSPs, enabling IT professionals to collect, report, and act on CSAT and NPS feedback. Customer insights are efficiently managed.

CustomerGauge and SmileBack: Customer Satisfaction Data

Most deployed common Use Cases for CustomerGauge and SmileBack

What benefits does CustomerGauge and SmileBack offer for Collecting Feedback?

Customergauge and Smileback are both customer feedback collection tools. Customergauge primarily focuses on Net Promoter Score (NPS) and provides a comprehensive platform for feedback collection, analysis, and action. Smileback focuses on Customer Satisfaction (CSAT) and offers features for survey management, sentiment analysis, and feedback administration. A limitation of both tools is that they may not be suitable for all businesses.

"...We also use NPS to help us prioritise direction of development of our services and products...." Peer review by Hans Chr. G, Director of Digital Customer Experience, Computer Software

"...We have been using this CSAT tool for nearly 3 years...." Peer review by James Oberhaus, Senior Partner, CPI Solutions

How does CustomerGauge and SmileBack facilitate Engaging Conversational Surveys?

Customergauge and Smileback both aim to collect customer feedback and improve customer satisfaction. Customergauge focuses on comprehensive customer experience management with tools like employee engagement surveys and customer journey mapping. Smileback focuses on gathering feedback from service interactions and integrating it with ticketing systems.

"...That's been proven to us to impact CX as we have conducted follow-up interviews where a customer indicated this as their major point for higher satisfaction...." Peer review by Gregory D, Marketing Research and Analytics Specialist, Telecommunications

"...We can then follow up and take notes on what they were disappointed with...." Peer review by Matthew G, Second Line Support Team Lead, Information Technology and Services

How efficiently Does CustomerGauge and SmileBack manage your Helpdesk Management?

Customergauge and Smileback both help businesses manage customer feedback. Customergauge focuses on providing a cost-effective and efficient solution for managing feedback. Smileback specifically targets helpdesk teams and allows managers to gather feedback on interactions between customers and helpdesk staff.

"...However, we plan to roll this out for or Call Center, and Operations teams...." Peer review by Administrator

"...Everytime our helpdesk closes a ticket, an e-mail is sent to the ticket contact and they can select from the 3 smiley faces and leave comments...." Peer review by Ashley Wiedeman, Platform Manager, NTM National Technology Management