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dotDigital Engagement Cloud vs Salesforce Email Studio: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of dotDigital Engagement Cloud vs. Salesforce Email Studio is based on a specific set of business needs and context. The comparison uses 7706 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing dotDigital Engagement Cloud and Salesforce Email Studio

dotDigital Engagement Cloud, Ortto, Acoustic Campaign, etc., belong to a category of solutions that help Marketing Automation, whereas Salesforce Email Studio, Aweber, Litmus, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

dotDigital Engagement Cloud covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with Website, etc.

Salesforce Email Studio focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with E-Mail, etc.

"It was so great to see that Dotdigital did everything they could to make sure we didn’t miss any business opportunities during the onboarding process, For me, that was a big sign that we made the right move. " - Nichola Lund-Yates

"I want to democratize the development of technology. With the Salesforce platform, we can give the power away to our business community. " - Jane Moran

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo dotDigital Engagement Cloud

Focus area

dotDigital Engagement Cloud is better than Salesforce Email Studio for

Software Failure Risk

  • medium

logo Salesforce Email Studio

Focus area

Salesforce Email Studio is better than dotDigital Engagement Cloud for

Software Failure Risk

  • medium

About

dotDigital Engagement Cloud | Omnichannel marketing automation for B2C, B2B, and NFP marketers

Email Marketing Software Customized Solutions - Salesforce.com

Age

1999

1999

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

65

101

Total Goals
(we found evidences for)

13

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign analytics

campaign monitoring


training & onboarding


helpdesk management


contact list management

creating contact list


social media management

social media analytics

engaging on social media


workflow management


customer feedback management

measuring net promoter score


knowledge management

creating knowledge base


generation of new leads


identify target customers


lead qualification

lead qualification: behavioural


segmentation and targeting


content management





promotion management


sales document management

contract management

proposal & quote management




rating and review management







performance management



outbound marketing


database marketing




relationship management



products & pricelist management



conversion management


personalized marketing


social media marketing


account management




touchpoint management


channel management


customer case management






discount management


trade show marketing



community marketing


international marketing




distribution management


community building


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Improve internal communications

  • Enter new markets internationally or locally

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Establish thought leadership

  • Improve digital and social presence

  • Improve efficiency

  • Increase customer life time value

  • See 10 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Improve internal communications

  • Enter new markets internationally or locally

  • Build brand awareness

  • Grow market share

  • Improve digital and social presence

  • Improve stakeholder relations

  • Improve brand engagement

  • Launch new products

  • Establish thought leadership

  • Reduce bounce

  • Improve efficiency

  • Scale best practices

  • Increase average basket value

  • Improve navigation

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • phone calls

  • mobile

  • social media

  • offline

  • website

  • promotions

  • newsletter

  • point of sale

  • chat

  • Slack

  • on premises

  • text SMS

  • out of home

  • brochure

  • Facebook

  • trade shows

  • mobile app

  • omnichannel

  • user generated content

  • blogs

  • video

  • coupons

  • events

  • display advertisement

  • causes and charity

  • games

  • See 24 more
  • e-mail

  • phone calls

  • mobile

  • social media

  • offline

  • website

  • promotions

  • newsletter

  • point of sale

  • chat

  • Slack

  • on premises

  • text SMS

  • out of home

  • brochure

  • Facebook

  • trade shows

  • mobile app

  • omnichannel

  • user generated content

  • blogs

  • video

  • coupons

  • events

  • display advertisement

  • causes and charity

  • games

  • See 24 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting