Comparison Summary
This comparison report of Customer.io vs. emfluence Marketing Platform is based on a specific set of business needs and context. The comparison uses 3450 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Customer.io and emfluence Marketing Platform
Customer.io, emfluence Marketing Platform, Upland adestra, Marigold Engage, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Customer.io covers Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, Training & Onboarding with E-Mail, etc.
emfluence Marketing Platform focuses on Social Media Management with Social Media, Communication Management with Social Media, Campaign Management with E-Mail, Engagement Management with Social Media, etc.
"One of the biggest successes I’ve seen with Customer.io is being able to have multiple teams use the platform to generate value. Because the UI is so intuitive, anyone can go in and start building complex campaigns. " - Sharon Blatt Cohen
"Our initial goals in partnering with emfluence were to get access to online metrics and to manage our PPC campaigns. In that time they have helped us access a new world of valuable marketing data and turned our PPC campaigns into profit making machi...nes. We've seen results since Day 1 and the results continue to build on themselves month after month. " - Jeff Paulic
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Customer.io
Focus area
Customer.io is better than emfluence Marketing Platform for
Software Failure Risk
emfluence Marketing Platform
Focus area
emfluence Marketing Platform is better than Customer.io for
Software Failure Risk
About
Send Automated Messages. Deliver Results.
Marketing Platform to create, track, and deploy successful digital campaigns
Age
2012
Financials
SERIES A
PRIVATE
Business Need
Total Processes
(we found evidences for)
65
60
Total Goals
(we found evidences for)
12
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Improve internal communications
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Grow market share
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Scale best practices
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Enter new markets internationally or locally
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Build brand awareness
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Launch new products
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Improve ROI
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Improve brand engagement
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Improve efficiency
- See 9 more
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Acquire customers
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Increase sales & revenue
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Improve ROI
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Enhance customer relationships
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Scale best practices
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Improve digital and social presence
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Enter new markets internationally or locally
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Improve internal communications
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Launch new products
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Build brand awareness
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Improve consistency
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Improve brand engagement
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Reduce bounce
- See 10 more
Top Channels
Channels Used
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social media
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e-mail
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website
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Twitter
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Facebook
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LinkedIn
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Instagram
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phone calls
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newsletter
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text SMS
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offline
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support groups
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events
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trade shows
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promotions
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Pinterest
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omnichannel
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display advertisement
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user generated content
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blogs
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on premises
- See 18 more
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social media
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e-mail
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website
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Twitter
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Facebook
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LinkedIn
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Instagram
-
phone calls
-
newsletter
-
text SMS
-
offline
-
support groups
-
events
-
trade shows
-
promotions
-
Pinterest
-
omnichannel
-
display advertisement
-
user generated content
-
blogs
-
on premises
- See 18 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
