Comparison Summary
This comparison report of Customer.io vs. Total Expert is based on a specific set of business needs and context. The comparison uses 2488 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Customer.io and Total Expert
Customer.io, Total Expert, Upland adestra, Marigold Engage, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Customer.io covers Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, Training & Onboarding with E-Mail, etc.
Total Expert focuses on Engagement Management, Social Media Management with Social Media, Communication Management with E-Mail, Relationship Management, etc.
"Human error is a part of life but if we can avoid it, that’s ideal. With separate workspaces, I can keep our users’ information separate to avoid errors, and avoid having to send apology emails. " - Heloisa Assis
"We've been able to cultivate prospects stay in front of them through a series of automations and drips throughout the process as soon as they make first contact with us. " - Dan Catinella
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Send Automated Messages. Deliver Results.
Enterprise-grade marketing and customer engagement platform ​purpose-built for financial services
Age
2012
Financials
SERIES A
SERIES B
Business Need
Total Processes
(we found evidences for)
65
55
Total Goals
(we found evidences for)
12
14
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Improve internal communications
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Grow market share
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Scale best practices
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Enter new markets internationally or locally
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Build brand awareness
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Launch new products
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Improve ROI
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Improve brand engagement
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Improve efficiency
- See 9 more
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Enhance customer relationships
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Improve ROI
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Scale best practices
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Acquire customers
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Improve digital and social presence
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Increase sales & revenue
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Grow market share
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Improve internal communications
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Enter new markets internationally or locally
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Improve stakeholder relations
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Launch new products
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Establish thought leadership
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Build brand awareness
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Manage risk
- See 11 more
Top Channels
Channels Used
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e-mail
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website
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video
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social media
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newsletter
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promotions
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chat
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omnichannel
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text SMS
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print media
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magazine
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display advertisement
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games
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offline
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point of sale
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user generated content
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blogs
- See 14 more
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e-mail
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website
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video
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social media
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newsletter
-
promotions
-
chat
-
omnichannel
-
text SMS
-
print media
-
magazine
-
display advertisement
-
games
-
offline
-
point of sale
-
user generated content
-
blogs
- See 14 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
